Boxoffice-December.14.1964

. Page 

' 

DECEMBER 14. 1964 

liue ^g£ ine m&to&rL TictuAe yncL^^ 

Dick Van Dyke and Julie Andrews in their roles os Bert and Mory Poppins, in the Buena 

Vista releose, Walt Disney's "Mary Poppins," which National Screen Council members 

chose as the winner of the BOXOFFICE Blue Ribbon Award for November. The 

Award is given for outstanding quality as family entertainment . 13. 

II 

"^M/M 

ATIONAL EXECUTIVE EDITION 

timini ID. s«||oiu| Nm Pit* •( All C^lttom

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u0vTkankAgm 

'Qvu0m 

WILL 

ROGERS 

Ck0mM 

NOW 

Give thanks that there IS a Will Rogers Hospital—ready, able and eager 

to take care of Our Industry's Own who need hospitalization for any Respiratory 

disease,—Emphysema, Lung Cancer, Tuberculosis and all the 

other diseases that challenge man's right to breathe. 

No charge is ever made to patients. 

Say "YES" when you are asked for your annual Christmas Salute contribution. 

Any employee in the Entertainment-Communications Industry 

(Motion Pictures, Radio, Television, Legitimate Stage, etc.) is eligible for 

free admission to Will Rogers. And so are adult members of employees' 

families. 

THIS IS YOUR HOSPITAL- IT'S FOR YOU. YOUR FAMILY and LOVED ONES 

7/te E^nkAkJimM-(jomuM^ 3duMM('i lUILl ROGERS HOSPITOl 

RRD O'DORRELl mEmORIRL RESERRCH LRRORRTORIES 

NATIONAL OFFICE: 1501 BROADWAY, NEW YORK 36, N.Y. 

WILL ROGERS HOSPITAL GRATEFULLY ACKNOWLEDGES CONTRIBUTIONS OF AD PRODUCTION 

BY UNIVERSAL PICTURES, AND OF ADVERTISING SPACE BY THE PUBLSHER OF THIS PAPER

I IMIIIIEIIN 

1 M. 

WU 

Tl 

NATIONAL FILM WEEKLY 

ilished in Nine Sectional Editions 

BEN SHLYEN 

Eor-in-Chiei and Publisher 

KVLD M. MERSEREAU, Associate 

Publisher & General Monager 

IE: SHLYEN ....Managing Editor 

HU FRAZE Field Editor 

I, THATCHER. . .Equipment Editor 

'!IS SCHLOZMAN, Business Mgr. 

3lion Offices: 825 Van Brunt Blvd., 

rily. Mo. 64124. Jesse StUyeu. 

g EMltnr: Morris Schlozman. Bii.'^litiager; 

Hugh Fraze, Field {l^ltur: 

lialcber. Editor Tile Modern Ttleatre 

Teleplione Cllestnut 1-7777. 

ul Offices: 1270 Shtli Ave.. Kocke- 

Ceilter, New York, N.V. 10020, 

Meisereau, Associate Fiibllsl]er 

. itral Manager; Frank I.eyendecker. 

n(vi'

: 

_J 

. 

" 

EXHIBITORS HAVE 17 FEATURES 

AVAILABLE FOR XMAS BOOKINGS 

Two Less Than Last Year; 

Several Are Family Films 

But More For Adults 

By FRANK LEYENDECKER 

NEW YORK—Despite a reported shortage 

of new product between Thanksgiving 

and Chi-istmas, the 11 major companies 

will have a total of 17 new pictures for release 

during the Christmas-New Year's 

period, in addition to several other pictures 

from Royal International, Cinema V, Governor 

and the Landau Co. Also several 

1965 releases, including Universal's "Father 

Goose," Buena Vista's "Mary Poppins" and 

Warner Bros.' roadshow pictm'e, "Cheyenne 

Autumn," will be playing in the key cities 

at Christmas time. Last year, these same 

majors had 19 new pictui-es for Christmas 

release. Allied Artists has no December 

release this year. 

LIST OF FAMILY FILMS 

The December 1964 product includes 

several color pictures aimed at the youngsters 

and family audiences, including Walt 

Disney's "Emil and the Detectives," which 

is being coupled with a featurette, "The 

Tattooed Hoi-se," Jerry Lewis' "The Disorderly 

Orderly," "Goldfinger," the latest 

of United Artists James Bond adventures 

(although this has plenty of sex) ; "Atragon," 

a Toho adventure film distributed by 

American International, and "The Adventm-es 

of Scaramouche." However, far more 

of them are in the adult category, including 

two from 20th Century-Fox, "John 

Goldfarb, Please Come Home" and "Goodbye 

Charlie"; Warner Bros.' "Sex and the 

Single Girl"; MGM's "Get Yourself a College 

Girl"; Embassy's "MaiTiage—Italian 

Style," and Continental's "Slave Trade in 

the World Today." 

Black-and-white pictures include "Kitten 

With a Whip," "Sing and Swing" (ideal 

for the teenagers) , "The Americanization 

of Emily" and "Kiss Me, Stupid," the new 

Billy Wilder comedy which will be distributed 

by Lopert Pictures as "strictly 

adult fare." 

LINEUP BY COMPANIES 

Governor Films is releasing the British 

comedy, "Carry on Spying," Cinema V has 

*,he British "The Model Mui'der Case" and 

;,loyal International and Landau have two 

foreign pictures, "The Terrace" and "The 

Umbrellas of Cherbourg," the latter a 

musical in color, for Christmas release. 

Broken down by companies, the December 

releases will be: 

American International— "Atragon," a 

Japanese adventure in color made by Toho. 

Buena Vista— "Emil and the Detectives," 

a Walt Disney film made in Germany in 

color with Walter Slezak and young Roger 

Mobley starred, plus "The Tattooed Horse," 

a featurette in color. "Mary Poppins," set 

for national release in 1965, will also be 

playing some Christmas dates. 

CoLtTMBiA—Although this company has 

Notre Dame Files Suit to Restrain^}' 

Fox From Showing 'John Goldfarb' 

NEW YORK—The University of Notre 

Dame and its president, the Rev. Theodore 

M. Hesburgh, filed suit in New York Supreme 

Court Monday (7) seeking an injunction 

to restrain release of the film, 

"John Goldfarb, Please Come Home," and 

no Christmas release, "World Without 

Sun," a Jacques Cousteau documentary in 

color, will be released late in December. 

Continental— "Slave Trade in the World 

Today," a documentary made in Europe in 

color. 

Embassy— "Marriage — Italian Style," 

made in Italy in color, starring Sophia 

Loren and MarceUo Mastroianni, and "The 

Adventures of Scaramouche," made in 

Europe in color with an Italian cast. 

MGM— "The Americanization of Emily," 

a Martin Ransohoff production starring 

James Garner, Julie Andrews and Melvyn 

Douglas, and Sam Katzman's musical in 

color, "Get Yourself a College Girl," with 

singing groups and young stars. 

Paramount— "The Disorderly Orderly," 

starring Jerry Lewis with Glenda Farrell 

and Susan Oliver. 

Twentieth Century-Fox — "Goodbye 

Charlie," in color, starring Debbie Reynolds, 

Tony Curtis and Pat Boone, and 

distribution of the book on which the picture 

is based. 

Defendants in the action, in which no 

monetary damages are sought, include 20th 

Century-Fox, distributor of the film; 

Doubleday & Co., Fawcett Publications and 

author Peter Blatty. 

The suit charges the defendants with 

"knowingly exploiting for private benefit 

the high prestige and good name of Notre 

Dame without consent and over its objections." 

Produced by Steve Parker and starring 

Shirley MacLaine and Peter Ustinov, the 

film is set as 20th-Fox's Christmas release. 

In response to inquiries made concerning 

statements appearing in the press regarding 

Notre Dame's effort to enjoin the distribution 

of "John Goldfarb," a 20th Century-Fox 

spokesman stated 

"The purported summary of the film 

in the papers, apparently prepared for 

Father Hesburgh, since he admittedly has 

not seen the film, is an entirely distorted 

version that injects ugly and sinister overtones 

into what is obviously an incredible 

farce. The story, in its proper focus, is a 

free-swinging satire on world affairs. 

United States foreign policy and policymakers, 

and the pitfalls and problems inherent 

in oU diplomacy, and our dealings 

with certain Arab nations. In fact, the section 

dealing with Notre Dame and the she 

is a sub-plot and certainly not the then. 

"But even dealing with the sub-plot, it; 

incredible that anyone could possibly i- 

sume that there is a single grain of real 

in the wild goings-on. The allegation tit 

the Notre Dame football team is depict 1 

as gluttonous drunks in a harem is simp/ 

not a true characterization of the pictu 

There is a pre-game banquet in the kinb ^ 

' 

throne room; not in any harem. In tb 

'.^ 

fictitious scene are assembled high rankig :s 

U.S. officials Including the Secretary I 

State, the Secretary of Defense, the hei 

of the CIA, ranking Air Force officials a i 

the Ambassador. It is made quite cUr 

that the presence of the Notre Dame fotball 

team in these Arabian Nights siroundings 

is actually a command p(- 

formance and a strong act of patriotis 

Any implication that these boys are l- 

having in a drunken manner or with ay 

degree of impropriety is virtually withe t 

justification. 

"According to several press stories, ts 

impression is given that 20th Century-Fx 

asked Notre Dame for permission to use s 

name prior to making the film. The fas 

are that the making of the picture ws 

completed on May 23, 1964. The first > 

quiry from the school was received on Jub 

5, 1964. We at no time requested permsion 

to use Notre Dame's name, ''s 

strongly believe that the tradition of sate 

and freedom of artistic expression gis 

the makers of the film the clear license d 

comment upon and spoof our nation's trations 

and institutions." 

"John Goldfarb, Please Come Home," ^ 

color, starring Shirley MacLaine, Richfi 

Crenna and Peter Ustinov. 

United Artists— "Goldfinger," product 

in England Im color, starring Sean Ccnery 

with Honor Blackman, Shirley Ea(i 

and Gert Frobe. Lopert, UA subsidiary, vJ 

release BUly WUder's "Kiss Me, Stupi 

starring Dean Martin, Kim Novak and Fy 

Walston, as well as the Japanese-mie 

"Buddha," in color and dubbed ho 

English. 

Universal—"Kitten With a Whip," stiring 

Ann-Margret and John Forsythe, al 

"Sing and Swing," a teenage musical mse 

in England. "Father Goose," a JanusV 

release starring Cary Grant and Lese 

Caron, will also be playing Christmas dati. 

Warner Bros.— "Sex and the Sine 

Girl," in color, starring Natalie WO'l, 

Henry Fonda, Tony Ciu-tis and Lauren l- 

call. "Cheyenne Autumn," the John Fd 

picture In Panavlsion 70 with a dozen stai, 

will 

also be playing roadshow dates. 

BOXOmCE :: December 14, li*

' 

' 

rk, 

' 

ing 

loasberg Realigns 

'ara. Distribution 

NEW YORK—Charles Boasberg, general 

las manager and president of Paxamount 

Im Distributing, is 

iligning the U.S. 

d Canadian distriorganization 

d is moving its 

es managers into 

? field from the 

w York office in 

ier that "each 

i.es manager will be 

(itrally located in 

i; territory for 

'lich he is responsil." 

he said. 

Jnder the new ar- 

Charles Boasberg 

igement, Hugh Owen, eastern sales man- 

,>r, will continue to maintain his office 

New York and will be in charge of New 

Boston, Buffalo, Philadelphia, Pitts- 

Irgh, Cleveland, Washington and New 

1 ven exchanges. Tom Bridge, southvstern 

sales manager, will make his oflie 

in Dallas, supervise the Dallas, Kan- 

Si City, St. Louis, Des Moines, Minne- 

^01is, Milwaukee and Indianapolis 

hes and Ed DeBerry, southern sales 

:er, wiU headquarter in Atlanta, 

liere he will be in charge of the Atlanta, 

|(|arlotte, Memphis, New Orleans, Jackivllle 

and Cincinnati branches. 

U Taylor, western sales manager, will 

based in San Francisco, responsible for 

San FYancisco, Los Angeles, Seattle, 

Inver and Salt Lake City branches. Chi- 

(Iro, Detroit and Canada wUl report ditly 

to the general sales manager in 

York. 

-•.v 

I feel that because of the intense comition 

for playing time and the fasting 

changes in distribution patterns, 

1^ imperative that we have the most 

.'eamlined and flexible operation possible. 

I could not come at a better or more op- 

; tune time, when Paramount has schedi 

d some of its most important produc- 

"ns in its history for the coming period," 

lasberg said. 

bles Policies Discussed 

1^ Columbia Executives 

CHICAGO—Columbia field and home ofi; 

executives held a three-day meeting 

1 1 week at the Hotel Drake and discussed 

sea policies on coming product, including 

)rd Jim," which begins a hard-ticket 

ti?agement in New York in February, 

fbe Jackter, vice-president and general 

?.s manager, presided and promotional 

IS were explained by Robert S. Ferguvice-president. 

ither films under discussion included: 

ry Bresler's "Major Dundee"; Pakula- 

Uigan's "Baby, the Rain Must Fall"; 

; 

'sler's "Love Has Many Faces"; William 

Vler's "The Collector"; Richard Quine's 

nanon'; Harold Hecht's "Cat Ballou"; 

les Woolf's "King Rat," and Irving 

en's "Genghis Khan." 

"ield executives included Sam Galanty, 

lirvey Hamick, Norman Jackter, Jack 

•Jld, Ben Marcus, Harry Rogovin, Carl 

Sallt, Saul Trauner, Harry Weiner and 

Ijlt 

Zimmerman. From the home office 

ye Milt Goodman, assistant general sales 

cnager; sales executives Jerry Plckman, 

S;Tty Kutner, Jerry Safron and others. 

Legion 

of Decency Report Reveals 

Smallest Ever of 

Family Films 

WASHINGTON—In a revised pledge re- which glorify crime and criminals." The 

cited in the nation's Catholic churches on now text starts off more optimistically "I 

Pledge Sunday (13), the Legion of Decency promise to promote by word and deed 

exhorted Catholics to support good movies what is morally and artistically good in 

and, individually and "in union with all motion picture entertainment." Later "I 

men of goodwill," to discourage what the condemn" is changed to "I promise to dis- 

Legion calls "moral brinkmanship" in the courage." There is no specific mention of 

motion pictui-e industry. "crime and criminals." 

The Legion had released, for publication The old text refers to "pictures that are 

on Friday (4), its annual report which dangerous to my moral life," but this 

cited "the substantial decrease in family phrase appears nowhere in the new text, 

films" during the 12 months ended last Added at the conclusion of the new pledge 

August, and an increase in objectional pic- is a promise "to unite with all men of 

''^^s. goodwill in promoting high and noble 

About the only gratifying note In the re- standards in motion picture entertainport 

was that the MPAA Production Code ment." 

did not approve any of the 16 pictures Although the new text changes "stay 

"condemned." Of the 16, only three were away altogether" to "not cooperate by my 

produced in the U.S. patronage" when referring to theatres 

which regularly 

15 OF 270 FOR FAMILY 

show objectionable films, 

^, ,. -_. ,,, , ,.,. ^ ^ this indicates no softening _, in the Legion's 

Of the 270 films classified during the , policy, according to Msgr. Little. 

August-to-August period, only 15 

were acceptable 

for family viewing. This marked /^_«__ eU/^.«.t 1?;^^,. ICCOO/ 

the lowest number of A- 1 (family) films 

'^reen oneei rinaS ID.DO /o 

and the highest percentage of condemned Of 210 FilmS foi FcOTlilv 

pictures in the 30-year history of the Le- »tt7.ttt -t^t^t, ,t,t- 

NEW ^ ^, / .^ 

YORK—The 

glojj 

Green Sheet, the 

The Legion 

films 

also pointed to a 

published 

substantial I"°'l!!''y„T''^^ °J T*"^^* 

number of filma acceptable for adults, 25 ^ *^^ ^^ Estmiate Board of National 

per 

Organizations 

cent, 

released, 

this year 

in 

against 18 per 

conjunction 

cent the 

with 

previous 

the 

year. The 

December issue 

Legion 

an analysis 

also 

of 

reported 

there had been an increase of "B" ^10 films reviewed durmg the calfilms 

^^l 

(morally 

^5^'^^'" year 

objectionable in part for 

1964. The 

all), 

12 months study 

which were attributed to domestic produc- ^^°^l ^\ 

following breakdown of sugtion. 

"B" class foreign pictures 

^^^^^ audiences: 

declined 

... ii_ T __, 1 , Number of Films Percentage 

this year, the Legion said. a (Adurhj) 4S 21.430/0 

The "deplorable trend" to fewer family ^-J?^ (Aduits-Moture „,,„, 

,,, , t.- i. 1.1 J i Young People) 74 35.24% 

films and more objectionable product was a-my-y (Adults, Moture Young 

compounded by the practice of double- ^ /""'f People) 56 2«.67% 

- ,I'"'"9 

I,.!,. ,, _i. ».i ^ 11 . 

i .!_-, GA & C (Generol Audience & 

blmng the acceptable family pictures with children) 35 I6.i6% 

• 

adult or objectionable fare, the report 

^'^ 

'°°% 

added. 

The Legion Episcopal Committee for Mo- , " P°'"*«

Where Do 

Good Little 

Girls Go 

When 

To Be 

For Janua^H 

From 20th! 

i

ANN-MaRGRer 

pRaNffia 

CaROL 

LYNLer 

GaRDNeR 

McKay 

AND 

PaweLa 

^m, 

lfO

Exton Wins First Prize 

In Wise. Allied Contest 

MILWAUKEE—Bill Exton of the Roosevelt 

Theatre in Kenosha won first prize 

In Allied Theatre Owners of Wisconsin's 

second annual showmanship awards presentation 

at the 31st annual convention 

here Tuesday (8>. Exton received a $100 

savings bond in recognition of his success 

In making his theatre a focal point of 

community activities, and thus achieving 

major public goodwill. 

Herbert Frank, manager of the Capitol 

in Madison, won second place and a $50 

bond for the excellence of his campaign In 

behalf of "The Incredible Mr. Limpet." 

Third place tie went to David Earnhardt, 

Neenah Theatre, a Marcus operation in the 

town of that name, and Wayne Berkley, 

Viking at Appleton. Each received a $25 

bond. Bamhardt was selected for general 

proficiency in putting over business-building 

ideas, and Berkley won distinction for 

his constant top-level promotion and use of 

all available media in his film merchandising. 

Honorable mention went to Louis Miller, 

Mondovi Theatre; for continuous showmanship 

activity fortified with great 

humor, and Don Perkins. Wisconsin Theatre 

at Beaver Dam, for his ingenious 

small-town Christmas shows staged with 

merchant sponsorship. 

Some 300 members registered at the twoday 

convention in the Pfister Hotel were 

welcomed by Mayor Henry Meier, who 

commented, "It takes a lot of initiative 

and guts to be a successful theatre 

operator." 

MPAA Seeks to 

Blind bidding is 

a major exhibitor problem, 

but they won't be able to eliminate it 

until they, themselves, stop practicing it, declared 

Jack Armstrong of Toledo, National 

Allied president, and added; "I am certain 

some sort of a solution can be worked out 

if both of the exhibitor organizations can 

get together. We must get across the 

point that we are not able to pay 50, 60 or 

70 per cent for pictures and remain In 

business." 

Armstrong indicated that National Allied 

and Theatre Owners of America "were 

rapidly approaching the point where a 

common group could be reached and unity 

of action and effort could be achieved." 

He counseled continuance of efforts to increase 

intraindustry cooperation. 

Ed Johnson, Wisconsin Allied president, 

introduced Milt London of Detroit, National 

Allied executive secretary, as "the 

work horse of Allied." London cited earnings 

reports by Columbia, MGM, Paramount 

and other film companies to show 

that the tide of attendance has turned In 

favor of motion pictures, then complained 

that rental prices are too high for too 

many little theatres. 

Use by exhibitors of The Green Sheet 

was urged by William M. McCutchen of the 

community relations section of the Motion 

Picture Ass'n of America to help that organization 

inform the public that "movies 

are better than ever." Teaching the public 

that films are the best entertainment is 

accomplished through PTAs, Better Films 

councils, women's clubs, civic organlza- 

Educate Public 

To See Movies Also As Art Form 

MILWAUKEE — The Motion Picture 

Ass'n of America seeks to upgrade the public 

movie image, William M. McCutchen 

of the MPAA community relations department 

reported at the Allied of Wisconsin 

convention. 

It's wonderful for people to regard 

films as the best and cheapest means of 

mass entertainment, he said, but this isn't 

enough to insure continuous growth of the 

theatregoing habit. 

