Who will own Jimmy Choo?

Amid rumours of the footwear brand’s being sold, Vogue.in got the inside news from Mr Jimmy Choo himself
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The fashion news sphere has been abuzz with the rumour of French luxury brand LVMH’s alleged bid to take over the Jimmy Choo footwear company. According to reports, Bernard Arnault, chairman and CEO LVMH may have bid as much as 500 million pounds ($804 million) for the brand co-founded by Tamara Mellon.

Rumour also has it that Mr Jimmy Choo himself may be making a bid to get the company back. Vogue.in spoke to the man himself, on his maiden visit to Mumbai, and got his response.

“I’m happy to hear the news of the bid, but yes, I will try and get the company back,” said Choo, in an interview. Mr Choo is of the firm belief that the company will benefit from having the man and the brand together again.

“Don’t you think it would be better if people could also meet the man?” he asked, answering a question with another. “I could interact with the customers, visit the stores sometimes and ask them about the shoes, have a cup of tea with them.” The designer also shared the news that his bid to get the company back will be backed by the Malaysian government, though he did not disclose any specifics.  

“I spoke with my Prime Minister and he has assured me of his full support,” he said. “He said they would like the Jimmy Choo brand to remain a Malaysian one and I was very touched by that.”