London Dry Gin ACT 1751 – Branding & Packaging

La Distillerie de la Rivière has launched a gin inspired by typical British gin. Referring to the notorious Gin Act of 1751, which prohibited distillation and sale without a license, EZI was tasked with designing the narrative approach, branding and packaging that would allow the product to easily stand out in a segment. one of the busiest markets. A creative and computer graphics challenge, the end result gives a look that is both naive and unique. Available in SAQ.

La Distillerie de la Rivière has launched a gin inspired by typical British dry gin. In reference to the notorious 1751 Gin Act, which prohibited distillation and sale without a license in England, EZI came up with the storytelling, the brand image and the packaging that would easily stand out in one of the most crowded market segments. A challenge of creation and graphic design, the end result is a look that is both naive and unique. Available in SAQ.