"We want the public to regard the motion 

picture as it regards books, the opera, 

or legitimate plays, namely, as an art 

form as well as a wonderful means of entertainment," 

he said. "For like any other 

medium of communication, at its best, it 

Is just that! Furthermore, we believe that 

a public aware of this fact will be a public 

more willing to take the responsibility for 

protecting the motion picture against 

those who would unjustly criticize and 

those who would unwisely censor. 

"And from this educational process, we 

hoi>e to develop new film customers, 

strengthen the moviegoing habits of the 

patrons we have, and bring back some of 

that audience lost so many years ago." 

On the matter of film selection, Mc- 

Cutchen said; "The importance of film information 

lies in having the public take 

the responsibility for selecting the films it 

wants to see. In other forms of communication, 

the public does this. Certainly, 

there are few among us who would buy a 

book without examining it or reading about 

it from the vast amount of literary information 

always readily at hand. The 

public selects what it wants to read. The 

public should also select what it wants to 

see." 

Remarking on the exhibitor's place In the 

community. Bill McCutchen said; "By 

getting to know your community, we feel 

you have a better understanding of what 

it likes, and more important, what it dislikes. 

In booking a film, preparing a special 

promotion, or creating that new ad, 

such knowledge can save you time, money 

and worry. Your job becomes that much 

easier because you have opened the channels 

of communication with your community; 

you now have some idea of what 

We 

type of film your patrons will support. 

believe this knowledge must result in a 

bigger boxoffice and more new friends." 

ttons and church and other groups, and 

The Green Sheet, he said. 

Ken Prickett, executive secretary of Independent 

Theatre Owners of Ohio, urged 

everyone to read "The Ptice on the Cutting 

Room Floor," story of censorship, and 

urged exhibitors In communities where 

CATV is being considered to be wary and 

make sure they are protected. 

Named at the annual elections were; Ben 

Marcus, chairman of the board; Ed Johnson, 

president; Gerry Franzen, vice-president; 

Lawrence Belte, treasurer, and director 

Al Bergman, Don Deakin, Dean 

Fitzgerald, S. J. Goldberg, Roland Koutnlk, 

Prank Lesmelsher, Lance Mason, Jack 

McWilliams, C. J. Henley and F. J. Mc- 

Willlams. Henry Kratz remains as executive 

secretary. 

NGC Plans to Build 

23 New Theatres 

HOLLYWOOD—Eugene Klein, 

president 

of National General Corp., has annoimced 

that NOC will spend 

almost $4 million per 

year of its own funds 

for construction of 

new theatres, coupling 

this investment 

with a policy of leasing 

shopping center 

and drive-In theatres 

built by other investors. 

A total of 23 

new theatres now is 

contemplated. The 

program is conditioned 

on court 

Eugene Klein 

approval 

of site locations, property and other 

factors relevant to antitrust consent 

decrees. 

National General's rate of expansion has 

been moving at a steady pace, Klein said, 

pointing out that six new hardtops and 

two drive-ins have been placed in operation 

in the last two years. The Lakerldge 

In Denver is scheduled to open on December 

23 with Jerry Louis' Paramount release, 

"The Disorderly Orderly," as the opener. 

The Charleston Plaza will open In February 

and ground soon will be broken for a new 

drive-ln in Sacramento. 

In addition, Robert V. Selig, vice-president 

and general manager in charge of 

theatre operations, is negotiating a lease 

on ground owned by a university in the 

Denver area for construction of a hardtop 

theatre. If negotiations prove successful, 

the theatre, to be operated by NGC, would 

also be made available for use by communications, 

theatre arts and audio-visual 

departments of the university. In line with 

Selig's forward-looking policies of total use 

of theatres. 

There would be little "dead time" in 

terms of income for the theatre. Equip- 

such an operation would incor- 

ment for 

porate audio-visual and other teaching 

tools, such as slide projectors, filmstrip 

and tape machines, in addition to its 

regular 16mm to 70mm professional equipment. 

The university would have professional 

maintenance and maximum efficiency 

in use of the equipment. 

A construction planning board, consisting 

of J. Walter Bantau, executive in 

charge of theatre construction; L. E. Pope 

of Fox Midwest, and Mel Glatz, Inter- 

Mountain Theatres, will meet with Selig 

the week of December 14 to discuss the 

plans. 

8 BOXOFFICE December 14, 1964

GARY GRANT AND DORIS DAY 

HEAD ALL-AMERICAN FAVORITES 

By JOAN BAER 

Gary Grant, hardy perennial of the motion 

picture screen since his film debut in 

1932 In "This Is the Night," was voted No. 

1 male boxoffice star for 1964 in the AU- 

Amerlcan Screen Favorites Poll conducted 

by BoxoFFiCK, sharing top honors for the 

third consecutive year with actress Doris 

Day, who ranked as leading female star. 

The 1964 poll results mark Grant's 19th 

appearance among the top twelve male 

stars, starting in 1940 when he ranked 

tenth. He first appeared in first place in 

1958 and has held that spot ever since, 

except for 1961 when he slipped into 

fourth. For Miss Day, 1964 marks her 13th 

appeai'ance among the top twelve female 

stars and her ninth consecutive year among 

the top three femmes. 

The All-American Screen Favorites Poll 

is conducted annually through motion picture 

editors of newspapers and magazines; 

theatres—circuits and independents in both 

large cities and small towns; the working 

press, comprising domestic, foreign, radio 

and television correspondents, and National 

Screen CouncU members, who each 

month select the film most suitable for 

family entertaiimient. Balloting is conducted 

on three categories—male stars, 

female stars and stars of the future, those 

young actors and actresses newly entering 

the theatrical motion picture field. 

Both of the top winners maintained their 

popularity with only one motion picture 

release for the year: Grant in "Charade," 

an early 1964 release for Universal, and 

Miss Day with "Move Over, Darling," early 

in the year for 20th Century-Fox. 

While there were no major upsets in the 

balloting, it is interesting to note that six 

newcomers to the top twelve listings—three 

males and three females—all acquired their 

GARY GRANT 

fame primarily via the theatrical motion 

picture. 

Richard Burton, with his performances 

in "Becket" tuid "The Night of the Iguana" 

and the Electronovision production of 

"Hamlet," made his first appearance 

Eimong the top twelve, ranking in fourth 

place. Other newcomers among the top 

twelve males included Peter Sellers and 

Sean Connery, both British "imports" to 

the American screen, who triumphed during 

the year with their detective and spy 

roles, Sellers as the bungling French inspector 

Clouseau in "The Pink Panther" 

and "A Shot in the Dark," and Connery as 

secret agent 007 in "Pi-om Russia With 

THE

j 

Stanley Shapiro Inked 

To Columbia Pact 

HOLLYWOOD — Columbia Pictures 

rounded out its "all-feature" production 

team with the acquisition of Stanley 

Mike Frankovich, Stanley Shapiro 

and Leo Jaffa, left to right, announce 

the signing of Shapiro to a writerproducer 

contract at Columbia. 

Shapiro, writer and maker of comedies. 

Leo Jaffe, executive vice-president, and 

Mike Frankovich, head of production, announced 

at a weekend press conference 

that Shapiro had been signed to an exclusive 

long-term contract, effective in 

about eight months, after he completes one 

more film for Universal. 

"With our diversification of product, covering 

the entire scale of feature film production," 

Frankovich said, "we feel that 

Shapiro rounds out our team, which includes 

such eminent producers as Sam 

Spiegel, Sol Siegel, Frank Capra, Stanley 

Kramer, Carl Foreman, William Wyler, 

Max Youngstein, JeiTy Bresler, Robert 

Cohn, Roger Corman and Fi-ed Zinnemann. 

Shapiro said he plans to produce one 

drama and continue to write comedy, with 

at least one a year, under the multiplepicture 

contract at Columbia which extends 

through 1968. Shapiro estimated 

that his seven completed films at Universal 

have grossed around $70,000,000 on a 

total budget of $17,000,000. His last production 

at Universal was "The Favor," yet 

to be released. 

Jaffe and Frankovich emphasized Columbia's 

efforts to introduce new faces and 

augment the drawing power of established 

stars, and they listed the following now 

under multiple-picture commitments with 

Columbia: George Segal, James Fox, Tom 

Courtney, Alex Cord, Stella Stevens. 

Dwayne Hickman, Jane Fonda. Mickey 

Callan, Hugh O'Brian, Peter O'Toole, Ann- 

Margret and Dick Van Dyke. 

Six Terrytoons Planned 

For First Half of '65 

NEW YORK—A minimum of one Terrytoon 

short subject a month will be released 

by 20th Century-Fox during the first 

six months of 1965. Twelve will have been 

released by the end of this year. 

The new subjects are "Cadmouse the 

Apprentice Good Fairy," January: "The 

Sky's the Limit," February: "Freight 

Ti-ain," March; "Don't Spill the Beans," 

April: "Weather Magic," May, and "Darn 

Dance," June. 

UATC Has Operating Net 

Of $516,149 for Year 

NEW YORK—Net operating profit of 

$516,149 for the fiscal year ended August 

31 was reported this week by United Artists 

Theatre Circuit in the first annual financial 

report issued since UATC acquired 

the remaining 50 per cent stock of United 

California Theatres. 

Marshall Naify, president, reported that, 

after providing for special non-recurring 

items, UATC showed a $2,198,851 loss for 

the year. Special items consisted of 

UATC's $1,500,000 investment in Magna 

Pictures Corp.. a loss of $600,000 on a theatre 

property soon to be abandoned, and 

$615,000 in settlement of tax cases for 1946- 

47 on appeal from an adverse decision of 

the tax court. 

Total revenue, Naify continued, was $20,- 

076,699 for the year: operating expenses, 

including depreciation and amortization, 

were $19,506,825. Other income of $621,- 

327 included eai'nings from "South Pacific" 

of $141,156. 

A year earlier, UATC reported $497,963 

net loss, while United California had net 

income of $624,146 for the year ended Jan. 

1. 1963, the most recent fiscal year prior 

to consolidation with UATC. 

In his report to stockholders, Naify said 

that UATC in the first year of his administration 

had "endeavored to reduce unnecessary 

overhead and expenses wherever 

possible and followed a policy of selective 

expansion in the field of theatre operations. 

These were principally in two categories," 

he continued, "drive-in theatres 

and shopping center theatres. 

"We are continuing to eliminate unprofitable 

theatres either through conversion, 

outright sale or settlement of unexpired 

leases," Naify added. 

AA Holds Sales Meeting 

For Division Heads 

NEW YORK—Ernest Sands, Allied Artists 

general sales manager, held a meeting 

of district and division 

managers at the 

home office Monday 

17) to discuss plans 

for the company's upcoming 

product, including 

"Mara of the 

Wilderness" in De 

Luxe Color; "Taffy 

and the Jungle Hunter" 

in Technicolor; 

"White Savage" (tentative 

title) in color; 

"Young Dillinger," 

Ernest Sands 

starring Nick Adams, 

and Elvis Presley in "Tickle Me," in Panavision 

and color. 

In addition to Sands, home office executives 

on hand included Ed Morey and 

Roger Hui'lock, vice-presidents; Nat Nathanson, 

assistant general sales manager; 

Roy Brewer, general operations manager; 

John Michelson, manager, sales contracts 

and Jack Goldstein, national director of 

advertising and publicity. 

Also on hand were Jack Benistein, general 

manager for AA in Canada; Harold 

Wu-thwein, western division sales manager; 

J. E. Hobbs, southwestern sales head; 

John Dervin. home office sales representative; 

Fraiik Thomas, midwest district 

sales manager, and Nat Fîrst, New 

York branch head. 

Paul Lazarus jr. 

Joins 

Landau As Partner 

NEW YORK—Paul N. Lazarus jr., has 

been appointed partner and an executive 

officer of the Landau 

Co. His appointment 

is the first major 

step in President Ely 

A. Landau's expansion 

plans for the future. 

Landau is now 

distributing "T h e 

Servant" and the 

Paul N. Lazarus jr. 

soon-to-open Cannes 

Grand Prix winner. 

"The Umbrellas of 

Cherbourg." He also 

has two completed 

features not yet released, 

"The Pawnbroker," starring Rod 

Steiger, and "The Fool Killer," starring 

Tony Perkins. Further on his schedule is 

a 12-production deal with the Actors' 

Studio, with "The Three Sisters" the first 

completed picture, and it is understood that 

he will participate in the completion of a 

partially finished independent film project 

with which Lazarus has been identified 

for some time. 

Lazarus joined the motion picture industry 

in 1933 with Warner Bros. For 12 years 

he was a member of the executive staff of 

Columbia pictures, and was vice-president 

from 1954 until 1962 when he joined 

Samuel Bronston Productions, Inc. He 

served Bronston as executive vice-president 

in both New York and Madrid. 

Lazarus' most recent post was vicepresident 

of STV Programs, Inc., the programing 

subsidiary of Subscription Television, 

the California-based pay television 

company which ceased operations after 

losing the public referendum on election 

day. While with STV, Lazarus was solely 

responsible for the procurement of all feature 

motion pictures shown and, in this 

connection, negotiated the STV contracts 

with United Artists, Paramount, Columbia, 

MGM, Universal and Allied Artists. 

Mirisch Allots $10 Million 

For 'Hawaii' As Roadshow 

HOLLYWOOD—James Michener's 

i 

i 

"Hawaii" 

will be a $10 million roadshow 

presentation, with a release date set for 

the siunmer of 1966, producer Walter 

Mirisch and director George Roy Hill announced 

Tuesday i8) as they introduced 

Julie Andrews at a party at the Beverly 

Hills Hotel. Shooting of the film will take 

many months with four of these in Hawaii, 

Production starts February 22 in Norway. 

Mirisch stated that the 1,000-page book 

might be the subject of second picture 

at a later date, with the 

a 

Dalton Trumbo 

script covering the period from 1820 to 

1862. The script has undergone considerable 

revision since it was originally prepared, 

but will now go in its present form. 

A hard-ticket policy for release will prevail, 

under United Artists distribution. 

Producer Sues Victor Mature 

LOS ANGELES — A $1,174,000 damage 

suit was filed in superior court here 

against actor Victor Mature by Sid Fink, 

producer, who alleges Mature accepted 

plane fare, then failed to keep an oral 

agreement to appear in a picture planned 

for filming in Spain last summer. 

10 BOXOFFICE December 14, 1964

Art Circuit Head Buys 

Own Film Product 

NEW YORK— Louis K. Sher. president 

of the Art Theatre Guild circuit of 29 theatres 

in locations from Massacliusetts to 

California, is one exliibitor who is doing 

something about product for his specialized 

houses—he and Mrs. Sher went on a 

six-week trip to Europe and found three 

featui'es, two Italian comedies and one 

drama, which he intends to play in his theatres 

early in 1965. He will also permit 

nther art house exhibitors to play them if 

ihey wish. Sher said. 

According to Sher and his wife Gloria, 

the three films had been seen and been byipassed 

completely by other U.S. distributors, 

most of whom insist on "acquiring 

commercial films." without regard to the 

lastes of the types of audiences patronizing 

art theatres. 

The three pictures are "O-O—Two Most 

Secret Agents," starring a new Italian 

comedy team of Franco Franchi and Ciccio 

Ingrassia (a team similar to Abbott 

and Costelloi, produced by Mega Film in 

Eastman Color and directed by Lucio Fulci, 

which has been a big hit with Italian audiences, 

according to Sher; "Escape From 

Sing-Sing." starring the same comedy 

team, and "No Divorce," an episode drama 

dii'ected by Valentino Orsini, Paolo Taviani 

and Vittorio Taviana, starring Ugo Tognazzi 

and Annie Girardot, both of them 

well-known to art house patrons in the 

U.S. Tognazzi starred in "The Conjugal 

Bed" and "The Ape Woman," Embassy releases. 

Miss Girardot was in "Rocco and 

His Brothers" and "La Bonne Soupe," the 

latter an International Classics release in 

1964. A fourth film has also been purchased, 

but Sher could not reveal the title 

as 

yet. 

Sher has secui'ed the U.S. and Canadian 

distribution rights, as well as TV and 16mm 

rights, to the films, but he has no imtnediate 

plans to set up a distribution 

csmpany, according to Saul Shiffrin, vicepresident 

of the Art Theatre Guild. 

Telefilm Short to Promote 

Americanization of Emily' 

NEW YORK—More than 100 prints of 

a special TV short, "Action at the Beach," 

have been completed for distribution as a 

promotion tool for MGM-Fibnways' "The 

Americanization of Emily." 

Prints of the five-minute subject are being 

sent to key video stations around the 

"ountry to tie in with the more than 200 

-'hristmas-New Year's holiday engageuent 

of the film, which stars James Gar- 

Jiier, Julie Andrews and Melvyn Douglas. 

The telefilm was shot during D-Day seluences 

of the romantic comedy-drama, 

vhich was produced by Martin Ransohoff. 

Tanya Lopert in 'Lady L' 

PARIS—Tanya Lopert, 22-year-old 

daughter of United Artists Em-opean production 

chief Ilya Lopert, wins a featured 

part in MGM's "Lady L." now before the 

!:ameras here with Sophia Loren, Paul Newnan 

and David Niven in the stan-ing roles, 

êter Ustinov, who directs the costume 

omedy for producer Carlo Ponti, has 

'hosen Tanya to portray one of the girls 

)it Le Moulin Bleu, the tum-of-the-century 

louse of pleasure. 

N.C. Exhibitor Cleared of 

'Obscene' Film Charge 

LAURINBURG, N.C—A drive-in theatre 

operator brought to trial for showing allegedly 

"obsccn« and immoral" product 

has been found not guilty. Judge Thomas 

G. Neal gave his verdict in Scotland County 

Records Court here. The film was "White 

Skin on Black Velvet." 

Judge Neal heard evidence against the 

defendant, Charles Tucker of Wadesboro, 

last October 13, but deferred judgment in 

the case until the current temi of court. 

The charges were brought by the Rev. 

Robert Urie, Presbyterian minister employed 

as a guidance counselor at St. Andrews 

Presbyterian College. 

The clergyman took his six-year-old son 

to the drive-in to see "McHale's Navy." 

The trailer for "White Skin on Black Velvet" 

shown then was the basis of his action. 

His complaint was that the film was 

not suitable for young people and that 

other parents might be "caught" as he was 

and have no opportunity to "escspe" such 

previews. The minister said he acted for 

many citizens who resented such fare being 

offered to the public. 

Tucker, who operates the Flamingo 

Drive-In Theatre near the St. Andrews 

campus, said he resorted to showing "nudie 

movies" because he was losing money on 

higher budget first-run attractions. 

Tom Dunn to Handle Sales 

For Speedway Telecast 

HOLLYWOOD—Tom Dunn, Universal 

sales department executive, has been 

placed on special assignment to MCA TV 

to handle sales for the closed-circuit telecast 

in theatres, auditoriimis and sports 

arenas of the 49th Annual Indianapolis 

500-Mile Race next May 31. 

In making the amiouncement, Heni-y 

H. Martin, vice-president and general 

sales manager of Universal Pictui'es, stated 

that the 1964 telecast on May 30, the first 

of its kind ever attempted, was an outstanding 

success and MCA TV is already 

receiving inquiries from exhibitors and 

sports promoters regarding availability of 

sites for the 1965 event. 

The closed-circuit TV pickup of the 

more than three-hour classic again will 

be covered by more cameras than any 

single sports event in the world, scanning 

evei-y foot of the entire 2y2-mile track. 

Sal Di Gennaro Is Named 

Eldorado Sales Head 

NEW YORK—Sal Di Gennaro, who has 

held sales posts with Citation Films, National 

Telefilm Associates and IFE Releasing 

Corp., has been named vice-president 

in charge of sales of Eldorado Pictures International 

by Daniel J. Rock, executive 

vice-president of the new distribution and 

producing company. 

Di Gennaro will appoint sub-distributors 

or special sales representatives for the handling 

of Eldorado product in the U.S. and 

Canada, starting with the Eldorado January 

release, "The Eye of the Needle," starring 

Vittorio Gassman. Annette Stroyberg 

and Gerald Blain. 

"Our sights and our programs are set 

for the release of one major film each 

month," according to Di Gennaro. who said 

the pictures will have promotion for the 

pictures' launching and also on local levels. 

Jim Moran Tours Keys 

As Prince Fawz 

NEW YORK—The Prince of Fawz, better 

known as publicist Jim Moran, wearing the 

full Arabian regalia of the character por- 

Jim Moran in 

costume. 

trayed by Peter Ustinov in the 20th Centui-y-Fox 

Christmas release, "John Goldfarb. 

Please Come Home," began a threeand-one-half 

week tour in Boston November 

30 to promote the picture in leading 

key cities. Moran will give press, radio and 

TV interviews and will be accompanied by 

fom- harem dancing girls in each city, although 

a different quartet will be utilized 

in different locations. 

