Silhouette Awards’ Post

You are more than just a business or the role you hold. You are a human being, deserving of real connection. As are the people you serve and work with. When you center connection, you’re creating a path for genuine inclusion. This helps to expand you and your brand beyond the bottom line in the form of aligned relationships, supportive community, and recognition for the value you bring. And all of this comes back into your business in the form of growth. So, how do you share your commitment to connection and inclusion? Through values-aligned messaging and visuals! I’ve often shared how my entrepreneurship journey was born out of feeling as though my soul was dying in corporate. However, that’s only part of the story. I had been curious about photography for quite some time when I bought my first Canon Rebel. I purchased it after having a negative experience with a photographer I’d hired and remember thinking I would never want anyone to feel the way I felt. The photographer did their job from a technical standpoint, but the connection I needed to feel good in photos was missing. I didn’t feel seen or understood at all, nor did I feel like I looked like me. Drawing from that negative experience helped me curate human-focused experiences centered around connection and inclusivity as a photographer. These pillars have continued to be integral to my business as it’s expanded to include coaching and consulting. This is why it’s so magical when I get to support clients with their foundational brand messaging, client experiences, and brand photos. There are so many benefits to aligning all facets of your brand with an inclusive, human-focused approach that centers your values. When we work together, I help you create a sustainable foundation that expands beyond your bottom line. You can cultivate a connection centered business where people feel valued, included, and excited to support and refer you. Check out the video and send me a message if you're curious to learn more about my approach to brand photography. https://lnkd.in/gfYKNAqF #leadershipdevelopment #diversity #representation #inclusion #inclusivebranding #DEItraining #antiracism #impactfulbrand #branding #brandconsulting #brandstrategy #impactfulbrand #corevalues #brandpersonality #targetaudience #brandidentity #brandconsultant #brandwithpurpose #creativeconsultant #brandphotography #brandphotographer #yogi #inclusivebrand

Here at Sparkpolo we resonate deeply with the idea of strategic evolution. What better way to align your team with your refined mission and values than through custom-designed polos? Imagine this – your team members proudly sporting polos that not only reflect your brand's identity but also embody your organization's mission and values. It's a visual representation of unity, purpose, and shared goals. Our custom polos serve as more than just garments; they become a statement of your team's commitment to success. 💼 How Custom Polos Help Redefine and Share Your Mission and Values 💼 Showcasing Value: Custom polos are a tangible expression of the value you place on your team's contributions. It's a symbol of appreciation that goes beyond words. Empowering Teams: When your team wears custom polos, they become ambassadors of your brand. It's a powerful way to empower them and make them feel an integral part of your organization's journey. Facilitating Dialogue: Custom polo designs open up a dialogue within your team. By suggesting FREE polo designs, you create an opportunity for everyone to contribute and share their interpretation of your organization's mission and values. 🎨Start Designing Your Custom Polos Today --> https://hubs.ly/Q02h98VF0 Ready to embark on this empowering journey? Start by suggesting FREE polo designs to your team members. Witness how their creativity comes to life, embodying the essence of your organization. Spark Polo – where style meets strategy! Let's redefine success together! 💪👕 #PowerOfPolos #TeamEmpowerment #StrategicEvolution #SparkPoloSuccess

🌟 Ready to take your brand to new heights? Look no further! Zalving is here to transform your digital presence. From design to development, we've got you covered. Let's create something amazing together! 🚀🎨💼 #ZalvingMagic #DigitalTransformation #CreativityUnleashed #zalving

🌞 Dive into the Success of our Summer Print Advertisement Campaign for Dinshaw's! 📈🎉 In this captivating case study video, we unveil the challenges we faced, our meticulous strategy, and the incredible impact it had on our client's brand. 🚀🌿 Gain valuable insights into our innovative approach as we take you behind the scenes of this campaign. 🎥✨ We invite you to watch, like, comment, and share this video to spread the inspiration. Let's celebrate the power of creativity and collaboration! 🙌📣 #DinshawsSuccessStory #SummerCampaign #PrintAdvertisement #BehindTheScenes #MarketingStrategy #InnovationUnleashed #BrandImpact #Inspiration #Creativity #Collaboration #SharingIsCaring #PrintAds #BrandPromotion #MarketingCampaign #AdCampaign #AdvertisingStrategy #VisualIdentity #BrandRecognition #ProductPromotion #CreativeAds #EffectiveMarketing #PrintMedia #BrandingStrategy #PenToPrint #Dinshaws #PaperAdvertisement

