Matija Zulj’s Post

I had a great opportunity to share our experiences of digitalizing agriculture supply chains at HGK's Conference on food safety and quality. Here are three key takeaways: 👇 1. #Digitalization is not a new thing overall, it is already present at most of companies in agri-food industry and it is covering a lot of processes. However, for many companies digitalization of their agricultural production and agriculture supply chain is either new or they have supported only a part of processes. Standard challenges most companies look to solve are securing quality and volumes of contracted products, compliance with food safety and sustainability standards, traceability, profitability of production, and many more. 2. #Partnership approach with farms is the key for successful transformation enabled by digital technologies in agriculture supply chains. Supporting farms with access to technology, knowledge and advice helps in securing stable long-term partnerships with farms, adopting solutions and collecting data. 3. It is not about "take it all now" or "leave it for later". Phased approach can help you get started if you have skill set and/or capacity concerns. A good and quality digital agriculture #partner will guide and support you to identify the right solution for your business, the right scale of the first phase that will yield with results and build the foundation, your team's experience and know-how for scaling to the full scope. Thank you Hrvatska gospodarska komora (HGK) for inviting me to share our experiences and the opportunity to meet many industry experts. #agriculture #food #quality #safety #health #nutrition #technology #digitalization

Incredible statistics - it is amazing how much dietary preferences changed in the last 10 years in Croatia! 👇 Take a look how much the frequency of food we eat differs in just 10 years. We eat: 👉 Oat flakes 10x more often, while bread 12% less often 👉 Butter 2x and olive oil 3.5x more often, margarine 65% less often 👉 10% less often red meat 👉 Tuna (canned) 3x, shrimps 4x, sea bass and sea bream 2x more often 👉 Milk 26% less often, while kefir 9x and whey 4x more often 👉 Almonds 7x and nuts 5x more often 👉 Flaxseeds 24x, sunflower seeds 16x more often 👉 Snacks (potato chips, etc.) 50% more often 👉 Sugar 58% less often, but ice cream 41% more often This data was presented today by HAPIH at the Food safey and quality conference in the organization by Hrvatska gospodarska komora. Screenshots (in Croatian) show more details. Did you change your dietary habits in last 10 years? #food #consumers #diet #preferences #health #agriculture

Not all agri-food companies have capacity, resources and skills to start with AI projects. That why we act as their extended team with our fully managed service approach, so they can start now and prevent missing out on the opportunity. 🤝 If you are thinking of AI and not sure how to start: 👉 Download the free brochure and discover more benefits of AI advisors and our AGRIVI Engage platform 📩 https://lnkd.in/dwqYwQwy 👉 Contact me in inbox and we'll be happy to support you in exploring the opportunity of AI advisor for your agri-food business. #agriculture #technology #AI #agtech

#Partnerships are the essence of enabling access to knowledge and digital transformation across the agriculture value chain. Thank you Gena Goh for featuring our story and AGRIVI's partnership with Microsoft in the #EarthMonth interview. Transformation takes time, and on top of building products that solve real-life problems, it requires education in the industry, new skillsets, new regulatory and legislation systems, collaboration of the entire value chain, patient capital and much more. Read the interview to learn how: 🌍 Our solutions supports farms to make data-driven decisions, improve production, and manage risks 🌏 We partner with #Microsoft and leverage #AI and #Copilot to scale the solution beyond professional farmers & enterprises to reach millions of smaller farms   🌎 We raise awareness and educate farming communities on sustainable-farming practices to drive transformation Link to the #BuildFor2030 interview is here: https://lnkd.in/ggvvVhP4 Gena Goh, Anthony Virapin, Jean-Philippe Courtois, Adrianna Mangion, Julia Youngs, Anita Flajslik, Corrina Filipović, Sanja Đuran, Mate Knezovic, Guillaume Antoine Rabhi #UNSDG #agriculture #agtech #EfPI

Values and behaviours define us as a person. I always try to remind myself about some that matter to me. 👇 Daily routines and face pace often put our heads in an execution mode without enough time to reflect and remind yourself about things that matter to you. To make sure I always have them in mind, I use simple bracelets with 10 values and behaviours I find important, and I pick two of those to focus on in a specific period. How do you remind yourself about values you care about? #life #values

How does your distribution and engagement model look like in the ag input business and how can AI empower it? 🌱🌾 👉 Do you visit your distributors, train them and advise them? 👉 Do you visit farms to provide advice and drive engagement? 👉 Do you bring in digital solutions to enrich the experience, increase value creation, strengthen the relationship? Did you consider to complement and empower your physical sales representatives by introducing an AI digital advisor that: ✅provides verified advice to farms/distributor about your products ✅provides general agronomic advice ✅recognizes farmer's/distributor's interest in buying the product ✅schedules a call for a farmer/distributor with your sales representative ✅is available 24/7 in local language via WhatsApp, Viber, and other channels Increasing % of farms/distributors with whom you have the relationship by finding synergies between physical and digital relationship can support your efforts in increasing market share through value-added approach. With the AGRIVI Engage AI Advisory platform we help ag input companies to start their journey with AI as a support for growing their business. We take the partnership approach by offering fully managed service and taking most of the effort on our side to mitigate possible lack of capacity to carry out the project on the ag input company side. Want to learn more? Feel free to reach out directly to my inbox. #agriculture #inputs #farm #relationship #growth #technology #AI #agtech

Happy Earth Day! 🌎🌿 Today’s the perfect day to reflect on the incredible gift we’ve all been granted - our planet, our home. It’s also a day to remember our responsibility to protect, cherish it and leave it in at least the same, if not better state to next generations. 💚 So let's think about the small things we can do in our daily routines, like preserve more water, use recycled materials and products, choose sustainably produced food and honor the symphony of life that grows in every field. Let’s be stewards, not just stakeholders. And let’s remember that the Earth isn’t just our business; it’s our shared heritage. 🌱 #EarthDay #planet #life #responsibility #sustainability