Prior to Boston, the Prince lor Moran) 

appeared on local radio and TV shows in 

New York, including the new ABC-TV "Les 

Ci-ane Show" November 27. The other cities 

visited by Moran as Prince of Fawz are 

Washington, Cleveland, Chicago, Dallas, 

Houston, San Francisco and Los Angeles, 

where he expects to appear on thi-ee additional 

network shows. 

"The time has never been more ripe for 

spectacular publicity than now," according 

to Moran. who said he expects the picture 

to be exposed to tens of millions of potential 

customers for "John Goldfarb." 

Mort Segal, 20th-Fox publicity manager, 

pointed out that the numerous "stunts and 

gimmicks" devised for "John Goldfarb," 

including Moran 's tour, are connected directly 

to the film's comedy content. Among 

the stunts discussed by Moran was the 

"John Goldfarb U-2 Survival Kit," consisting 

of minature food, diink and other 

items a doomed U-2 pilot las played by 

Richard Ci-emia in the filmi may need, as 

well as sweatshirt emblazoned with the 

insignia of the film's college, Fawz U. and 

the pap)erback book published by Fawcett 

and a TV featui-ette showing Shirley Mac- 

Laine being taught to belly dance. 

WB 12^2 Cent Dividend 

NEW YORK—The board of directors of 

Warner Bros. Pictures has declared a 

dividend of 12 '2 cents per share on the 

company's common stock, payable February 

5, to stockholders of record January 8. 

COMING SOON 

THE NASTY 

RABBIT 

BOXOFFICE December 14, 1964 11

. . Annette 

1 

^Mf€

, 

Don 

I 

. . Wins 

Me.) 

— 

Walt Disney's 

'Mary Poppins' 

Wins Nov. Blue Ribbon Award 

By VELMA WEST SYKES 

ÂLT DISNEY'S "Mary Poppins." released by Buena Vista, was the choice of 

National Screen Council members for the November Boxoffice Blue Ribbon 

Award. The delightful, whimsical musical combining live actors with some animation, 

stars Julie Andrews and Dick Van Dyke with David Tomlinson, Glynis Johns and 

other notables. Based on the children's classic of the same title by P. L. Travers. the 

Disney production staff went all out in making this a motion picture on the highest 

entertainment level for patrons of all ages that like glamor and magic in their movies. 

The singing, the dancing and the special effects are a delight in themselves, making it 

a "supercalifragilisticexpialidocious" show. 

In the review of it which Boxoffice should make Mr. Disney happy—he's 

carried, issue of September 7, the reviewer made a man's picture! It's age-proof, too. 

said in part: "Walt Disney's latest feature —Dick Osgood. WXYZ-AM-FM-TV. Detroit 

... An artistic and creative endeavor 

film is his best and will appeal to audiences 

of all ages. It combines live-action which I intend to see again.—Jeanette 

photography, animation and special effects 

that must be seen to be believed . . 

Mazurki. Glendale News Press ... If 

. 

The photography and color are striking, 

the music and songs—by Disney composers 

Robert and Richard Sherman—are 

memorable. Performances are outstanding. 

Julie Andrews of "My Fair Lady" 

stage and record fame plays the title role, 

that of an English nanny, who, escorted 

by a few fluffy clouds, arrives from nowhere 

to save two lovable children Karen 

i 

Dotrice and Matthew Garber . . .> from 

yet another grouchy nursemaid . . 

." 

That the winning film is being enthusiastically 

received at the boxoffice is 

evidenced by Its first-run grosses in key 

cities—336 per cent of normal business. 

And NSC members had these comments to 

make on their ballots: 

"A Wonderful Classic" 

"Mary Poppins" is the most delightful 

and entertaining motion picture that has 

come our way in a long time.—W. A. 

Payne. Dallas News . by a country 

mile.—A. B. Covey, Ala. Theatre Ass'n, 

Montgomery . . . Mary popped in, Disney 

popped out—with a hit!—Alan Branigan, 

Newark News ... A wonderful classic 

handled with perfect care by a perfect 

cast.—Tom Peck, Charleston Evening 

Post. 

I get the most favorable comments on 

Mary Poppins" from fathers! That 

ever a picture deserved Academy Award 

recognition, this is it.—Art Preston. Portland 

I 

Teacher. 

"MaiT Poppins" is wonderful— a must 

for everyone.—Mrs. T. W. Swartz. 

A.A.U.W,. Claremont, Calif. ... At last 

an honest-to-God natural! I do hope 

the other girl doesn't nose out "Mary 

Poppins." I mean "The Ape Woman." 

Harry Evans, Family Circle. (Such lack 

of confidence in our NSC members! 

V.W.S.) . . . It's "super-etc," practically 

perfect in every way—and Disney's most 

artistic film.—James K. Loutzenhiser. 

M.D., U.S.P.H.S., Kansas City. 

I can't see how "Mary Poppins" can 

fail to pop In first by a smile.—George 

Bourke. Miami Herald ... An enchanting 

story, excellent acting and wonderful fun 

for the whole family.—Mrs. D. E. Layton. 

Atlanta BPC . . . Truly a charming film 

and Julie Andrews Is tremendous.—Mrs. 

Walter J. Tait. Marin County MPC. San 

Rafael ... A delicious treat—Julie Andrews 

is my choice for "Fair Lady of the 

Century"—Raymond Doss, WSLS-TV, 

Roanoke, Va. 

The highest possible degree of excellence 

has been achieved by Disney in "Mary 

Poppins."—Pat Barrett, WNHC-TV, New 

Haven . . . Absolutely superb entertainment.—Bob 

Sokolsky, Buffalo Courier- 

Express. 

Illlllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllilllllllllll 

ED WYNN AS UNCLE ALBERT AND DICK VAN DYKE AS 

BERT PROVIDE ONE OF THE MOST HILARIOUS SCENES 

MARY POPPINS (JULIE ANDREWS) DESCENDS STAIRS 

WITH CHARGES KAREN DOTRICE AND MATTHEW GARBER 

THE BANKS CHILDREN AND THEIR PARENTS. PLAYED 

BY DAVID TOMLINSON AND GLYNIS JOHNS, TOGETHER 

The 

Mary Poppins 

Julie Andrews 

Bert 

Dick Van Dyke 

Vr. Banks 

David Tomlinson 

Mrs. Banks 

Glynis Johns 

Uncle Albert Ed Wynn 

Ellen 

Hermione Baddeley 

fane Banks 

Karen Dotrice 

Michael Banks Matthew Garber 

Katie Nanna Elsa Lanchester 

-onstable Jones Arthur Treacher 

Cast 

Admiral Boom 

Reginald Owen 

Mrs. Brill Reta Shaw 

Mr. Dawes jr 

Arthur Malet 

Tfie Bird Woman 

Jane Darwell 

Mr. Grubbs 

Cyril Delevanti 

Mr. Tomes Lester Matthews 

Mr. Mousley Clive L. Halliday 

Mr. Binnacle Don Barclay 

Miss Lark 

Marjorie Bennett 

Mrs. Corry Alma Lawton 

Miss Persimmon Marjorie Eaton 

llllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll 

I 

Producer 

Walt Disney 

'ô-Producer 

Production Staff 

Bill Walsh 

(Directed by Robert Stevenson 

'Screenplay by Bill Walsh, 

DaGradi 

\Based on "Mary Poppins" books by 

I P. L. Travers 

Music and Lyrics by 

Richard M. Sherman, 

Robert B. Sherman 

1 

Music Supervised, Arranged and 

Conducted by 

Irwin Kostal 

Director of Photography 

Edward Colman. A.S.C. 

Art Directors 

Carroll Clark. 

William H. Tuntke 

Film Editor .... Cotton Warburton. A.C.E. 

Choreography by 

Marc Breaux. 

Dee Dee Wood 

Costumes Executed by Bill Thomas 

Animation Director .... Hamilton S. Luske 

Color by 

Technicolor 

This award Is piven each month by the 

National Screen Council on the basis ot out* 

standing merK and suitability for family 

entertainment. Council membership comprises 

motion picture editors, radio and TV film 

commentators, representatives of better films 

councils, civic, educational and exhibitor orlanitatiom.

BOXOFFICE 

BAROMETER 

This chart records the performance of current attractions in the opening week of their first runs in 

the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new runs 

are reported, ratings are added and averages revised. Computation is in terms of percentage in 

relation to normal grosses as determined by the theatre managers. With 100 per cent as "normol," 

the figures show the gross rating above or below that mark. (Asterisk * denotes combination bills.) 

300\

I confiscatory. 

i 

N. 

: 

something 

I 

establishing 

; 

ination 

' 

Public 

1 

showing 

! Pittsburgh's 

: 

amusements, 

I 

believes 

I eventually 

; 

BUFFALO—Members 

; 

of 

: president, 

I 

the 

! have 

; 

them 

' 

; 

of 

are new legislators and must be told 

how important to the industry the removal 

the tax is, according to the organiza- 

latest bulletin. Cohen has asked that 

report on approaches made and 

i 

lion's 

I 

members 

! 

results 

! 

"If 

I 

' 

opinion 

I 

Committee 

I when 

I' 

' 

exchange 

— 

No Immediate Tax Aid 

To Pittsburgh Theatres 

PITTSBURGH — Several members of 

city council expressed concern for the 

pilight of motion picture theatres and 

they say a study will be made for possible 

tax relief for the owners of the remaining 

theatres witliin the city boundary. 

Of coui'se, nothing can be done now to 

help the situation, as the revenue from 

theatre admission taxes are "part of the 

1965 budget." Councilman Philip Baskin 

stated for publication that some consideration 

would be given to exempting the theatres 

from part or all of this industrykilling 

tax in 1966. 

The city's 10 per cent amusement tax 

is being re-enacted for the 18th consecutive 

year. This levy again was described 

by theatre owners as discriminatory and 

Spokesman for AMPTO Sam 

Goldman pointed out that the city's 

three commercial television stations are 

77 motion pictures a week and 

the viewers pay no special tax to view 

and enjoy them. On Sunday 17 movies 

are shown on TV here. 

The amusement tax brings in more 

than $1 million each year, with movie 

theatres accounting for from $300,000 to 

$400,000. 

David W. Ci-aig, city solicitor, stated 

again that to give movie theatres tax relief 

without giving the same to other 

sports, etc., would be illegal 

; as state law provides that taxing must 

be uniform and equal. Councilman Baskin 

that a court test on this issue 

could be arranged in 1965 and that maybe 

could be done in the way of 

a new ordinance which would 

grant some cut-back or elimof 

the amusement tax on movie 

houses. Baskin is acting chairman of the 

Auditorium Authority which manages 

the Civic Ai-ena and which is great 

opposition to theatres. 

lATSE and projectionists Local 171 urged 

the city coimcil to eliminate the tax on 

> motion pictm-e theatres. 

10 per cent levy was de- 

': 

scribed as the highest in the land. 

New York Allied Drives 

For End to Excise Tax 

of Allied Theatres 

New York State are contacting their 

congressmen and senators in a determined 

drive for abolishment of the excise tax on 

theatre admissions. Sidney J. Cohen, 

has stressed that the timing of 

drive is ideal because the lawmakers 

not yet left for Washington and can 

1 be reached at their homes or local offices. 

Cohen has supplied members with lists 

I 

[' 

Of the persons to be approached. Some of 

so that a tally board can be set up. 

enough of them," he said, "speak to 

the Ways and Means Committee, it is the 

of your National Tax COMPO 

! 

that if there ever is a time 

the tax can be removed, it is during 

the next session of Congress." 

He called for exhibitor meetings with 

persormel to enlist aid. 

INTERVIEWS FOR F.'VTHER GOOSE'—Cary Grant, starred with Leslie 

Caron in "Father Goose," met representatives from 29 newspapers in 19 eastern 

cities, among those scheduled for Christmas Day key city openings of the film, 

for interviews at a luncheon in New York. Grant is shown above with ileft to 

right) Herman Kass, Universal exploitation chief; Philip Gerard and Paul 

Kamey, Universal eastern publicity heads; Peggy Doyle, Boston Record American, 

and Allen Widem of the Hartford Press and correspondent for BOXOFFICE. 

Albany Area Is Hard Hit 

By Sleet on Weekend 

ALBANY—The sleet and ice storm of the 

century interrupted power and heat service 

for more than 100,000 persons in this 

capital city area, temporarily darkened 

several theatres and decimated the already 

slow pre-Christmas patronage at others. 

Schenectady, Saratoga Springs, Gloversville 

and Troy, plus the smaller communities 

such as Colonic, were hai-dest hit 

trees and electric line and poles were 

snapped and heating services cut off. 

Thousands took refuge in schools, 

churches, assembly halls and neighbors' 

homes. Albany west of Lark street was 

practically paralyzed for 24 hours. 

The Community in Saratoga was closed 

Saturday until Sunday by lack of electricity, 

owner Sylvan Leff reported. The 

Capitol in Ballston Spa was dark over the 

weekend, as were Fabian's Mohawk in 

Colonie and Iselin's Tui'npike Drive-in at 

Westmere. 

New York Allied Pleased 

With Rogers Drive Start 

BUFFALO—Gratifying results are being 

achieved in suport of the Will Rogers 

Memorial Hospital and Bob O'Domiell Research 

Laboratories through audience collections 

being taken by members of Allied 

Theatres of New York State, it is reported 

by Sidney J. Cohen, president. 

Cohen said "sensational" results are resulting 

from the system of putting exhibitor 

chairmen in charge of given areas 

within an exchange area to work in cooperation 

with distribution. He cited Bill 

Laney of Jo-Mor Enterprises in Rochester, 

Sol Sorkin in Syracuse and Ed Mead in 

Buffalo. He noted that Dan Houlahan, 

Paramount area head, has his entire staff 

following up every collection. 

Hollis Theatre Joins ITOA 

NEW YORK — The Hollis Theatre, 

Queens, has become a member of the Independent 

Theatre Owners Ass'n, according 

to Harry Brandt, president. 

Sliding Minimum Wage 

Urged on Rockefeller 

ALBANY—A recommendation that New 

minimum wage be fixed per- 

York state's 

manently at half the average hourly pay 

of production workers was made by an 

advisory committee which Gov. Nelson A. 

Rockefeller appointed last February to 

study the impact of a $1.50 rate on the total 

employment pictuie. The present minimum 

is $li25 an hour, in effect since last October 

15. Under the proposed formula, the 

scale would advance five cents. 

Governor Rockefeller, who recommended 

the first minimum rate, $1 hom-ly, in 1960, 

and the two-step advance—$1.15 on Oct. 

15, 1962, and $1.25 on Oct. 15, 1964—is expected 

to include a proposal on minimumwage 

legislation in his annual message at 

the January 6 opeiiing session of the 

legislatm-e. 

The Democrats, who will control both 

houses of the legislature after January 1, 

have been fighting for a $1.50 hourly 

minimum, to take effect almost inmiediately. 

The present "floor" set by statute is 

approximately 46 per cent of the average 

homly wage in manufacturing industry. 

The study commission suggested that 

the minimum wage be automatically set, 

begimiing October 15 of next year, at half 

the average hourly rate of production 

workers in the state, as of the previous 

Jime. The wage would be fixed every October 

15. 

Shopping Center Theatre 

Taken by General Cinema 

NEW YORK—General Cinema Corp. has 

arranged with Berk, Berk & Warwick, 

brokers, for a long-term leasing of a de 

luxe 1,700-seat theatre to be located in the 

new Central Shopping World under construction 

at 2500 Central Park Ave. in 

Yonkers. Construction of the theatre, to 

be known as The Cinema, will permit an 

early summer 1965 opening. Plans call for 

the largest screen ever installed in a theatre 

of this size and the most modern 

projection equipment. 

BOXOFFICE December 14, 1964 E-1

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Usual Pre-Christmas 

Doldrums Grip 

Majority of Broadway First Runs 

NEW YORK—The pre-Christmas doldi-ums. 

with moviegoers more intent on 

present-buying than attending theatres, 

plus the arrival of cold weather, took its 

toll in slack attendance at most of the first 

runs, even the Radio City Music Hall, 

where "Send Me No Flowers" had a good 

foui'th and final week, although down from 

the preceding smash weeks. The first 

Christmas pictui'e, "Father Goose," opened 

at the Hall Thursday (10) and advance 

reserved-seat sales are reported the biggest 

in years. 

Elsewhere, many of the first runs are 

just coasting along until the Christmas 

pictuies start in mid-December and several 

of the small houses are playing subsequents. 

including the Victoria, where "The 

Notorious Landlady" was mild in its second 

week. The other first nins playing subsequents 

included the Guild, Festival, Lincoln 

Art and Trans-Lux 85th Street, while 

the Trans-Lux 52nd Street and Cinema I 

put in subsequents Wednesday (9). However, 

the Forum in Times Square had a 

strong first week with the revival of "Quo 

Vadis" on Showcase. 

Of course, "My Pair Lady" had a ca- 

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pacity seventh week of two-a-day at the 

Criterion and performances are sold out 

into January. Best of the other long nins 

was "Slave Trade in the World Today," 

in its second good week at the DeMille and 

at the 34th Street East, and "The Americanization 

of Emily," in its sixth good 

week at Loew's State and Loew's Tower 

East. "Topkapi," in its 12th week at the 

Astor and Ti'ans-Lux East; "Goodbye Charlie," 

in its third week at the Warner and 

Cinema I; "Fii-st Men IN the Moon," in 

its second week at Loew's Capitol, and 

"Yoimgblood Hawke," in its fifth week at 

the Rivoh, were way off. 

Except for "Seance on a Wet Afternoon," 

still strong in its fifth week at the Plaza; 

"To Love," very strong in its second week 

at the Sutton, and "The Pumpkin Eater," 

in its fourth week at the Baronet, the foreign 

pictures at the art houses ranged 

from good to just fair. 

In addition to "Father Goose," the only 

other new film was "Fate Is the Hunter," 

which opened at the RKO Palace Wednesday 

(9). 

(Average Is 100) 

Astor—Topkapi (UA), 12th wk 120 

Baronet The Pumpkin Eater (Royal), 4th wk. ..145 

Beekman The Finest Hours (Col), 4th wk 135 

Carnegie Hall Cinema Utamoro— Painter of 

Women (Harrison) 120 

Cinema Goodbye Charlie (20th-Fox), 3rd wk. 125 

Cinema II Womon in the Dunes (Pathe), 

6th wk 135 

Cinema Rendezvous Anatomy of a Marriage 

(Janus), 6fh wk 1 25 

125 

Cinema Village II Bidonc (Pathe) 

Coronet Guns at Batasi (20th-Fox), 3rd wk. . .145 

criterion My Fair Lady (WB), 7th wk. of 

two-a-day 

.200 

DeMille Slave Trade in the World Today 

(Connt'l), 2nd wk 

.160 

5th Avenue A Woman Is o Woman (Pathe), 

moveover, 5th wk 

.120 

Fine Arts Les Abysses (Konawha), 2nd wk. .130 

. . . 

Forum Quo Vadis (MGM), reissue, on Showcase 150 

Loew's Capitol First Men IN the Moon (Col), 

2nd wk 110 

Loew's State The Americoniiation of Emily 

(MGM), 6th wk 1 45 

Loew's Tower East The Americonization of 

Emily (MGM), 6th wk 150 

Murray Hill The Model Murder Case (Cinemo V) 

2nd wk 

125 

Pons Boy of Angels (Pathe), 2nd wk 

160 

Plaza Seance on a Wet Afternoon (Artkino), 

5th wk 170 

Radio City Music Hall Send Me No Flowers 

(Univ), plus stage show, 4th wk 160 

Rialto Daniella by Night (Cambist), 6th wk 140 

Rivoh Youngblood Hawke (WB), 5th wk 125 

RKO Palace The Horrible Dr. Hichcock (Sigmo 

III), The Awful Dr. Orlof (Sigma II) 125 

34th St. East Slove Trade in the World Todoy 

(Cont'l), 2nd wk 145 

Toho Unholy Desire (Toho), 3rd wk 110 

Sutton To Love (Prominent), 2nd wk 160 

Trans-Lux East Topkapi (UA), 12th wk. 

150 

Trons-Lux 52nd St. The Terrace (Royal) 2nd wk. 110 

Victoria The Notorious Landlady (Col), 

reissue, 2nd wk 

110 

Warner Goodbye Charlie (20th-Fox), 3rd wk 120 

Christmas Shopping Cuts 

Percentages in Baltimore 

BALTIMORE — Boxoffice figures are 

showing signs of pre-Christmas shopping 

competition. Then, too, Saturday night, 

upon which so much depends to boost 

overall grosses, a torrential rain interfered 

with movlegoing. What's more, 

every attraction was a holdover. However, 

"My Fair Lady" was strong and its weekend 

was capacity. 