Some of my happiest moments in my professional career are spent doing concept art. Many brilliant minds have stated getting your ideas on paper is the first step to making something incredible. I could not agree more with them. #concept #conceptart #conceptartist #sketches #attractions #resorts #vaction #marketing #conceptdesign

Shape Perceptions | Drive Engagement | Elevate your Brand

Looking 👀 for insights on bridging the gap between strategy and design in branding? Check out some words of wisdom from Jack Fitzgerald Head of Design at rbl Brand Agency 👇

"18 years of digital innovation, creativity, and growth! Celebrating Head Digital Works milestone with a burst of colors and creativity through our poster painting event. Cheers to the amazing journey ahead! #HeadDigitalWorks #18YearsStrong #DigitalInnovation"

🌟 From Crisis to Triumph: The LEGO Story 🌟 Hey LinkedIn community! Today, I want to share a story that demonstrates how an organization, in this case, LEGO, turned a mistake into a remarkable market win through strategic PR and corporate communications. 🧱 The "LEGO Crisis" 🧱 Back in the early 2000s, LEGO was facing a crisis. Hard to imagine considering we as parents have contributed so much to the company's sales thanks to our zealous kid. But their sales were plummeting, and fast. They were on the brink of bankruptcy thanks to a series of strategic missteps and a deviation from their core products. Video games, clothing, and even theme parks- LEGO had diversified. Unfortunately, these ventures were not as successful as the iconic plastic bricks. They were bleeding money and losing their identity. 🚨 The Turning Point 🚨 LEGO's leadership embraced transparency. They admitted their mistakes, acknowledged that they had drifted from their core mission of creative play, and reiterated that they were ready to rebuild. They launched a massive restructuring plan and communicated their commitment to refocusing on their core product: the bricks. 🌟 The Results? 🌟 1. Revival of Core Values: LEGO's return to its core product aligned with their values of imagination, creativity, and learning through play. 2. Effective Communication: They effectively communicated their new strategy through marketing campaigns, showcasing their dedication to quality and creativity. 3. Customer Loyalty: LEGO fans and parents appreciated the company's transparency and commitment to their mission. Sales and loyalty soared. 🪙 Market Wins 🪙 LEGO not only survived but thrived. They expanded their market presence and introduced innovative sets, partnerships (like the LEGO Star Wars series), and digital experiences. Today, LEGO is one of the most recognized and beloved toy brands worldwide. 🚀 The Takeaway 🚀 The LEGO story reminds us that even in the face of crisis, strategic PR and effective corporate communications can transform a company's fortunes. Transparency, authenticity, and a return to core values can lead to remarkable market wins. Have you come across similar stories of organizations turning mistakes into successes? Share your thoughts in the comments below! 👇 #PRSuccess #CorporateCommunications #Transparency #LEGO #SuccessStory #BusinessTransformation #MarketWin #LetsBuild https://lnkd.in/dxmhEGwf

Client Spotlight: Protec Athletics Challenge: Protec Athletics wanted to give a new look to their packaging – their visuals looked old-fashioned and all over the place. The task was simple: make the packaging match the modern market with a fresh and new design. Approach: We wanted to make Protec Athletics look consistent and attractive. So, we created a design that had neat lines, bright colors, and quality materials. Our aim was to make the brand stand out and attract more people. Results: The outcome surpassed expectations. →The redesigned packaging is now modern, contemporary, and unified, meeting the client's vision. →Beyond aesthetics, the new design elevates Protec Athletics' brand image, making it more appealing to a diverse consumer base. → Additionally, the revamped package structure is not just stylish; it's also functional and sustainable, aligning with modern consumer preferences. This successful overhaul positions Protec Athletics as a dynamic player in the market, ready to meet evolving consumer expectations. #casestudy #branding #brandidentity #brandingdesign #brandingagency