Charles The Outrage (MGM), 4th wk 115 

Crest Goodbye Charlie (20fh-Fox), 3rd wk 110 

Five West Seance on a Wet Afternoon (Artixo), 

2nd wk 125 

Hippodrome My Fair Lady (WB), 3rd wk 190 

Little Love—the Itolian Way (Trans-Lux), 

4th wk 115 

Mayfair Mediterranean Holiday (Cont'l), 3rd wk. 100 

New Rio Conchos (20th-Fox), 4th wk 110 

Northwood Goodbye Charlie (20th-Fox), 3rd wk. 110 

KUDOS BY CINE—Saul J. 

Turrell, 

the president of Walter Reade- Sterling, 

isi congratulated by Willis H. 

Pratt jr., president of the Council of 

International Nontheatrical Events, at 

the recent presentation in New York 

of Golden Eagle awards for "Fun Factory," 

which was shown at the Edinburgh 

Film Festival, and "Hailstone 

and Halibut Bones," shown at the 

Venice Film Festival. Both short subjects 

were selected by CINE for the 

excellence to represent the U.S. in 

motion picture events abroad. 

Playhouse Girl With Green Eyes (Lopert), 

2nd wk 1 

Senator Where Love Has Gone (Para), 3rd wk. K 

Seven East Cartouche (Embassy), 2nd wk. 1( 

Stanton Legitimate stage shows tempororily. 

Town Irmo La Douce (UA), i 

Uptown Send Me No Flowers (Univ), 6th wk. ..U 

"Last Man on Earth' 110 

As Sole Buffalo Opener 

BUFFALO—The preholiday slump hi 

hit first-i-un Buffalo as holdover businei 

slipped into the so-so percentage class. C 

the newcomers, "The Last Man on Eartt 

was the city's top with 110. 

Buffalo, Granada Goodbye Charlie (20th-Fox), 

3rd wk 'I 

Center Youngblood Hawke (WB), 3rd wk II 

Century Kitten With a Whip (Univ), 2nd wk. ...II 

Cinema, Amherst Send Me No Flowers (Univ), 

5th wk 

II 

Paramount The Last Man on Earth (AlP) 1 

Animation Exhibit Opens 

At Modern Art Gallery 

NEW YORK—International Animati( 

1964, an exhibition of contemporary wo) 

in the field, including entries in the recei 

International Festival at Tours, Franc 

opened a two-week stay December 8 at tl 

Gallery of Modern Art Film Center. Mai 

French films will be shown and there w 

be others from other countries, includii 

the U.S. 

The showings are co-sponsored by tl 

Film Center, New York Screen Cartoonis 

Guild and ASIFA, the International socie 

of animators. 

More Eastern Drive-Ins 

Install Circle-R Heaters 

KANSAS CITY, MO.—Circle-R in-C 

heaters, manufactured by Drive-In Th 

atre Mfg. Co. of Edwardsville, Kas., ha 

been installed in several New York ai 

Pennsylvania drive-ins recently. 

Among the Installations were the Ad) 

Drive-In, Buffalo, N.Y.; drive-ins own| 

by Ernie Stern's Associated Theatres f 

Pittsburgh, Pa., and open-airers owned ' 

Claude Schlanger's Budco Theatre 

Doylestown, Pa. 

BOXOFFICE : : December 14, 19^ 

i

I 

630 

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New 

COLORSCOPE 

p.esen.s 

mTERNATlONAL 

.MERrcAN 

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p. ^heULTlMATE WEAPON 

of space to tne evu tn 

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at the bottom ot 

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TACT YOUR ^j^/ne/zica/L, IM. ^ntanjiatioriCLL 

JEW YORK 

George J. Waldman 

Ninth Avenue 

York 36, New York 

Circle 6-1717 

PHILADELPHIA 

WASHINGTON, D.C. 

Joseph Quinlivcn Jerome Sandy 

3 Penn Center Plaio, Rm. 1525 713 Third St., N. W. 

Philadelphia 2, Pennsylvania Washington 1, 0. C. 

LOcuct 8-6684 District 7-2508 

PITTSBURGH 

Milton 

Brauman 

415 Van Braam Street 

Pittsburgh 19, Pennsylvonio 

ATlantic 1-1630 

BUFFALO 

George Woldmon 

505 Peorl Street 

Buffalo, New York 

TL 3-3857

. . Dough 

. . . Dick 

. . . On 

BUFFALO 

James J. Hayes, past chief barker, received 

a vei-y uiuisual gift at the testimonial 

dinner given by Variety Tent 7, recently— 

an expense-paid trip to the Variety International 

convention next May in San Francisco. 

Jim. as he is affectionately known 

by his fellow barkers, was all smiles in accepting 

the gift. Hayes was chairman of 

the local committee for the Variety International 

convention held here last summer. 

He is manager of the Cinema Theatre 

downtown. 

Chairman Fran Maxwell of the Variety 

Club's bingo games each Wednesday night 

in the Genesee Theatre has sent out a 

new call for helpers, requesting any barker 

who can do so to put aside one night a 

month for this worthy cause. Profits from 

the games eo to the Tent 7 charities 

fund . . . Bill Laney. former Buffalo theatre 

manager, was at the Jim Hayes testimonial 

dinner the other evening in the 

clubrooms. Bill came in from Rochester 

w'êre he now is with Jo-Mar Enterprises, 

which is headed bv John R. Martina and 

Morris P. Slotnick. two veteran Kodak 

Town exhibitors. Laney is general manager 

of Jo-Mar. 

The Jo-Mar circuit, which has headouarters 

in Rochester, parent company of 

Buffalo's Cinema Theatre, is planning to 

open a new film house next year in Kodak 

Town, the sixth in the Jo-Mar chain 

. . . Robert, twin brother of Charles Boasberg, 

general sales manager of Paramount 

Pictures, has been elected president of the 

Buffalo Bill Circus Saints & Sinners. Bob 

is a prominent attorney. Charlie used to 

be identified with the distribution department 

of the motion picture Industry in 

Buffalo many moons ago. 

Richard D. McCarthy, representativeelect 

in the 39th congi-essional district, 

has asked the U.S. Information Agency to 

release the dociunentary film on the life 

of the late President Kennedy. "Years of 

Lightning; Day of Drums." for public 

showing in this country. The film is being 

shown abroad . . . The Very Rev. John 

E. Pallas, chaplain for 18 years of the Variety 

Club and pastor of the Annunciation 

Church for 20 years, bid his congregation 

farewell on a recent Sunday and 

left to become pastor of one of the three 

largest Greek Orthodox communities in 

the country. St. Demetrius in Astoria. 

Queens, on Long Island. Father Pallas 

XI 

CIRCLE-R'' 

IN-CAR 1^ HEATER 

FIRST 'LADY' TICKETS — Joseph 

Garvey, center, manager of the Granada 

in Buffalo, registers his approval 

as Mayor Koval, left, purchases the 

first two tickets for the western New 

York premiere of "My Fair Lady" December 

23, from Thomas W. Fenno, 

retiring chief barker of the Variety 

Club which will sponsor the premiere. 

plans to return for two farewell occasions 

in the next few weeks. 

Shea's Teck downtown, now operated by 

Loew's, closed Sunday the 6th after the 

final showing of "Rio Conchos," but Manager 

Tom Harmon has a big attraction 

for the yuletide. The Teck will reopen 

Christmas Day with "John Goldfarb, 

Please Come Home" . guy Myron 

Gross of the Variety club is happy over 

the jump in sales of tickets for the premiere 

of "My Fair Lady" which Tent 7 will 

sponsor. Manager Joe Garvey says the 

tickets are going well also at the Granada 

special boxoffice. The premiere promises 

to be a brilliant affair on Wednesday evening 

the 23rd. 

Dr. Buncbe to Be Feted 

NEW YORK—Dr. Ralph Bunche. undersecretary 

for special political affairs of the 

United Nations, will be an honor guest at 

the International Film Awards dinner 

January 19 at the Hotel Americana, according 

to Walter Reade jr.. dinner chairman. 

Donald S. Rugoff, president of Rugoff 

Theatres and president of Cinema V. will 

be exhibitor chairman. David Emanuel, 

president of Governor Films, will be arrangements, 

Tom Brandon, president of 

Brandon Films. 16mm non-theatrical films 

chairman, and Gary Dartnell, president of 

Lion International Films, program journal 

chairman. 

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cord. Permanent or plug-in installation. Sturdy diecost 

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hanging at posts. Wide range of voltages and wattages. 

All electrical parts enclosed. 

Call your theatre supply dealer now. Or write: 

DRIVE-IN THEATRE MFG. CO 

p. O Bo« 247. Edwordsvillc. Kon-.oi 

Phone: HAmilfon 2-5400 

— 

ALBANY 

Îbany film exchange employes recelvec 

with delight news that a $5.50 weeklj 

salary increase, effective December 1, hac 

been negotiated between lATSE and severj Jiitb 

major distributing companies. The two. lltti 

year pact also provides an increased 

employer contribution of 75 cents weeklj^ 

raising the total to $4.50 a week; a thirc 

week of vacation after 11 years' servic( 

instead of 12 years: maximum severanci 

pay of 15 weeks' salai-y for employes witl 

28 or more years, and addition of Colum! 

of 

bus Day as an annual holiday, brmginf' »: 

the total to nine. 

Bert Friedman, who had been workini 

in Florida, was appointed Universal sale, 

manager for the Albany territory. He sue 

ceeds Harold Rosen, who resigned to be 

come MGM salesman in New York Cit;i 

Hayes. Paramount booking man 

ager, hopped to Gloversville for a meetini 

with Bill Kraemer, chief Schine booke 

. . . Doris McGrath, office manager fo 

National Theatre Supply, suffered painfu 

injuries to her left ankle when a ledgi 

over which she was dragging a buck deei 

a victim of her marksmanship, collapsei 

and she fell 15 feet. Mrs. McGrath wa 

hunting with her husband. She hobbled t

. 

got 

. emment 

' Jere 

! 

lac 

' 

Justin. 

' 

scher. 

Pete Harrison Is Seeking 

Aid for Blind Nephew 

PHILADELPHIA — Little blind Lakis, 

whose world has been a thousand times 

darker than his black hair from the time 

of his birth in Greece, is coming here happy 

with hopes he might see at last. 

The Greek youngster is the nephew of 

Pete Harrison, fomider of Harrison's Ppport-s 

and long associated with the film 

industi-y. Tlie trip to Philadelphia, for examinations 

and a transplant operation at 

the famous Wills Eye Hospital, is a good 

deed of Variety, of the type this organization 

of showmen perfomis so diligently 

helping children. 

Harrison, whose recent recovei-y from 

cancer was aided by the financial help of 

showmen friends, wrote Jay Emanuel, past 

chief barker of the Variety Club of Philadelphia, 

asking help for his little blind 

nephew. Harrison, in Greece at the time, 

felt that if young Lakis could get to 

America for examinations the possibility 

of a delicate operation to give the boy th? 

use of his eyes might be determined. 

Almost immediately James Carreras of 

London. Variety International chief barker. 

word of Harrison's plan and sent word 

that his office "would take care of everything" 

in bringing the boy to the U.S.. including 

posting a bond with the Greek govand 

aiTanging for transportation, 

hospital and surgical expenses. 

Meanwhile, however, leaders of the 

Philadelphia Tent 13 contacted a specialist 

in Wills Eye Hospital who agi-eed to 

examine the boy and perfonn the necessaiT 

operation without charge. Tent 13 

will also underwrite all expenses for the 

boy and his Greek nurse while they are in 

the U.S. 

N.Y. Bookers Club Names 

Max Fried President 

NEW YORK—Max Plied, 

vice-president 

and head booker of J. J. Theatres, has been 

elected president of the Motion Picture 

Bookers Club of New York, succeeding 

Martin Perlberg. He served in the same 

capacity several years ago. 

Others elected were Marvin Friedlander. 

first vice-president: Allan Pinsker. second 

vice-president: Lillian Bloomberg, recording 

secretary: Bill Frankle. treasurer: Lee 

Herbst. financial secretary: Harold Rosen, 

sergeant-at-arms. and Shirley Levy and 

Ann Plisco. trustees. Jack Birnbaum. 

Jerry Horowitz. Fred Mayer. Perlberg. Ed 

Richter and Etta Segall were elected 

directors. 

The installation dinner will be held in 

January. 

Ehlichman, Spandau Win 

Cinema Lodge Contest 

NEW YORK—Isidore Ehlichman. Universal 

branch manager in Buffalo, and 

Spandau. Buffalo salesman recently 

retired, were co-winners of the 1965 Cadilsedan 

offered by Cinema Lodge of 

B'nai B'rith as the award in its contribution 

share certificate fund-raising drive 

sale. Consolation prizes of $50 U.S. savings 

bonds were won by Leonard Kaufman. Ed 

Mitchell May jr. and Milton Kut- 

The awards were made at a luncheon 

December 8 at the Hotel Astor. 

— 

Pat Harrison and his nephew Lakis. 

Variety is bringing the boy, blind from 

birth, to Philadelphia for an operation. 

Kroll Discusses Producing 

'Guns of August' for Univ. 

NEW YORK—Almost two years of 

preparation, research and filming, as well 

as 160.000 feet of World War I newsreel 

and library footage from several European 

nations, went into the producing of "The 

Guns of August," the feature documentary 

based on Barbara Tuchman's Pulitzer 

Prize-winning book, which Universal will 

release in January. Of the 160.000 feet of 

World War I footage, approximately 12.000 

feet was actually used in the 99-minute 

featui'e. according to Nathan Kroll. who 

created and produced the film, 

"The Guns of August" will open at the 

Beekman Theatre Christmas Eve (241. according 

to Hem-y H. "Hi" Martin, vicepresident 

and general sales manager of 

Universal, and Donald S. Rugoff, president 

of Rugoff Theatres, which operates 

the Beekman. Arthur B. Tourtellot, writerproducer 

who was identified with the 

"March of Time" series a few years back, 

wrote the narration which is spoken by 

Fritz Weaver. Broadway stage actor who 

recently made his film debut in "Fail Safe." 

Kroll went to every town mentioned in 

Miss Tuchman's book about World War I 

and thus was able to talk to elderly natives 

of Belgium and France who were in that 

war and were able to recount details which 

he was able to incoiiDorate in the film. The 

picture contains footage never before seen 

on the screen and much of this was in an 

excellent state of preservation although 

when a few rare cans of film were opened, 

"the reels disintegrated into dust." he remarked. 

Nearly 200 rare still photogi-aphs 

out of 1,200 collected by Kroll are also in 

the final footage, he said. 

Philip Gerard. Universal's eastern advertising-publicity 

director, said that the 

company is putting a big campaign behind 

"The Guns of August." including invitation 

openings in January in Washington, D.C.. 

and other key cities. 

Ornstein Leaves UA Post 

NEW YORK—George H, Ornstein. a veteran 

of 18 years service with United Artists, 

has resigned as head of its British production, 

a position he took over earlier In the 

year. 

BROADWAY 

TAMES E. PERKINS, president of Paramount 

International, is back In New 

York following a six-week tour of the company's 

offices in Latin America. He was 

accompanied by Henry B. Gordon. Latin 

America division manager, who returned to 

his Mexico City headquarters. Howard W. 

Koch. Paramount vice-president and production 

head at the studio, is back in 

Hollywood after a week of conferences in 

New York with president George E, Weltner. 

* * * Robert M. Weitman. MGM vicepresident 

in charge of production, got back 

from Hollywood Wednesday '9) . 

* • • 

Sidney Cooper, vice-president in charge 

of .sales for United Screen Arts, accompanied 

by Everett C. Callow, director of 

advertising and publicity, went to Los Angeles 

Tuesday i8) to meet with Dale Robertson, 

USA president, and other company 

executives. 

• 

Jean Goldwurm, president of Times Film, 

has named Bill Doll and Co. as national 

publicity and exploitation representative 

for the new Times product. Doll having 

handled the publicity for Times' "Mondo 

Cane" last year. Doll also handles the publicity 

for Landau's "The Umbrellas of 

Cherbourg." opening in New York December 

16. ' * * Hortense Schorr, long-time 

publicity head for Columbia Pictures, is 

now handling the company's new young 

stars, including Stefanie Powers, currently 

in New York. * • * Earl Wilson. New York 

Post syndicated columnist, went to Los Angeles 

to play a part in "Beach Blanket 

Bingo" for American International. 

Harold Roth, president of Producers 

Management Corp.. left for Rome Monday 

(7>. Lewis J. Rachmil went to London 

to supervise final preparations for the 

Mirisch Corp. on "Return From the Ashes." 

which begins filming January 18 under 

the direction of J. Lee Thompson and Tom 

Carlile, publicity manager for Eon Productions, 

returned to London after promoting 

"Goldfinger" for United Artists in a 

U.S. tour. Louise Lasser. Broadway actress, 

flew to Paris to \isit Woody Allen, 

who has one of the .starring roles in 

"What's New Pussycat?" and was signed 

for a role in the UA film. 

Republic Reins Handed 

Back to Carter by Rulina 

ALBANY—The court of appeals, in affirming 

an appellate division order in the 

sti-uggle for control of Republic Corp.. in 

effect, handed the company back to deposed 

president Victor M, Carter. 

The appeals court upheld the ruling 

that Carter's call for a special stockholders 

meeting, to increase the number of directors 

by an amendment in bylaws, could 

not be canceled either by the in-offlce 

board nor by Carter's successor as president. 

Roy L. Huffines jr. This clears the 

way for a meeting at which six directors, 

favorable to Carter, would be able to assume 

office immediately and recapture by 

the Carter group of control fi-om the BSF 

Co.. which had purchased a 10 per cent 

stock interest in Republic. 

BSF paid $3,000,000 for the interest, according 

to Roy M. Cohn, counsel. 

BOXOFFICE December 14. 1964 E-S

. . Production 

. . 

. . John 

âttd(M ê^t4int 

QEORGE "BUD" ORNSTEIN. head of 

British production for United Artists, 

is one of the most successful packagers in 

the business. Not since Mike Prankovich 

came on the scene over here has an American 

production executive been responsible 

for so many outstanding boxoffice winners. 

But last week, so the report went. Ornstein 

had formally given in his resignation 

to his UA chiefs and had flown over to New 

York to discuss the implication of his move 

with them. Everyone on Wardour Street 

was hoping that even at the Uth hour 

Ornstein could be persuaded to rescind liis 

decision—not simply because he is very 

well liked in the business, but for a cold 

commercial reason. Both British and Hollywood 

producers can do business with him 

as Ornstein has a constant flair for picking 

winners. Twas he indeed who backed 

Woodfall's "Tom Jones" when nobody else 

in the trade was interested. Ornstein too 

promoted the Harry Saltzman-Cubby Broccoli 

"James Bond" projects and, of course, 

he was instrumental in setting up the Walter 

Shenson deal for the Beatles film, "A 

Hard Day's Night." 

During the last few years UA has found 

itself backed by some of the consistently 

successful producers and production companies 

in the business. And while many of 

these creative groups might have drifted 

to the renting company on their own accord, 

it was Ornstein's additional talent to 

seek them out and encourage them to pull 

in with him. Of course, it may be that the 

UA production head simply wants to go 

into independent production for himself. 

If so, he will find no shortage of backers 

among the heads of the British film 

industry. 

* * * 

The industry is not taking the action of 

the Westrex Co. lying down. Westrex has 

refused to discuss terms for the continuation 

of the use of its recording equipment. 

It is alleged that the company had proposed 

new terms for hire, which "were ten 

times as large as those which have been 

agreed by RCA Great Britain, Ltd., for the 

outright purchase of its leased equipment." 

This allegation was made by 22 Westrex 

licensees who met last week at the Board 

of Trade to consider what steps should be 

taken to protect their interests. Meanwhile, 

RCA taking advantage of the confused 

situation decided to offer lessees of its 

sound recording equipment the option of 

terminating its lease agreements by mutual 

consent as from December 31. Pointing out 

this fact the Westrex lessees declared that 

"The Westrex Co. has so far given no indication 

of future plans for the modernization 

and development of its recording systems. 

But this was denied by P. J. Buck, 

managing director of Westrex, commenting 

on estimated addition to the costs of 

production imposed through the increased 

rentals and royalties. The dispute has real 

dynamic potential and the end of it is nowhere 

near in sight. 

* * * 

Pay television in Britain is about to take 

a major step forward this summer in spite 

of the setback of the Pat Weaver operation 

in California, which caused a certain 

amount of alarm and despondency over 

By ANTHONY GRUNER 

here. Telemeter, one of the five pay TV 

companies, will start its trials in the southwest 

London area among 2.000 homes. In 

January it will start selected transmissions 

in a large group of homes in the area. 

Telemeter is backed by Paramount, British 

Lion and Granada. It has already got 

enough feature films to maintain a fourhour 

operation each day and there are 

promises of support from other entertainment 

interests in the business. It will be 

recalled that under the agreement now 

be'ng finalized between the exhibitors and 

the Board of Trade there will be permission 

during the trial period for new feature 

films to be screened by the pay television 

contractors six months after general release. 

Unlike the U.S. there is less opposition 

to pay TV in this country and the 

feeling is that the trials have a reasonable 

chance of success. 

* * » 

News in brief: Boris Karloff plays a 

"monster" in the new American International 

Pictures science-fiction horror film, 

"House at the End of the World," which 

goes into production at Shepperton 

Studios on February 15. The picture is 

based on a story. "Color Out of Space," by 

H. P. Lovecraft, and will mark the debut 

as a director of Daniel Haller, the young 

Hollywood arti.st and motion picture designer 

. started last week on 

"Space Flight I C -I," a science-fiction 

project of Robert Lippert and Jack Parsons, 

starring Bill Williams and directed 

by Bernard Knowles at Shepperton , . . 

Previously known as "The Unknown 

Battle," the Benton Films production starring 

Kirk Douglas, Richard Harris and 

Michael Redgrave, produced by Ben Fisz 

and directed by Tony Mann, has been 

changed to "The Heroes of Telemark" , 

Adventure story "Passport to Oblivion" 

started shooting last week in Lebanon 

under producer-director Val Guest for 

MGM release. The film will star David 

Niven and Prancoise Dorleac. Guest has 

written the screenplay with Wolf Mankowitz 

from the novel of the same name by 

James Leasor. Interiors will be shot at 

AIP HEAD IN LONDON—On the 

set of "City in the Sea," the Anglo- 

Amalgamated/American International 

coproduction, starring Vincent Price, 

David Tomlinson, Tab Hunter and Susan 

Hart, the film's director, Jacques 

Tourneur, greets James H. Nicholson, 

president of American International 

Pictures, at Pinewood Studios in London. 

MGM's Boreham Wood studios . . . Meeting 

writers, directors, studio and production 

heads in London last week were Harry 

Horner and Bob Lewis of Enterprise Films 

of Canada. Horner and Lewis are planning 

to make a feature in Canada next 

year and are hoping to make another feature 

in this country 

Joy Batchelor are to 

. Halas and 

make the full-length 

color cartoon film of "Ruddigore," based 

on the Gilbert and Sullivan comic opera. 

The soundtrack will be provided by the 

Doyl Carte Opera Co. and the Royal 

Philharmonic Orchestra. Halas and 

Batchelor will jointly direct the screenplay 

from Miss Batchelor's screenplay and 

it will be shot at their studios in London 

and Stroud near Somerset ... J. Lee 

Thompson arrived in London last week to 

set up his next British picture, which starts 

shooting at MGM's Boreham Wood Studios. 

The film, "Return From the Ashes," will 

star Gina Lollobrigida, Maximilian Schell 

and Samantha Eggar and is a Mirisch 

The Cinerama presentation of the Copernic-Cosmos 

production for United Artists release . . . 

Production, "La Fayette," star- 

ring Jack Hawkins, Orson Welles and Howard 

St. John, with Michael Royer in the 

title role, will be premiered at the Coliseum 

Cinerama on January 10. This follows 

the successful seven months' run of 

the J. Arthur Rank presentation in Cinerama 

of Samuel Bronston's "The Magnificent 

Showman. "La Fayette" is the 

story of the Marquis de La Payette, the 

French nobleman, who risked his future, 

wealth and life in the cause of liberty. 

Stanley Warner Schedules 

Annual Meeting Jan. 14 

NEW YORK — Stanley 

Warner Corp. 

stockholders will hold their annual meeting 

January 14 in Wilmington, Del., with major 

business on the agenda the election of 

three directors to two-year terms on the 

six-member board. 

Nominated for re-election are Si H. 

Fabian, SW president: Samuel Rosen, executive 

vice-president, and Nathaniel Lapkin, 

first vice-president. Other members 

are Dr. Charles F. McKhann, W. Stewart 

McDonald, vice-president and treasurer, 

and David Fogelson. general attorney and 

secretary who viâs named last August following 

the death of Harry Kalmine. 

Lorenzo to Argentina 

NEW YORK—Augusto Lorenzo. Universal's 

manager for Chile, has been assigned 

the managership for Argentina, replacing 

Enrique Pardo, resigned, according to 

Americo Aboaf, Universal International 

vice-president and foreign general manager. 

Lorenzo joined Universal in Argentina 

in 1928 and was transferred to Chile 

in 1960. 

Venezuela Picks 'Becket' 

NEW YORK—Hal Wallis' "Becket" has 

been selected as Picture of the Month by 

the Film Culture Center of Venezuela, according 

to Paramount. The selection 

qualifies it for the Golden Condor awards 

presented annually by the center. 

MCA Declares Dividend 

NEW YORK—MCA. Inc.. 

has declared a 

dividend of 37 V2 cents a share on its convertible 

preferred stock to preferred stockholders 

of record December 18, payable 

December 31. 

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E-6 BOXOFFICE December 14, 1964

I 

tinues 

I 

and 

; 

grad, 

' 

tive 

, 

remains 

. . Ted 

. . Under 

, 

— 

— 

PITTSBURGH 

T\ E. "Doc" Lovett, owner of Lovett's Weston 

iW. Va.) Diive-In. exhibited •'The 

Miracle Worker" many montlis ago, but his 

special exploitation on this award-winning 

production which has been seen on television 

several times, has just been brought 

to our attention. "Doc" and Helen Keller, 

the blind and deaf personality whose story 

is told in this famous motion picture, are 

second cousiirs. The veteran exhibitor and 

theatre equipment distributor recalls how 

various members of his family often corresponded 

with Helen, writing to her and 

receiving replies in Braille. Lovett has been 

recuperating from a stroke which partially 

paralyzed him two years ago. 

Variety Tent I's Christmas party for 

children will be held Sunday on the 20th 

at the Penn Sheraton Hotel . . . Among 

SW houses here closed except for possible 

weekend exhibitions are the Rowland, Wilkinsburg; 

Arsenal. Lawrenceville. and the 

Etna. Etna . . . Casino Theatre, downtown, 

home of erotic ecdysiasts ("strippers" to 

US) and bawdy balladeers. would be an ideal 

spot for opera, concerts and drama, in the 

opinion of Josephine McGrail, president of 

McGrail Opera. Inc.. who has written to 

city council that the Casino is "acoustically 

perfect." and suggests that the city of 

Pittsburgh explore the possibility of acquiring 

the venerable burlesque house on 

Forbes Avenue. Renovation would cost 

some $500,000. 

Virgil Jones, WB manager, will be honored 

with a Virgil Jones sales week, starting 

January 24 . . . Max Summerville. 

Parker exhibitor, a Filrm-ow visitor, is looking 

and feeling very well after undergoing 

lung surgery a few montlis ago at the Will 

Rogers Memorial Hospital . Manos 

inspected theatre properties owned by the 

Manos circuit in eastern Pemisylvania. 

The Casino Theatre in the Vandergrift 

municipal building was to reopen this weekend 

with completion of a major part of a 

$30,000 renovation. Two columns were removed 

from beneath the balcony and the 

roof has been reinforced. Some painting 

to be done. George Mandis. manager, 

Rowland Theatre, Wilkinsburg, 

said . . . which will fade from view after about 

53 years, is being handled by K. Goldsmith 

& Co.. Frick building and is for rent, remodeling 

or sale. 

. . 

The Lincoln Theatre, New Martinsville, 

W, Va., long an account of the Co-Op office, 

now is being handled by George Delich. 

owner ... Ed Koerner pulled out of the 

Roxian Theatre, McKees Rocks. He conin 

exhibition at the Lamp, Irwin. 

the Capitol. Braddock the 

new service contract. 

. 

lATSE fibn employes 

get a wage increase and another 

holiday, Columbus Day . Kenneth Wino- 

Beaver Valley exhibitor, and execudirector 

of the Beaver County Ass'n 

for Retarded Children, held an open house 

. . . 

and a thousand or more toured the workshop 

in conjunction with National Mental 

Retardation Week Ladies Matinee 

every Wednesday at the downtown theatres 

for 50 cents are the biggest thing to hit 

the de luxers in years and years. Several 

theatres in the once Golden Triangle also 

have 50 cent evening and Sunday parking 

fees in arrangements with the 7th Street 

Garage. Ladies Matinee was inaugurated 

by Associated Theatres. 

ADV Agency, located at 802 Miltenberger, 

corner of Locust, for a decade, will move 

its offset printing machinery to the basement 

and first floor of the Screen Guild 

building. 415 Van Braam St.. where flooring 

is being reinforced, new windows installed 

or put into repair. ADV is the second 

tenant to leave the Miltenberger street 

building, following Atlas Theatre Supply 

which moved recently to the corner of 

Forbes and Marion. Jack Kaufman and his 

son Stanley operate ADV Agency. They will 

be across the street from the long established 

Filmrow firm of LeViant Printing Co. 

Display 

Oldtime Projectors 

In New Atlas Bldg. 

PITTSBURG—A museum of early projectors 

and the history of motion pictmes 

is included in the new display and sales 

room of Atlas Theatre Supply, now located 

at 1519 Forbes Ave. 

Now on view in a special section are 

four ancient "coffee grinders," all in repair 

and usable with original lens. Included 

at this time are a hand-cranked 

Thomas A. Edison Kinetoscope, patented 

March 14, 1893, which is in its original 

wood frame — the lamp house also was 

made of wood—a 1900 Motiograph Model 

1-A projecting machine made of metal; 

a Powers Cameragraph, Model 6-B. patented 

in 1904 and 1906 and completely 

made of metal, and a Victor Animatograph 

machine, all metal, with a swinging door 

lamp enclosure mut. The first three are 

standard 35mm mechanisms, while the Victor 

Animatogi'aph projected only 28mm 

film. 

Books on projection, ancient and modern, 

form a library at the Atlas sales 

quarters. Gordon and Milton Gibson of 

Atlas, who own the old movie machine, 

emphasize historic facts on an attraction 

board which lists some early motion picture 

inventions, including W. E. Lincoln's 

1867 innovation: O. B. Brown's 1869 device; 

E. Muybridge's original motion pictm'es 

of 1880 and Lmnier's 1893 patent. 

Thomas A. Edison also had various firsts 

in motion pictm-es and patents, including 

his invention of the sprocket. 

Atlas also has other museum pieces as 

regard the film industry and the theatre, 

plus all the modern and efficient equipment 

and supplies in its new quarters at 

the corner of Forbes and Marion, located 

directly between the film exchange buildings 

and the film shipping center, Pittsbm'gh 

Film SeiTice. 

Study Finds U.S. Films 

Are Liked Overseas 

NEW yORK—American motion pictures 

and television programs continue to draw 

an "overwhelmingly favorable reaction" 

from foreign audiences, the United States 

Information Agency reported this week 

following completion of a number of surveys 

in several foreign countries. 

One survey, conducted in Japan among 

a cross section of the population over 21 

years of age, found American films ranked 

second only to native Japanese films in 

popularity. Seven of every ten Japanese 

who viewed American films reported they 

were enjoyable, and the predominant impression 

of American life was favorable. 

"Good impressions of American life," the 

USIA report said, "are credited to the 

movies' depiction of high living standards 

and consumption levels, individual freedom 

and equal opportunity, harmonious 

family life and a spirit of optimism. 

Similarly, bad impressions are left by what 

is seen as excessive emphasis on sex, violence 

and a materialistic perspective." 

Another USIA survey, covering Western 

Europe, found a high relationship between 

attitudes toward American films and 

exposure, or attendance, indicating that 

disparagement is more likely to stem from 

people who speak from ignorance, since 

they do not see American movies. 

In England, the report continued. 63 per 

cent of those voicing an opinion said they 

received a favorable impression of American 

life from motion pictures, and only 37 

per cent reported unfavorable impressions. 

In West Germany, 67 per cent of the impressions 

were favorable; Prance, 53 per 

cent, and in Italy, 85 per cent reported 

favorable impressions. 

An earlier USIA survey on "The Impact 

of Hollywood Films Abroad," covering 17 

countries, reported similar findings, but 

concluded that while Hollyw-ood films are 

more widely exhibited than those of any 

other country, they are not regarded by 

most viewers as the major source of information 

about the United States. Just as 

in the U.S.. people overseas go to their local 

publications for information, wlierever 

sucli publications are available and go to 

the movies for entertainment. 

All surveys were made for USIA by independent 

research organizations in eacli 

country with interviewing under their 

auspices and no indication to those interviewed 

of any American connection with 

the survey. 

Sunday Shows Ban Lifted 

DECATUR. GA.—An ordinance banning 

the exhibition of motion pictures on Sunday 

has been repealed by the city commission 

here following an appeal by theatre 

owner Fred Storey, who said he would be 

forced to close his downtown theatre unless 

the ban was removed. 

JonnojiMC 

BOONTON, N. J. 

Large Core 

Greater Crater Area 

meam 

MAXIMUM LIGHT 

i'ên)f Distributed 

Blumbcrg Bros., Inc., 1305 Vine Street, Philodclphio—Walnut 5-7240 

National Theatre Supply, Philodclphio— Locust 7-6156 

Superior Theotre Equipment Compony, Philadelphia—Riftenhouse 6-1420 

Notional Theatre Supply Co., 500 Pcorl Street, Buffolo, N.Y. TL 4-1736 

Charleston Theatre Supply, 506 Lee Street, Charleston 21, West Virginia 

Phone 344-4413 

Standard Theatre Supply, Greensboro, N. C, 215 E. Woshinqton St. 

Phone: Broodwov 2-6165 

BOXOFFICE :: December 14, 1964 E-7

. . Managers 

. 1 

BALTIMORE 

WASHINGTON 

Jack Fnichtman, head of JP Theatres, became 

a grandfather for the first time 

and a prospective father-in-law all in the 

same week, but not in that order. Chronologically 

the first featiu-e: his son Jack jr, 

became engaged to Joann Cohen on 

Thanksgiving Day. The second big hit 

was the granddaughter born to fomier 

Kay Fioichtman, now Mrs. Stanley Katzenstein, 

November 29, which was named Jo 

Ann , of the Broumas Theatres 

in the Maryland area are competing 

witli each other to detei-mine which 

theatre w'ill have the most beautiful 

Christmas lobby display. Leading in the 

display derby are Vince Rubel, Capital 

Plaza, Landover Hills, Andy Benya, Villa, 

Rockville; Ed Camp, Beltway Plaza, College 

Park, and Paul Grubb, Wheaton Plaza 

Theatre, Wheaton. 

George Roscoe, director of exhibitor relations 

for the Theatre Owners of America, 

has given up his home in Atlanta 

Herman 

and 

moved to Hyattsville, Md. 

Kopf, manager of the 

. . . 

Wicomico Theatre, 

Salisbui-y, was confined to his home by an 

infection . . . Glemi NoiTis, head of Peninsula 

Boulevard Corp., and operator of the 

Boulevard Theatre, Salisbm-y, was in North 

Carolina to attend a meeting of the North 

and South Carolina Exchange Ass'n. Then 

he went to Statesville, N.C., for a visit 

with his 91-year-old father W. B. Norris. 

Clark Connellee, owner of the New Theatre, 

Aberdeen, and his wife Ann were on 

a vacation at Pinehui'st, N.C. . . . Paul 

Vogel of Wellsville, Ohio, was in Baltimore 

for a visit with his brother T. T. Vogel, 

who operates the Bengies Di-ive-In, Md. 

Paul also is an exhibitor . . . John Todd, 

president of the projectionist union, employed 

at the Liberty, was at Johns Hopkins 

Hospital for sm-gery on his hand . . . 

Bill Moore, manager of the Senator, has 

designed and is having set up an elaborate 

holiday display in the theatre lobby to be 

tied in with the Christmas attraction, 

"Kiss Me, Stupid." 

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HA 6-1150 

SEE WARNER FILM — Vice-president-elect 

Humphrey, left, is shown 

with Jack L. Warner, Warner Bros, 

president, at the gala Washington 

showing of "My Fair Lady" at the 

Warner Theatre for the benefit of the 

John F. Kennedy Center for the Performing 

Arts and the International 

Rescue Conunittee. 

NORTH JERSEY 

nil Skouras theatres in Passaic, Bergen 

and Rockland counties, as well as Long 

Island, will hold their annual Christmas 

benefit show for underprivileged childi'en 

Saturday morning the 19th. All proceeds 

are donated to various orphanages and organizations 

serving children . . . The Hyway 

Theatre, Fair Lawn, a Fabian operation, 

closed following its December 6 performances 

in order to install new seating and 

make several other interior renovations. 

The theatre will reopen on Christmas Day. 

The Stanley Warner will hold its annual 

managers Christmas party, Tuesday the 15th 

at Mayfaii- Farms restaurant in West 

Orange . . . Skouras' Wayne Theatre in 

the Preakness Shopping Center, Wayne, 

continues to run special kiddy shows every 

Satmday matinee, at which 15 gifts from 

Stern's department store, located in the 

shopping center, are given to lucky ticket 

holders. Dorothy Manley manages the 

Wayne . . . "Circus World" opens tonight 

(14) at Cinerama's Clairidge Theatre, Montclair, 

replacing "Mad World," wliich completed 

an eight-month run. 

Fabian's Colonial, Pompton Lakes; Allwood, 

Clifton, and Rialto, Westfield, presented 

K. Gordon Murray's "Santa Claus" 

Saturday and Sunday (12, 13) . . . The 

Clifton, Clifton, formerly a continuous 

house, seven days a week, has reverted to 

an evenings only policy Monday through 

Friday, with matinees on Saturday and 

Sunday. The Clifton recently was pm-chased 

from Fabian Theatres by Richard Nathan 

of nearby Passaic. 

Reported in this column last month, as 

expected to close, Stanley Warner's Tivoli, 

Newark, long a neighborhood house, shuttered 

its doors permanently, following 

showings December 6. The 1,500-seat theatre, 

originally opened in 1921 by Warner 

Bros., will reportedly not be torn down, 

but be used for another business. 

The Embassy release, "Santa Claus Conquers 

the Martians," was produced by Paul 

L. Jacobson. 

Qomposer Richard Adler of "Pajama 

Game" and "Damn Yankees" fame 

will produce the Januai-y 18 inaugural 

gala, "Presidentical," at which Alfred 

Hitchcock will be master of ceremonies 

assisted by Carol Charming. Invited to the! 

gala "for free" will be Democrats and Republicans 

who worked for President John 

son. Hollywood stars to perfoiTn includell 

Julie Andrews, Debbie Reynolds and Bobby 

Darin. 

While playing "Mai-y Poppins," the On 

tario Theatre has a tiein with the Hechi 

Co. on corner window displays . . . Shep 

Bloom, 20th-Fox manager, is happy 

over his company's Chiistmas attraction, 

"John Goldfarb, Please Come Home" . . . 

Alex Schimel, Universal manager, tradescreened 

"Bus Riley's Back in Town" (2) 

and "The Truth About Spring" (7) at 

MPAA . . . Frank Damis, Stanley Warner 

zone manager, was here from Philadelphia 

for a two-day meeting with his Washing 

ton staff . . . Sheldon Tromberg, presi 

dent of Boxoffice Attractions, independent; 

distributor, announced a lineup of six 

features for December and January. 

Ira Sichehnan has "Panic Button" the 

featm'e attraction in the Sidney Lust and 

Wineland Theatres 

Wilder theatres . . . 

yuletide attraction wUl be "Erml and the 

Detectives." Lloyd Wineland jr., vicepresident, 

and his brother Fred, treasurer 

each shot a six-point buck on their recent! 

hunt in Dorchester County. Fred was re 

elected chairman of the delegation to the 

Maryland legislature . . . Ethel Michalson, 

secretary to Buena Vista's Joe Brecheen, 

reports her sister Sylvia Ginsbm-g died . . . 

Thelma Powell of the MGM staff under-! 

went smgery . . . The WOMPI issued in-i 

vitations to an open house at Allied Artistsj 

on the 11th. Two WOMPI members wilh 

celebrate then- birthdays on Christmas 

Day, Esther Wheeler, wife of Sam Wheeler, 

president of Wheeler Films, and Sara' 

Young, retired 20th-Fox staffer. A new 

WOMPI member is Jeanne MacDaniels. 

Himan Brown Gets Award 

From Jewish Federation 

NEW YORK—S. H. Fabian, president of' 

Stanley Warner Corp., presented a special' 

award to television producer Himan Brown^ 

for his role in the activities of the Federation 

of Jewish Philanthi-opies at the annual 

luncheon of that organization's entertaimnent 

division at the Hotel Pierre 

Wednesday (9). 

Other presentations were made to; 

Emanuel Frisch of the Randforce Amuse- 

ment Co. by Samuel Rosen, executive vice-j 

president of Stanley-Warner; to Natl 

Lefkowitz, a senior executive of the Wilj 

Ham Morris Agency, by Leo Jaffe, ex- 

ecutive vice-president of Columbia Pictures; 

to Jule Styne, music wrriter, by Stanley 

Adams, president of the American Society 

of Composers, Authors and Publishers, 

and to Mark Goodson and William 

Todman, who received their awards from 

Michael Dami, CBS vice-president. David 

Merrick, Broadway producer, was unable to 

attend to receive his award. 

Cochairmen of the entertainment division 

are Burton E. Robbins, president of 

National Screen Service, and Herbert I. 

Rosenthal, president of MCA Ai-tists, Ltd. 

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E-8 BOXOFFICE December 14, 1964

, 

Magnificent," 

' 

MGM. 

1 Preceding 

' 

, 

Menace 

. 

duction 

; 

Aldrich. 

,, 

Aldrich 

\ 

explained 

I 

NEWS AND VIEWS THE PRODUCTION CENTER 

(Hollywood Office— Suite 321 at 6362 Hollywood Blvd.) 

King Brothers Ready 

For Jungle Picture 

HOLLYWOOD — Frank and Maurice 

King and director Jolin Berry, left Tuesday 

(81 for Bombay. India, to complete 

final preproduction work on "Maya the 

King Bros, production for 

which will roll late in the month 

them were 1 1 tons of equipment 

to be used during the India jungle location 

filming. Clint Walker stars with Jay 

North. The latter played Dennis the 

on television. John Panta developed 

the original screenplay. 

* * * 

Jack R. Berne has been appointed promanager 

for "The Flight of the 

Phoenix" by producer-director Robert 

Berne held the same post for 

on the recently completed "Hush 

Hush, Sweet Charlotte," also for 20th- 

. . . 

Fox release. "Phoenix," which will star 

James Stewart, will go before the cameras 

in the spring. 

NGC Provides Ad Slugs 

For Holiday Product 

LOS ANGELES—Following up its 

Holiday 

Movie Season campaign. National General 

Corp. prepared four drop-in slugs to 

be incorporated in all motion picture display 

ads December 16 through January 3. 

Peter C. Latsis, NGC publicity director, 

who has been in charge of the circuit's 

drive to publicize the new holiday product, 

the slugs were designed in various 

shapes to fit a variety of ads, from 2 cols., 

Vi in. to 1 col., '2 in. They read "Holiday- 

Time Is Movie-Time" and "It's Holiday- 

Time in Theatreland U.S.A." In addition to 

using the slugs in ads, Latsis said some 

newspapers may also elect to use them as 

"fillers" on their entertainment pages. 

Roy Gore, president of Gore Bros. Engraving, 

stated mats are available on a 

cost-basis to exhibitors throughout the 

counti-y. Minimum prepaid orders of $1.15 

for two mats of each of the four slugs may 

be ordered direct from Gore Bros. Engraving. 

6670 Santa Monica Blvd., Hollywood 

38. 

Roberts to Electronovision 

HOLLYWOOD — Martin Roberts has 

joined Electronovision as vice-president in 

charge of advertising, publicity and promotion, 

under Bill Sargent, president. His 

first assignments will include the upcoming 

biographical productions "Harlow" and 

"The Incredible Era," the story of President 

Warren G. Harding. 

John Green to Direct Music 

For Oscar Awards Show 

HOLLYWOOD—John Green will serve 

as music director and conductor for the 

37th annual Oscar Show of the Academy 

of Motion Picture Arts and Sciences, it was 

announced by Joe Pasternak, who will 

produce the presentation. This will mark 

Green's seventh appearance in that capacity. 

He served last year, as well as in 

1945, 1948, 1951, 1956, and 1961; was general 

director of the Awards Show in 1949, 

and producer-director in 1952. 

Green, whose services to the Academy 

were honored by presentation of a life 

membership in 1953, was the Academy's 

first vice-president for two years, assistant 

secretary for one year, and secretary for 

three years. He is a four-time Oscar winner 

and has been honored with 12 nominations. 

Awards were won for the best scoring 

of a musical picture in 1948, "Easter 

Parade" (in collaboration) ; 1951, "An 

American in Paris" (in collaboration) ; and 

1961, "West Side Story" (in collaboration) : 

as well as for production of the best onereel 

short subject, "The Merry Wives of 

Windsor." in 1953. 

The 1965 show will be carried over the 

combined radio and television facilities of 

the American Broadcasting Co. on Monday, 

April 5, from Santa Monica Civic 

Auditorium. 

Dick Murphy Promoted 

To Academy Treasurer 

LOS ANGELES—Richard Murphy has 

been elected treasurer of the Academy of 

Motion Picture Arts and Sciences, succeeding 

the late Fred L. Metzler. The Academy 

board also named Macdonald Carey to succeed 

Murphy as assistant treasurer, and 

voted to leave Metzler's executive branch 

seat on the board vacant in tribute to his 

services in behalf of the Academy. 

Murphy, writers representative since 

1959, was named assistant treasurer in 

1962. Carey has been an actors representative 

since 1961. 

Klein Names Salinger 

NGC Vice-President 

Los Angeles—Eugene Klein, president 

of National General Corp., Friday (11) 

announced the appointment of Senator 

Pierre Salinger as vice-president, corporate 

activities. Klein stated that Salinger 

will not be a public relations officer, 

that he will remain in politics 

and «ill finish writing his book on the 

late President John F. Kennedy. 

Dozen Writers Busy 

On WB Properties 

HOLLYWOOD—Twelve writers are at 

work on as many feature story properties 

at Warner Bros., largest number in either 

category for the current year. The writers 

and the motion pictures they are scripting 

are: 

Ernest Lehman, on the screen version of 

Edward Albee's controversial play, "Who's 

Afraid of Virginia Woolf?" which will also 

mark Lehman's emergence as a producer. 

Elizabeth Taylor and Richard Burton will 

star. 

Robert Presnell jr., "Community Property," 

starring Frank Sinatra, Dean Martin, 

Deborah Kerr and Ann-Margret, with 

Charles Walters directing and Bill Daniels 

producing. 

Gavin Lambert. "Inside Daisy Clover," 

the Alan J. Pakula-Robert Mulligan production 

starring Natalie Wood. 

Sumner Arthur Long, "Never Too Late," 

from' Long's Broadway comedy which Norman 

Lear will produce and Bud Yorkin 

direct. 

Robert Dillon, "Robinson Crusoe a Go 

Go," which Tom Naud jr. will produce 

based on his own story, with Connie 

Stevens. 

Robert Dozier, "The Sentries," from the 

Even Hunter novel to be published by 

Simon & Schuster early next year, being 

produced and directed by Jack Webb. 

Leonard Kantor. "The Thing at the 

Door," from original psychological drama 

by Henry Slesar, with Allen Baron directing. 

James Gunn, "Speak Not Evil," from the 

Edwin Lanham novel. 

Arthur Hailey, "Hotel," from the book by 

Hailey, a leading Canadian writer. 

Mann Rubin, "Brainstorm," modern 

drama from an original by Larry Marcus, 

with William Conrad as producer-director. 

Burton Wohl, "The Third Day," based 

on the Joseph Hayes novel with George 

Peppard and Elizabeth Ashley starring and 

Jack Smight directing. 

George Axelrod, "Harry 'Vernon at Prep," 

to star Tony Curtis. Axelrod also produces. 

'Conchos' Plug for Europe 

HOLLYWOOD — Tony Franciosa has 

filmed a half-hour documentary tieing In 

with his 20th-Fox starrer. "Rio Conchos," 

for broadcasting on the Euro\ision Schauspieler 

program to German-language nations. 

The documentary features footage 

showing Franciosa filming his ABC-TV 

series, 

Valentine's Day, at 20th-Fox. 

The Embassy release, "Contempt," is directed 

by Jean-Luc Godard. 

BOXOFFICE December 14, 1964 W-1

, 

(I5achdtiaae ^ iWITH SYD CASSYD^^ 

THE BRIGHTLY lit sign on the marquee 

of the huge Hollywood Palladium read: 

"The Motion Picture Industry Salutes Its 

Own Senator-elect George Murphy." Another 

line read: "Technicolor hosts." It 

was interestig to note that it didn't read, 

"the entertainment industry" or "radio, 

television and the motion picture industry." 

In a conversation with Curtis Kent of 

Technicolor, who had a large hand in making 

the senator's dream come true, we discussed 

this. For Senator "George" is the 

product of motion pictures and Hollywood. 

Whether Republicans or Democrats, the 

people in the industry, state and nation, 

know that he is now "Mr. Motion Pictures" 

and, though his responsibility is to the 

more than 15 million people in the nation's 

most populous state, he will be known as 

the Hollywood man in the Senate. 

With Life 

Magazine covering the story, 

Huntley and Brinkley putting it on television, 

local Metromedia station KTTV 

and Gene Autry's KTLA shooting a video 

story, live, for the people of this city and 

tremendous press coverage it was a gala 

occasion. 

The senator-elect, with Patrick J. Prawley 

jr., Melvin Jacobs, and Ed Ettinger, 

stood in the 2,000-person receiving line to 

greet his friends and admirers—and they 

were legion. It was a ceremony clothed in 

dignity—the sort seen when foreign dignitaries 

visited Hollywood. It was quiet, as 

contrasted with receptions in this hall in 

the past. 

The keynote of this honor for Hollywood 

and the man MuiTJhy was set in the invitation 

from Ed Ettinger, executive vicepresident 

of Technicolor. It read, "A reception 

in honor of Senator-elect George 

Murphy on Thursday, November 19 from 

5 to 8 p.m. This strictly non-partisan celebration 

will be held at the Hollywood Palladium. 

We of Hollywood, regardless of 

party preference, must take immense pride 

in the fact that one of Hollywood's own 

has, for the first time, attained a seat in 

the greatest legislative chamber in the 

world." 

The 2,000 who attended and the millions 

who watched on television agreed with Ed 

Ettinger. The Washington "Saints and 

Sinners" will have a "pro" this year for 

their annual festive shindig. 

JJERB BAKER is one of the most talented 

and creative writers in Hollywood. His 

imagination has no limits, and his yearly 

scripts for the Screen Writers Guild annual 

spoof show rolls them in the aisles. 

So it was no sm-prise to learn of his latest 

exploit at Columbia Pictm-es. When the 

three winners of the Writers Guild awards 

were brought to the studio to visit him, 

the guard announced their visit. Arriving 

at Baker's office, they entered and stood 

stock still, for, in front of his desk casually 

embracing his beautiful secretary, was 

Baker, who looked over the girl's shoulder 

and smiled at the thi-ee young novices. 

Then, with a "See you later. Miss Jones," 

he dismissed his secretary. This broke them 

up, for Baker had timed the whole thing 

as an introduction to Stephen H. Yafa, S. 

David Marlow and Bernard Zavidowsky 

GEORGE MURPHY 

and worked on a split-second schedule to 

have the gag as they entered the door. 

With all studios participating, the winning 

college writers got the red cai-pet 

treatment along these same lines. Among 

those who turned out at the cocktail party 

and reception at the Writers Guild's offices 

where they were honored were Frank 

Capra, Howard W. Koch, Robert Wise, 

William Fadiman, Allan Rivkin, Mrs. 

James Webb, Lawrence Weingarten and 

many other top celebs. In three cases, we 

overheard some of the producers ask for 

the scripts to be sent to their offices. On 

one occasion, we presented Zavidowsky to 

a producer of plays, for his script had been 

a stage play tmiied into a screenplay. 

JÔRRIS FINKEL's nephew, who started 

in the Pittsburgh theatre business, has 

a nephew who came to Hollywood in 1939 

to make good in the production of featui'e 

films. After the war interrupted his career, 

he fomid his niche in television. The 

young man. Bob Finkel, now a seasoned 

director-producer started at $35 per week 

in 1949 and today is among the highestpaid 

live-show television producers in the 

business. 

Q^TTING IMPORTANT properties to 

produce is a source of Hollywood's constant 

jom-neys to the aspirin jars. Sometimes 

the efforts do pay off. One of these 

was an MCA award to a young writer from 

Deerfield, 111. Steve Yafa, the recipient, is 

now attending Carnegie Tech under a fellowship 

from the Universal City firm called 

the "MCA Fellowship in Creative Writing." 

This took him through the first year and 

then he received a Shubert Playwi-iting 

Fellowship to carry him a little fmther. 

Last summer, when the temperatixre in 

Pittsbui'gh was 95 degi'ees, he sat down 

and wrote another script called "Paxton 

Quigley's Had the Com-se." This tonguein-cheek 

approach to sex pulled down the 

Writers Guild first prize of $1,000 and, 

from what young Yafa told us the script 

is likely to mine some more gold for him 

from the Hollywood Hills. 

Release Perlberg-Seaton 

From MGM Contract 

NEW YORK — William Perlberg and 

George Seaton, who recently completed "36 

Hours" for MGM release in January, have 

asked for, and have been granted, a release 

from their production contract at 

MGM, the pact to be terminated immediately, 

although it originally had two 

more years to run. 

Seaton, who was recently in New York to 

meet with Robert O'Brien, MGM president, 

but told the tradepress there was 

difficulty over the MGM contract, is scheduled 

to return to the studio June 1 to direct 

"Merrily We Roll Along," which Perlberg 

had prepared for production. 

In November, Seaton had told the tradepress 

he was also working on the tentatively 

titled "Claim Check," from a New York 

Herald Tribune column by Art Buchwald, 

this to be another in the duo's original 

eight-picture deal with MGM, of which 

"Merrily" will be only the fifth. 

Martin Rackin Signs Pact 

To Produce for 20th-Fox 

HOLLYWOOD—Martin Rackin, former 

head of production at Paramount Studios, 

signed a multiple-picture deal with 20th 

Century-Fox, with the first production to 

be jointly announced by Richard D. Zanuck 

and Rackin next week (21). The deal was 

concluded with Martin Rackin Productions, 

and includes Alvin G. Manuel, Rack' 

in's executive officer. 

Term of the contract is for a period of 

several years and an "undisclosed" number 

of major-budgeted films. Stars and dl 

rectors are to be listed after a joint 

conference. 

Ransohoff of Filmways 

On NBC-TV's Sunday 

NEW YORK—A major portion of NBC' 

TV's hom--long Sunday news-magazine 

program was devoted to a profile on Martin 

Ransohoff, head of Filmways. The program, 

filmed in Hollywood several months ago, 

showed Ransohoff during the production of 

"The Americanization of Emily" and "The 

Flight of the Sandpiper," as well as in preproduction 

meetings on "The Cincinnati 

Kid," all Filmways features for MGM re 

lease. NBC commentator John Chancellor 

interviewed producer Ransohoff on the 

program. 

G. Thomas, A. Canton Split 

HOLLYWOOD—The publicity firm of 

Blowitz, Thomas & Canton has been dissolved 

and its Hollywood and New York 

offices will function as separate entities. 

George Thomas jr. will head his own company 

in Hollywood, while Arthur- Canton 

will maintain his New York office. 

TV Series Music by Tiomkin 

HOLLYWOOD—Hershel Gilbert, execu-l 

five music director for CBS network, reports 

composer-conductor Dimitri Tiomkin 

will compose a theme song and write the 

background music for a new telefilm series 

to be called the Wild West, which will be 

the first series to be recorded with the new 

stereophonic sound which has been Installed 

at CBS Studio Center. 

W-2 BOXOFFICE December 14, 1964

TACT YOUR yimanlaaru Wl ^nXannationaL 

i>bert S. Parnell 

2^' Second Avenue 

«e 1, Washington 

în 4-6234 

DENVER 

Chick Lloyd 

2145 Broadway 

Denver 5, Colorado 

TAbor 5-2263 

SALT LAKE CITY 

Fred C. Palosky 

252 East First South 

Salt Lake City, Utah 

DAvis 2-3601 

LOS ANGELES 

Harry 

Levinson 

1918 So. Vermont Avenue 

Los Angeles 7, California 

REpublic 1-8633 

SAN FRANCISCO 

Hal 

Gruber 

255 Hyde Street 

Son Francisco 2, California 

PRospect 6-4409

— 

— 

— 

— 

— 

' 

— 

— 

— 

— — 

— — 

— 

i 

', 

'^ 

'Goodbye Charlie 

As San Francisco 

SAN FRANCISCO—The sky over Market 

street was lighted up Friday night t4i by 

searchlights in front of six theatres announcing 

the opening of boxoffices following 

a blackout of 14 days during the exhibitors-projectionists' 

conferences over 

working arrangements. Only the Fox-Warfield 

and Paramount had new offerings, the 

ethers picking up their schedules where 

they left off when the closings occurred. 

"Goodbye Charlie" had a fine start at the 

Fox-Warfield. where an invitational press 

preview was hosted Friday night d 1 ) for 

"John Goldfarb, Please Come Home." A 

sneak preview of "Goldfinger" will be 

given at the Royal Theatre Thmsday il7i. 

where the film opens on the 23rd. 


Alexandria Topkopi (UA) 250 

Cloy—One Pototo, Two Potato {Cinema V) 100 

Coronet My Fair Lady (WB) 350 

Crown—Pojama Party (AlP) 140 

Fox-Warfield Goodbye Charlie (20th-Fox), 

five days 300 

Golden Gate Send Me No Flowers (Univ) 90 

Lorkin Girl With Green Eyes (Lo.Dert), 3rd wk. .,175 

Metro That Man From Rio (Lopert), 5th wk. ...100 

4th wk Music 

New 

Hall 

Mission 

Malamondo (Magna), 

Roustabout (Para) 

100 

175 

Orpheum It's a Mad, Mad, Mod, Mad World 

(UA-Cinerama), 51st wk 400 

Poromount Youngblood Hawke (WB) 100 

Presidio Lorno (Eve) 100 

St. Froncis Mory Popplns (BV), 6th wk 175 

Stage Door Lili (MGM), reissue, 2nd wk 100 

United Artists The Outraqe (MGM), 5th wk. 

Vcgue Cartouche (Embassy) 

. .275 

250 

"My Fair Lady' 490 

Sixth Week in LA 

LOS ANGELES—"My Fair Lady" paced 

the holdovers with a sparkling 490 per 

cent, while "Mary Poppins" came through 

with an impressive 230 in its 15th week 

at the Chinese. "The Pumpkin Eater," "A 

Shot in the Dark" and "Topkapi" also had 

wholesome weeks as holdovers. "Dear 

Heart." the new Warner Bros.' release, 

started with a brisk 125 at the Hollywood 

Paramount Theatre. 

Baldwin, Orpheum, Four Star, Pix Pajama 

Party (AlP) 85 

Beverly Lili (MGM), 70 

reissue, 2nd wk 

Chinese Mary Poppins (BV), 15th wk 230 

Cinerama It's a Mod, Mad, Mod, Mad World 

(UA-Cinerama), 57th wk 1 85 

Crest The Night of the Iguana (MGM), moveover 

85 

Egyptian My Foir Lody (WB), 6th wk 490 

MONEY! 


TEASERETTES 


PREVTJE SERVICE 

" '" 

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1327 S. Wobo* Ave. 60605 _ CI>icog

' 

1 Warner 

. . Dan 

. . Herb 

. . George 

. . Condolences 

at 

. . 

'Finest Hours' Producer 

Gives Film's Background 

BOSTON—Producer Jack Le Vien came 

in on a recent Thursday for a press 

luncheon at the Harvard Club, hosted by 

Viola Berlin of the Exeter Street Theatre, 

where "The Finest Hours" is playing on a 

policy of five screenings a day. Le Vien, 

who was escorted to radio. TV and press 

interviews by Jack Markle. exploitation 

clrief for Columbia Pictures here, told how 

he had discovered a process of dyeing old 

film used in medical photography and had 

adapted it to motion pictures. 

"Old black and white sequences in 'The 

Finest Hom-s' were dyed by this process." 

he reported. Attending the luncheon for Le 

Vien were John Curie, consul general of 

Great Britain: Helen Scvagian and Thomas 

iManning. Boston Public Library staff. 

There are displays for the picture in 35 

libraries. Le Vien did two television shows 

and eight radio shows during his Boston 

stay, part of a tour for Columbia, which 

has taken him all over the world. 

Le Vien told about the making of 'The 

Finest Hours' and his meetings with 

Churchill. He said "the idea of making a 

pictm-e on Churchill's life came to me about 

six years ago." When, a year later, he came 

to the U.S. to meet President Eisenhower, 

we were formally introduced and out of this 

meeting came a TV series, 'The Valiant 

Hours.' 

'The film, 'The Finest Years,' took over 

two years to make and when it was finally 

complete we had viewed 900,000 feet of 

film from which we made up our two-hour 

production. 

LA Obscenity Conviction 

Of Mike Getz Reversed 

LOS ANGELES—A jury conviction of 

Michael Getz. manager of the Cinema Theatre, 

on a charge of exhibiting an obscene 

film was reversed by the appellate division 

of superior court. 

Getz will rebook the film, "Scorpio Rising." 

which was confiscated March 7. 

Following his conviction by an allwoman 

jury, Getz was fined $500 and sentenced 

to 50 days in jail, which was ap- 

. pealed. 

StarUey Pleischman. Getz' law^yer, also is 

counsel for Sol Cohen, who was arrested 

after showing of "Olga's House." Pleischman 

moved for dismissal of charges against 

Cohen in city court. 

SW Starts LlOO-Seater 

In Claremont District 

LOS ANGELES — Ground was broken 

^November 30 for construction by Stanley 

Theatres of a 1,100-seat house in 

Claremont near Pomona at a ceremony 

supervised by Herb Copeland, zone manager, 

and attended by civic leaders. His 

jwlfe cut the ribbon. 

Stanley Warner will start consti-uction 

of a 1.400-seat theatre in the Woodland 

Hills Topanga Plaza in February. 

iSite Offered to Public 

NEW BRITAIN — Leonard Building 

Corp., owner of the former Stanley Warner 

Embassy, offered to make the theatre 

site available for public parking, in a letter 

to Mayor Dawson. The city would pay 

lone dollar a year for the 140x70-foot par- 

i 

SI 

!cel. 

NEW 1,500-CAR ADDITION—This is the architect's sketch of the new Buena 

Park-Lincoln Twin Drive-In Theatre to be built in Buena Park, Calif., by Pacific 

Drlve-In Theatres. The location is on Lincoln Boulevard. Actually, only the Buena 

Park will be new, adjoining the present Lincoln; however, the latter will be completely 

remodeled. As shown the twin screens will be back-to-back. The Lincoln 

accommodates 1,000 cars and the Buena Park will handle 1,500 cars. 

LOS ANGELES 

rjddie Albert, Dick Chamberlain. Laurence 

Conroy. Bcb Crane. Johnny Crawford, 

Bill Dana. Jack Mullaney and Robert 

Vaughn will join the growing list of stars 

entertaining 600 youngsters at the Publicists 

Ass'n second annual Foundation for 

the Junior Blind Christmas parties December 

18. 19. Earl Bellamy will direct both 

.shows with Victor Buono as Santa Claus. 

Eugene Klein, National General Corp. 

president, has dispatched William Thedford. 

head of theatre operations: Robert 

W. Selig. general manager, and Richard 

N. Graf, assistant to executive vice-president 

Irving H. Levin, on special assignments 

over the country involving an operations 

analysis for an NGC expansion 

program . Poller, film buyer, was 

back at the NGC heaquarters after a trip 

to New York City. 

Charles Maestri, Lippert Theatres. San 

Francisco, was in southern California 

checking circuit holdings . Cope- 

Ian, Stanley Warner west coast manager, 

was happy with the huge grosses "How 

the West Was Won" is bringing in. including 

a record $2,300,000 in 92 weeks of the 

Cinerama Theatre on Hollywood boule- 

. . . vard Carol Jean, daughter of Harry 

Levinson of Favorite Films, w,-as married to 

Jeffrey G. Burley of Carmel Satm'day the 

5th. The couple will live in Mill Valley. 

. . . Ii-win Yablins 

Gene Beuerman, Paramount exchange 

office manager, was home recuperating 

after an eye operation 

is back in Los Angeles as a salesman at 

the Paramount exchange, reports Ward 

Pennington, division manager ... A vacation 

for two people at the Las Vegas Riviera 

for two days is the jackpot prize 

offered by the Filmrow Club at its annual 

dance Saturday the 26th at the Ambassador 

Hotel. This is the club's big social 

event of the year, although each donation 

to some favorite charity brings a rosy glow 

to members' cheeks, said Bill Watmough, 

president. 

The opening night of "Circus World" 

at the Stanley Warner Hollywood Theatre 

has been sold to the Mormon Church . 

MGM San Francisco manager Sam Gardner 

conferred here with Bill Devaney. division 

manager . to Harry 

Wineberg of the New Vue Theatre in Hollywood, 

whose mother Jennie died during 

the week . . . Max Bercutt. Warner 

Bros., returned from Honolulu where he 

arranged for the Chi-istmas Day premiere 

of "My Fair Lady." He said it will be the 

biggest film debut ever held there. 

Morey Goldstein, WB sales chief, conducted 

a regional conference at the studio, 

assisted by Larry Leshansky and Al Grubstick. 

Attending were branch managers Joe 

Kaitz of Denver. Ed Bramwell of Portland, 

Charles Hudgens of Salt Lake City and 

Jean Speak of Seattle . . . Ronny Nichols 

was moved from the Wiltern to Warners' 

Beverly as manager. Clifford Loth succeeced 

him at the Wiltern. 

. . . 

George Rosenberg of the Universal publicity 

office spoke at the annual Los Angeles 

City Jouinalism Day gathering of 

high school editors and their advisors on 

"So You Yant to Interview a Star" 

Filmland, television, civic, business and industry 

leaders wîll attend a black-tie charity 

preview at the new Playboy Club at 

8560 Sunset Blvd. New Years Eve as a 

benefit for the Reiss-Davis Clinic for Child 

Guidance . 

Stevens. Angela Lansbury. 

Van Heflin. Sal Mineo and city officials 

attended a press showing of color 

photos, model sets and props from "The 

Greatest Story Ever Told " 

the Rufus 

V. Von Klcinsmid Central Library at 530 

West Fifth St. Monday the 7th. 

Carl Foreman is the executive producer 

of Columbia's "Born Free" on location in 

Kenya. 

BOXOFFICE December 14, 1964 W-5

- 

i 

Frisco Pact to Reduce 

First-Run Booth Jobs 

SAN FRANCISCO—Member theatres of 

the Northern California Theatre Owners 

Ass'n, reopened after being closed tliree 

weeks because of a dispute with projectionists 

Local 162. won a reduction in the 

number of two-man booths and a guarantee 

of labor peace until August 1968. 

The contract pact, for five years, is 

retroactive to August 1963, when the old 

one expired. 

Downtown theatres eventually will save 

by elimination of 10 or 11 booth jobs, but 

A SIDELIGHT 

SAN FRANCISCO — The Call-Bulletin, 

a major daily newspaper here, 

published the following humorous 

sidelight on the projectionist-theatre 

operator 

dispute: 

GRANDDAD'S GOT HIS 

FEATHERBED 

"It looks like you're going back to 

work," Mrs. Frank Lee commented as 

she told her husband, one of the city's 

oldest projectionists, that the dispute 

with theatres had been settled. Their 

4-year-old granddaughter, Arleen 

Schick, overheard the good news. Patting 

her Granddad on the head she 

blithely asked: 

"Frankie, are you getting your 

featherbed back now?" 

not beginning until next September 15, 

when the second man in the booths will be 

eliminated at three theatres. Seven other 

theatres will go to one-man booths in the 

following 

year. 

The union won a package consisting of 

wage increases, pensions, an added vacation 

week and health benefits, retroactive 

to 1963. The pay hikes vary up to $40 a 

week for more than 73 active projectionists. 

The pension plan, beginning at once, gives 

$31.25 a month to men who retire at 65. 

Later benefits will go up to $62.50 a month. 

The employers put in $25,000 annually in 

the pension kitty. 

Richard W. Walsh, lATSE president, entered 

the negotiations when a stalemate 

had extended through nearly three weeks. 

Ben Levin is chairman of the San Fi-ancisco 

association. 

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Wyoming Exhibitor Cited 

For Greetings Promotion 

NEW YORK—Joseph E. Lunbeck, owner 

of the Skyline Theatre, Pinedale, Wyo.. 

has been nominated "Top Proponent of 

Community Relations with an extra Oak 

Leaf cluster for showmanship" by Melvin 

L. Gold, general sales manager for National 

Screen Service. Pinedale covers an 

area of 4,873 square miles with a population 

of only 3,778. 

"With all that space and a limited nimnber 

of inhabitants," according to Gold, 

"commercial opportunities for theatre promotion 

would not seem particularly bright." 

Lunbeck, however, doesn't look at statistics 

when it comes to operating his business. 

No less than 77 business fiiTns are 

joining the enterprising theatreman in extending 

holiday salutations to Plnedale's 

citizem-y through the medium of the Skyline's 

screen. Gold believes that Lunbeck 

has every merchant in his own county 

tied in and probably went fm'ther afield 

to make sure his theatre-community project 

was solid. 

The incident came to light when Lmibeck 

submitted his order for National 

Screen's greeting trailer followed by merchant 

ads for each of the 77 fii'ms. "His 

enterprise as a showman was further demonstrated," 

concludes Gold, "when he ordered 

the trailers produced in the new NSS 

Cinemotion process which provides exciting 

animation for the merchants' advertising 

backgrounds." 

SAN FRANCISCO 

The Women of Variety presented a check 

for $8,500 to Jack D. Marpole, chief 

barker of Tent 32, to be added to the 

Blind Babies Foundation funds. Marpole 

reported the women have raised a total of 

$90,000 for the Blind Babies benefit since 

its establishment six years ago. Installed 

by the Women of Variety was Sylvia O'- 

Neill as president. Ruth Gupta was the installing 

officer, while David Pleishhacker 

reported on his two years with the Peace 

Corps in Afghanistan. 

Burglars took advantage of the three 

week theatre blackout to ransack the Alhambra 

and El Rey theatres. The thieves 

apparently used keys stolen from the projectionists 

union's headquarters, where 

keys to all theatres are kept for boothmen 

who work later than house managers . . . 

Ward Stoops has repainted the front of 

the Capri Theatre on Courtland avenue, 

and installed an acoustical ceiling in the 

lobby. He planned pre-Christmas shutdowns 

at both the Capri and the Del Mar 

for sprucing up . . . Jane Russell was in 

town to attend a reception celebrating the 

tenth anniversai-y of the World Adoption 

International Fund, which she founded and 

which has found homes for more than 13,- 

000 orphans from 40 countries. 

Win Disney Cartoon Drive 

Fiom Eastern Edition 

NEW YORK—The wirmlng sales force in 

the 1963-64 Walt Disney cartoon drive is 

in the New York district, where Vito Sperti 

was top man, and the coast district where 

Don Conley, district manager, scored. Cash 

awards were shared by all members of the 

staffs. 

Filmmakers Tackle 

Expo '67 Problems 

From Canadian Edition 

MONTREAL—Motion picture filmmakers 

gathered at the National Film Board headquarters 

on Cote de Liesse road for a fullday 

conference on technical problems in-i 

volved in film presentations at the Mon-j 

treal Expo 1967. 

Cooperating in the symposium, accord! 

ing to Gerald G. Graham, director of technical 

services for the NFB, were the Association 

of Motion Picture Producers anc 

Laboratories of Canada, and local Society 

of Motion Pictui-e & Television Engineeni 

and the Montreal world fair officials. 

Emphasized was the need for detailec 

planning for the Expo '67 screen presentations. 

Leading the discussions were representatives 

of several of the largest exhibitors al 

the New York World's Fair, who describee 

motion pictm-e production and presentation 

techniques used at the DuPont, Kodak 

American Telephone & Telegraph ant 

Johnson's Wax displays. They also stressec 

the extremely complex relationship involvec 

in coordinating the activities of producers 

designers, architects, engineers and equipment 

suppliers—all working to meet deadlines. 

Technical aspects of the DuPont sho\i 

were discussed by Robert Vogel of Wheel- 

Garon, New York. Production and technical 

aspects of the Kodak show were dc 

tailed by Adrian TerLouw, Kodak Co., Rochester, 

while the American Telephone *' 

Telegraph show was represented by Davii 

Mintz, producer. 

Also considered were the problems creative 

people may face in matching thei: 

ideas with technological limitations. | 

Graham said that the motion picture re-j 

sources of Canada will be taxed to meet th^ 

international fair requirements. He said 

building design and construction must pro-j 

ceed with minimum delay, and that it is ali 

this stage that technical details associate^ 

with motion picture presentation systenm 

must be made clear. 

He said that if that isn't 

{ 

done, it mearu; 

that certain shows may have to be modi< 

fied to meet the limitations of the build-j 

ings in which they are housed, or costlj 

changes in the buildings may have to bfj 

made to accommodate the shows. 

There is still time to avoid many prob-' 

lems if advertising agencies, potential 

sponsors, producers, designers and engi-* 

neers will adjust to each other's problems! 

Warren Girton Named 

Bucico District 

Frcm Eastern Edition 

Chief 

PHILADELPHIA — Warren Girton, for-] 

mer district manager for Comerford The-, 

atres, has joined Budco Quality Theatres' 

as supervisor of cii-cuit operations ir, 

Wilmington, Vineland and York. 

j 

Claude Schlander, Budco president, said 

plans were being prepared for the con^ 

struction of three new theatres, regard-, 

ing which annoimcement will be mad^l 

March 15. 

Paul Beck is head film buyer and booker 

for Budco, Walt Streeper is assistant general 

manager in charge of operations anc 

maintenance, and Ben Zimmennan head.' 

advertising-publicity in the Philadelphif 

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W-6 BOXOFFICE December 14, 196'

small town located in the heart of the 

northern Cheyenne reservation. 

The one and only motion picture attraction 

inside the real tepee will be 

continuous showings of Warner Bros." 

color film featurette. "Cheyenne Autumn 

Trail," in which present day 

descendants of the Cheyenne retrace 

the historic 1,500-mile flight of the 

Cheyenne from Oklahoma to the Yellowstone 

River. The short includes 

scenes from John Ford's "Cheyenne 

Autumn." and promotes theatrical engagements 

of the hard-ticket produci 

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World's First Tepee Film 

Theatre in Montana 

Lame Deer, Mont.—The world's first 

tepee theatre, to be called the Morning 

Star, will be inaugurated by the Cheyenne 

Indian's Tribal Council here, a 

tion. 

The unique tourist attraction will 

seat only 25 visitors at each showing, 

by "reservation only." The theatre is 

appropriately situated only 100 feet 

from the Cheyenne's "happy hunting 

grounds" containing the earthly remains 

of their legendary chiefs, Dull 

Knife and Little Wolf. 

United States' premiere of "Chey- 

Autumn" will be held in Denver 

on December 18 at the RKO International 

70 Theatre. 

PORTLAND 

Jane Russell attended the Gavotte ball at 

Multnomah Hotel here Saturday 

i5i to benefit her Women's Adoption International 

Fund (WAIF I. The highlight 

the display of a collection of Cecil 

Beaton's "My Pair Lady" gowns worn by 

committee members. Miss Russell told the 

press that she is still under contract to 

Howard Hughes—and "would do a pictm-e 

for him if he asked me . . . But I'm not 

dying to go to work." She also added that 

she probably wouldn't continue any more 

night spot dates. She teamed with Beryl 

and Comaie Haines, but quit in 

August to undergo sm-gery. 

Katherine Marshall, Music Box Theatre 

reported a top two weeks for 

;"The Roustabout" . Hassaid, Fine 

Alts manager for many years, has resigned. 

Plans N. Mexico Film 

— Producer-director 

Roger Corman. in New Mexico to attend 

the second annual International Peace 

'Film Festival at Los Alamos recently, said 

plans to shoot a one and a half million 

western in the state early next year. 

said filming will start in April on the 

which will concern a battle of the 

Civil War. Comian scouted locations for 

shooting and tentatively decided on 

or two Indian pueblos located near Al- 

! buquerque. 

Youngblood Hawke' in Maine 

From V'estern Edition 

PORTLAND — The Maine premiere of 

Warners' "Youngblood Hawke" was held 

at Cinema I and Cinema II in the Westbrook 

Shopping Plaza. 

Columbia Is Developing 

New Young Star Material 

NEW YORK—Columbia Pictures is increasing 

its efforts to develop new talent 

and is giving the young players selected by 

Joyce Selznick. the company's talent director, 

the opportunity not only to work in 

pictures but also on the stage, on T'V and 

even for Colpix Records. 

"Just being a good-looking girl or boy 

is no longer enough for screen roles in 

Hollywood, as it was in the silent days and 

in the 1940s," Miss Selznick said, in maintaining 

that producers can't afford to take 

a chance on amateur actors. 

Columbia, which developed such current 

stars as William Holden, Rita Hayworth, 

Glenn Ford and Kim Novak over the years, 

now has Stefanie Powers as one of its most 

promising young stars, according to Robert 

W. Ferguson, vice-president in charge of 

advertising and publicity, who introduced 

the young player to the tradepress and 

recalled that she made her first screen appearance 

in "Experiment in Terror" in 

1962. 

Miss Powers has been kept busy by Columbia 

ever since, except for a loanout to 

John Wayne for United Artists' "Mc- 

Lintock" and to Warners for "Palm Springs 

Weekend." Her other Columbia pictures 

include "The Interns," "The NEW Interns," 

released in 1964. and "Love Has Many 

Faces," which was made in Mexico for release 

in 1965, followed by a trip to London 

for a costarring role with Tallulah Bankhead 

in "Die, Die, My Darling," made for 

Columbia by Hammer. During her New 

York stay. Miss Powers appeared on the 

NBC-TV Johnny Carson Show and other 

TV network programs to plug her new Columbia 

films. 

Miss Selznick also uses the Bellport, L.I., 

summer theatre to provide experience for 

the new Columbia players and she arranged 

for John Anthony Hayes, another new Columbia 

contractee, to toui- last summer with 

Barbara Bel Geddes in a pre-Broadway 

tryout. "Anything that can help an actor 

further his career is our aim," she pointed 

out. 

Now Being Produced By 

DENVER 

Tony Dykstcrhuis is back at the booking 

desk at United Artists following a siege 

of pneumonia . branch manager 

Sam Dare and Lany Starsmore of 

Westland Theatres airanged a screening 

of "Fail Safe" for the personnel of NORAD 

Banta, formerly MGM salesman 

in the northern territory and now branch 

manager for MGM in St. Louis, was in 

town renewing acquaintances . . . Columbia 

salesman Bruce Marshall was in New York 

on Colosseum bu.siness. 

Ed, son of Marie Zorn, Hippodrome Theatre, 

Julesburg, quarterbacked his high 

school football team to a second consecutive 

state championship . F. E. Rider, 

Chateau Theatre, Wauneta. Neb., set bookings 

and then visited his son who is doing 

post-graduate work at the University of 

Denver. 

Visiting the Row were Lyle Fodnes, New 

Roxy Theatre, Hemmingford, Neb.; Sam 

and Frank Rosenthal, Bison Theatre, Buffalo. 

Wyo., and Pi-ank Chiles, Starlite 

Drive-In, Sterling. 

'Cheyenne' in Denver 18th 

DENVER — "Cheyenne Autumn," the 

John Ford-Bernard Smith motion picture 

production for Warner Bros., will be premiered 

Friday the 18th at the RKO International 

70 Theatre for the benefit of the 

Voice of Youth. The film, in Technicolor 

and SuperPanavision 70, will be presented 

on a reserved-seat basis, with ten performances 

weekly and extra showings during 

holiday weeks. 

PHILADELPHIA—"A Comedy Tale of 

Fanny Hill," the featurette, has been booked 

on a bill with "Emily" at the big Fox Theatre 

by Dave Milgram of Milgram Theatres. 

He plans to give the featurette marquee and 

newspaper promotion. 

Drive -In Theatre Manufacturing Co. 

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All new RCA developments included ALL MODELS & 

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Phofw: MAmilton 2-5400 

BOXOFTICE December 14, 1964 W-7

WHAT HAPPENS 

WHEN A NATION 

SPENDS MORE 

ON GAMBLING 

THAN IT 

SPENDS FOR 

HIGHER EDDCATION ? 

If you can find any Romans around, ask them. They lived 

pretty high on the hog in their day. That is, until some 

serious-minded neighbors from up North moved in. The 

rest is ancient history. 

You'd think their fate would have taught us a lesson. 

Yet today we Americans spend twenty billion dollars a 

year for legalized gambling, while we spend a niggardly 

four-and-a-half billion for higher education. Think of 

it! Over four times as much! We also spend six-and-ahalf 

billion dollars a year for tobacco, nine billion 

dollars 

for alcoholic beverages, and billions more on other 

non-essentials. 

Can't we read the handwriting on the wall? 

Our very survival depends on the ability of our colleges 

and universities to continue to turn out thinking men 

and women. Yet today many of these fine institutions are 

hard put to make ends meet. Faculty salaries, generally, 

are so low that qualified teachers are leaving the campus 

in alarming numbers for better-paying jobs elsewhere. 

In the face of this frightening trend, experts estimate 

that by 1970 college applications will have doubled. 

If we are to keep our place among the leading nations of 

the world, we must do something about this grim situation 

before it is too late. The tuition usually paid by a 

college student covers less 

his 

than half the actual cost of 

education. The balance must somehow be made up 

by the institution. To meet this deficit even the most 

heavily endowed colleges and universities have to depend 

upon the generosity of alumni and public spirited 

citizens. In other words, they depend upon you. 

For the sake of our country and our children, won't you 

do your part? Support the college of your choice today. 

Help it to prepare to meet the challenge of tomorrow. The 

rewards will be greater than you think. 

It's important for you to know what the impending college crisis 

means to you. Write for a free booklet to HIGHER EDUCATION, 

Box 36, Times Square Station, New York 36, New York. 

,,S

I 

Stote 

I United 

i 

KC 

i 

1 

World" 

' continued 

; Poramounf— 

I Plaza—Send 

I 

'Rio 

Conchos' Gains 

70 Points in Loop 

CHICAGO—Once again it was weekend 

business primarily, plus shopping crowds, 

which boosted business. A rare example 

of a real increase in business took place 

at the Oriental, where grosses for "Rio 

Conchos" in the third week jumped from 

180 per cent to 250 per cent. Margaret 

Rutherford fans were loyal to her in the 

opening of "Murder Ahoy" at the Esquire. 


Chicago—Youngblood Howke (WB), 3rd wk 200 

Cinema—One Pototo, Two Potato (Cinema V), 

7th wk 145 

Esquire—Murder Ahoy (MGM) 200 

Loop— Oiory of o Bachelor (AlP), 2nd wk 175 

McVickers—The Best of Cinerama (Cinerama), 

rerun, 7th wk 110 

Oriental—Rio Conchos (20th-Fox), 3rd wk 250 

Paloce—My Foir Lady (WB), 7th wk 325 

Ployboy—Girl With Green Eyes (Lopert), 5th wk. 145 

Roosevelt— Pajamo Porty (AlP), 2nd wk 110 

Lake—Mary Poppins (BV), 8th wk 300 

Artists— Send Me No Flowers (Univ), 

5th wk 160 

Woods— Kitten With a Whip (Univ), 3rd wk 100 

"Flowers' Continues to Hold 

Lead for Third Week 

KANSAS CITY—"Send Me No Flowers" 

to hold the lead with double 

average business at the Plaza for the film's 

third week. "It's a Mad, Mad, Mad, Mad 

registered 175 per cent at the Empire 

for the 51st week. "Rio Conchos" at 

the Uptown and "Lilith" at the Brookside 

pulled 150 each for the second week. 

Others were average or slightly above. 

Brookside— lilith (Col), 2nd wk.; Good Neighbor 

Som (Col), rerun 1 50 

Eirpire— It's a Mod, Mad, Mad, Mad World 

(UA-Cinerama), 5Isf wk 175 

Ktmo—Dimka (Artkino) 100 

From the Terrace (20th-Fox); Return 

to Peyton Place (20th-Fox), reissues 110 

Me No Flowers (Univ), 3rd wk 200 

Rockhill— Seduced and Abandoned (Cont'l), 

2nd wk.; Divorced— Itolion Style (Embassy), 

rerun 110 

Roxy—The Outrage (MGM), 3rd wk 110 

Uptown— Rio Conchos (20th-Fox), 2nd wk 150 

"Mad World' in 150 Surge 

As Indianapolis Run Nears Eind 

INDIANAPOLIS — It was quiet here. 

With cold weather and dark theatres adding 

to pre-Chi-istmas doldi-ums. The Circle 

closed Sunday night for renovating 

before its Christmas* date with "My Pair 

Lady" and the Lyric has been closed 

several weeks for the same piupose, leaving 

only Loew's and the Indiana open 

downtown—^the art film Esquire is a northside 

house. There was a new fluiTy of 

interest in "It's a Mad, Mad, Mad, Mad 

World" since the "last two weeks" notice 

was ixeted. 

Esquire— Never Let Go (Cont'l); The Wrong Arm 

of the Law (Confl), reissues 110 

Indiana— It's a Mod, Mod, Mod, Mod World 

(UA-Cineromo), 26th wk 1 50 

Loew's—Tom Jones (UA-Lopert), return engagement 

125 

Illinois lATSE Delegates 

Hear Code Talk Reports 

SPRINGFIELD, ILL,. — Twenty- five 

delegates from local unions of the Illinois 

State Conference of the lATSE held a 

lound table discussion here Monday ( 

7 1 

. 

The executive board reported on talks 

with the code departments of the state 

and vice-president LeRoy Upton addressed 

the delegates. 

Arrangements for the round table were 

made by W. F. Wepner, secretary-treasurer, 

and Bill Rasar. Local 323. 

Five 

New Board Members Elected 

By MPA of Greater Kansas City 

KANSAS CITY—Five new board members 

were elected at the Motion Pictui'e 

Ass'n of Greater Kansas City annual dinner 

meeting Monday evening 1 

7 1 at Hotel 

Bellerive. Four, chosen for four-year teiins 

to succeed four whose terms expire December 

31, are as follows: Russell Borg, 

Warner Bros, branch manager; Darrel 

Presnell, Dickinson Theatres advertising 

department; Leon Hoofnagle, Commonwealth 

Theatres booker and Denver district 

manager, and Harold Guyette, Fox 

Midwest Theatres advertising department. 

Phil Blakey, Commonwealth Theatres city 

man'^ger, succeeds Clyde Ciump, who resigned. 

Incumbent members of the board 

are Martin Stone, Jack Winningham, 

Lloyd Morris, Bud Truog, L. J. Kimbriel, 

Kenneth Lingle, Larry Biechele, Ray Mc- 

Kitrick, Dick Conley, Howard Thomas and 

Roy Hill. 

The nominating committee was composed 

of Dick Durwood, Howard Thomas. 

Martin Stone, Dick Conley and Bill Jeffries. 

Approximately 100 attended the dinner, 

which was imder the direction of Truog 

and Conley. A highlight of the evening 

was the presentation of a plaque to Dick 

Dui-wood, MPA president, for his past 

year's work at the helm of the organization. 

Ben Shlyen, publisher and editor-inchief 

of BoxoFFicE, who made the presentation, 

commended Dm-wood for his sincerity 

in guiding the group and for all 

his work in the past years. 

Another highlight of the evening was 

the introduction of several retired members 

of the industry, who were specially 

invited to attend. Arthm- H. Cole of Paramount 

Pictures and dean of Filmrow, introduced 

the following: Bob Carnie, Ralph 

C. LiBeau, formerly of Paramount Pictui'es; 

Gus Kubitzki, foiTnerly of 20th 

Centm-y-Fox: Senn Lawler, former president 

of Fox Midwest, and Sam Naster, 

foiTnerly with Fox Midwest Theatres. Also 

introduced were Barney Joffee, fomier 

Tower Theatre manager, and Landon 

Laird of the Kansas City Star. 

The year's activities were reviewed by 

committee chairmen. Ray McKitrick, membership 

chairman, reported 150 members, 

.same as last year, and two new joiners 

for the coming year. 

Ru.ssell Borg. distributor area chairman 

for the Will Ro:;ers Memorial Hospital, 

made a plea for cooperation to secure $5,- 

000 in order to meet the territorial quota 

of $20,000 before the end of the year. He 

commended Gene Snitz of Columbia Pictures 

and Don Walker of Warner Bros, 

for their work in getting the support of 

radio and television stations and thanked 

those who helped in the benefit .shows. 

Tom Bailey, MGM branch manager, reported 

that the benefit premiere at the 

Capri Theatre in April for the Crippled 

Children's Nursery Home netted $2,800. 

It was announced that recently six new 

tires for the school bus were donated by 

the MPA and greatly appreciated. 

Frank Thomas, chari- 

In the absence of 

ties chairman. Richard Orear, Commonwealth 

Theatres president, reported that 

the Perito family, aided by the MPA last 

year, again will be in need of help. There 

are five boys and a widowed mother, 

who need shoes, clothing, food and money. 

As last year, collections will be handled 

by Thomas, who is Allied Artists branch 

manager, and Bill Jeffries, Colmnbia Pictures 

office manager. 

Dick Conley, program chairman, reported 

the success of several events during 

the year—the luncheon in honor of WOMPI 

in ivtay, the picnic in June, the party at 

the Riviera Club in August and the golf 

tournament and stag at the Meadowbrook 

Country Club in September. 

The members stood for a moment in 

silence in the memory of two foi-mer 

members who died dm-ing the year 

Charles Shafer, Commonwealth Theatres 

treasurer, and Byron Spencer, industry 

attorney. 

The annual board meeting for the election 

of officers is scheduled for Monday 

noon, January 11, at the Plaza III Restaurant. 

Chicago's Cinestage, Michael Todd 

Purchased by Beacon Enterprises 

CHICAGO—Sheldon Smerling, president 

of Beacon Enterprises, Beverly Hills, Calif., 

announced the acquisition of the Cinestage 

and Michael Todd theatres in Chicago 

by Cinedrome Theatres, the op>erating division 

of Beacon Enterprises. 

It Is planned to refurbish the Michael 

Todd throughout in time for the holiday 

season opening of "Mediten-anean Holiday" 

on a reserved-ticket showing. Both theatres, 

said Smerling, will be maintained 

under a first-run policy w'ith two roadshow 

features opening in March 1965 

"Sound of Music" at the Michael Todd 

and "Lord Jim" at the Cinestage. 

In addition to the two theatre acquisitions. 

Cinedome also operates the Mc- 

Vickers Cinerama Theatre here, where a 

roadshow policy has been maintained for 

— 

the past three years for the presentation 

of Cinerama's "The Wonderful World of 

the Brothers Grimm," "How the West Was 

Won" and "It's a Mad, Mad. Mad, Mad 

World." "Cheyenne Autumn," which is 

scheduled to open at the McVickers 

Christmas Day. will be followed by "The 

Greatest Story Ever Told." 

Ed Cassin was appointed managing director 

of the Michael Todd and Cinestage 

theatres. Robert Turner is manager at 

the McVickers. 

Fort 

Wayne Theatre Reopens 

PORT WAYNE—The Jefferson Theatre 

downtown reopened December 3 after l>eing 

closed for more than a week for the 

installation of a new boiler. 

— 

BOXOFFICE December 14, 1964 C-1

. . Martin 

. . . Sharon 

— 

; 

KANSAS CITY 

prancis Keilhack, president of Drive-In 

Theatre Mfg. Co., Edwardsvillc, Kas., 

was a patient at St. Luke's Hospital last 

week for foot infection treatments . . . Nod 

Busher, service manager for Missouri Theatre 

Supply, has recovered from pneumonia. 

His mother-in-law, Mrs. Lorenzo 

Oliver, died last week and was buried Monday 

1 71 at Blue Springs . Finkelstein. 

formerly with Fox Midwest Theatres, 

pulled a "Harry Tiuman" mishap last 

week by slipping in his bathroom and broke 

a bone in his right shoulder. Tlie doctor 

has ordered him to wear a harness until 

healed up. He is at home. 5105 Paseo. 

Martin was one of the oldtimers invited 

to the Motion Picture Ass'n dinner on 

. . Mrs. Baker, 

. . . 

Monday (7i and regrets having missed the 

Morris Relder, former Universal 

. . affair . 

Pictures branch manager, is 

George 

back at Menorah 

Hospital 

wife of 

. 

the Claco Drive-In owner, has returned 

home from Research Hospital 

Marguerite Watson of the American International 

Pictiues office was home with the 

flu last week. 

Walter Shreve of Shreve Theatre Supply 

reports that his daughter, Lois French, 

is pinchhitting as bookkeeper since Ann 

Hill went to Menorah Hospital the first 

of the month after being hit by a car at 

49th and Troost. Another daughter, Juanita 

Copple, was Shreve's bookkeeper for 15 

years before she moved to Owosso, Mich. 

Elwood has succeeded Marjorie 

Farrell as general clerk at the Universal 

exchange. She is a newcomer on Filmrow. 

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909 N.W. 19th Street Phone: CA 2-6428 Portland 9, Oregon 

Steve George is the new student booker. 

Inez will retire as film inspector on December 

31 after 26 years. 

M. B. Smith sr., whose birthday is Wednesday 

1 16), is celebrating another happyi 

occasion—he is a grandpappy fo!r the first; 

time. His son, M. B. Smith jr., is the proud 

father of a bouncing baby boy. Congratu 

lations on all counts to both families! 

Smith sr. is vice-president in charge of ad-i 

vertising for Commonwealth. 

Out-of-town exhibitors on the Row; 

Prom Missouri—Bill Bradfield, Carthage 

Mr. and Mrs. C. E. "Doc" Cook, Maryvilld 

ion their way to Maryville from Mayo's 

Hospital, Rochester, Minn., where "Doc" 

undei-went lung sm-gery; Jim Cook, Mary^ 

ville: Basil Fogelson, Marceline; Harley 

Fryer, Lamar and Nevada, and Ed Harris 

Neosho. From Kansas—Mr. and Mrs. Clarence 

Depew, Neodesha (going to Phoenix 

after closing the 75 Airport Drive-In) 

Hank Doering, Garnett: Dennis Montee 

Hutchinson; Leon Robertson, Ottawa, ano 

Calvin Strowig, Abilene. 

Seek Censor Board 

For Kansas City 

KANSAS CITY—City 

counselor Herber 

Hoffman and his office are preparing { 

city motion pictm-e censorship ordinanc( 

which would establish a board of review 

appointed by the mayor and empowerec 

to issue peiTnits to each theatre in th« 

city to show individual pictm-es. 

Modeled after an ordinance in force ir 

Chicago and upheld by the U.S. Suprem< 

Court last year, the local ordinance woulc 

allow the review board to issue permits 

for viewing by adults-only or for genera 

viewing. The board also would be eni' 

powered to demand deletion of lewd oi 

obscene parts of fUms. 

Pennits could be withdi-awn in the caa 

of adults-only classification if childrer 

were found in the theatre. 

Hoffman said work on the ordinancf 

began following receipt of "many complaints" 

over a long period about sonw 

pictmes children were permitted to see. 

Under present city statutes, the citj 

counselor's office can review pictures ai 

a public showing and request the theatre 

operator to delete objectionable parts 

Should the theatre operator refuse to com' 

ply, the city then must prove that h( 

knew part of the pictm-e was objectionabU 

and that he had been notified by th( 

counselor's office of the objectionabU 

part. 

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C-2 BOXOFFICE December 14, 196

CjNTACT YOUR Ji/nanlaan, jaL ^/ziannaiia/ial 

ICAGO

CHICAGO 

Uerb Elisbui'g, a veteran of 40 years in 

the movie house business, will take 

over the Roseland Theatre at 113th street 

and Michigan avenue January 1. The 1,000- 

seat house was previously operated by 

Harry Nepo and Alliance Amusement Co. 

Herb said he will obst-rve the fact that 

Roseland is a "family community" and 

he will show the same type movies he has 

been scheduling at the Rockne, whicli he 

also operates "family style." 

Peter Rosian. regional 

Universal booker Sheldon Smith is back 

handling his chores following a holiday 

in New York 

sales 

. . . 

manager for Universal, was here to 

confer with branch manager Herb Martinez. 

about upcoming Universal product . . . 

Paul Kamey, eastern publicity director for 

Universal, accompanied Gary Grant to Detroit 

following a series of press rounds in 

connection with "Father Goose." 

Good wishes to George Regan, president 

of George Regan Distributing Corp., on 

his rapid recovery following illness suffered 

during a business trip in Detroit. George

' 

: 

starred 

' 

i anything 

[ 

been 

: TV, 

• 

bunch 

— 

— 

— 

. and 

'Roustabout' Big 300 

At Memphis Malco 

MEMPHIS—Two Memphis first 

runs reported 

300 per cent business and two others 

reached the 200 per cent level. The 300 per 

cent pictures were "Roustabout." opening 

at the Malco with Elvis Presley's fans thoroughly 

enjoying themselves, and "Send Me 

No Flowers," showing for a second week 

at the Paramount. "Pajama Party" proved 

to be a solid attraction, starting its run at 

the State Theatre with 225, while "Youngblood 

Hawke" rounded out the quartet of 

high percentage pictures with 200 in its 

second week at the Palace. 


Crosstcwn That Man From Rio (Lopert); 

From Russio With Love (UA), rerun 100 

Guild One Pototo, Two Potato (Cinema V), 2nd wk. 95 

MgIco— Roustobout (Pora) 300 

Palace Youngblood Hawke (WB), 2nd wk 200 

PjramoLmt Send Me No Flowers (Univ), 2nd wk. 300 

FIqzq— So Dear to My Heart (BV), reissue 150 

Sljlc Pajamo Party (AlP) 225 

Warner The Outrage (MGM), 2nd wk 120 

Murphy Says Films Must 

Give U.S. Good Guy Image 

MIAMI—George Murphy, the U.S. senator-elect 

from California who played good 

SUV roles in scores of motion pictures, 

wants to use films to give the U.S. a "good 

euy" image in the world. 

Here for a speech before the American 

Medical Ass'n's Political Action Committee's 

annual awards dinner, Murphy discussed 

his future in Washington with a 

reporter of the Miami Herald. 

"There isn't anything that grabs people 

like an American motion picture," he said. 

"The important thing is to just tell the 

simple story of America. The advantage is 

on our side. We have such a great story 

to tell." 

Murphy, w'hose hair is streaked with 

gray, which is just abOut the only sign that 

he's older now than in the days when he 

with child actresses like Shirley 

Temple, said "every day we find another 

of so-called students throwing rocks 

at American embassies and calling us imperialists. 

The records shows that we are 

but imperialists, and the proper 

i: use of motion pictures could be tremendously 

effective in showing that." 

Murphy said that since his victory he has 

too busy to watch his old movies on 

but that he "used to get a big kick 

out of them." 

A Wolper Veepee Now 

From Western Edition 

HOLLYWOOD — Thomas D. Tannenbaum, 

who joined Wolper Productions as 

executive assistant to David L. Wolper, 

president of the documentary television 

filmery, has also been named a vice-president 

and executive producer of the picturetelevision 

company. 

NEW WOMETCO DUAL THEATRE—Sleek, modern lines distinguish the new 

Park and West theatres under construction for Wometco Theatres in the J. M. 

Fields Shopping Plaza, Winter Park, Fla. A. Herbert Mathes is architect. The 

Park East will seat GOO and the Park West, 900. Each theatre will show a different 

picture, rather than staggering time schedules for one film. The Park East will 

show the better foreign films, holdover attractions from the Park W'est, 70mm 

and Cinerama for special roadshow engagements. Because of shopping center 

location, there will be acres of parking. 

Jeff Paris 

at New Orleans Wins 

Distinction as Drive-In Capitol 

NEW ORLEANS—Jefferson Parish, once 

notorious as the paradise of gamblers, soon 

may lay claim to the drive-in movie capital, 

if not of the world, at least of the 

southeast, according to the Clarion Herald, 

weekly publication of the New Orleans 

archdiocese. 

Already boasting four outdoor motion 

picture theatres, the adjacent parish soon 

will have its fifth. The church weekly 

points out a change has taken place in the 

type of drive-in patronage (as at all theatres 

i compares the old and the new 

kind in a tongue-in-cheek maimer. The 

article continues: 

"A boon to large families, drive-in theatres 

provided an economical evening's 

entertainment for parents and children 

alike. Mother and dad bathed the kids 

and dressed them for bed. Then instead 

of pointing them to the bedroom, they 

loaded them in the family car and headed 

for the drive-in. After the inevitable round 

of soft drinks and popcorn, the kids usually 

drifted off to sleep while mother and dad 

enjoyed the movie in relative peace. 

"But PROGRESS has meant changes. 

With televised home movies, parents no 

longer load the kids into the car for a 

weekly trip to the drive-in. Now they get 

them bathed, dressed in pajamas, dole out 

soft drinks and cookies and let them fall 

asleep on the living room floor. 

"But despite televised home movies, 

Though their 

drive-ins seem to be thriving. 

patrons now stem from a different age 

bracket, one thing remains unchanged. 

They still end up not watching the movie! 

The kids who slept while their parents saw 

the movie are now teenagers. They are the 

drive-ins' most regular patrons and wordof-mouth 

boosters. 

"The very regularity of their patronage 

poses interesting questions. Is the caliber 

of drive-in presentations so compelling as 

to draw teenagers away from the air-conditioned 

comfort of regular movie houses? 

Or perhaps as normal, healthy youngsters 

with varied interests they prefer the great 

outdoors, mosquitoes and all, to an airconditioned 

theatre. 

"ANOTHER INTERESTING phenomenon 

is the disappearance act which drivein 

patrons stage almost as soon as the car 

is parked and the speaker affixed to the 

door. Maybe the movie is too frightening 

to watch! Or could it be that after years 

of childhood experience at drive-ins they 

automatically drift into sleep? After all, 

the teenager is only an overgrown child. 

"In any case. Jefferson authorities are 

aware of these strange happenings. They 

have directed the parish attorney's office 

to draw up an ordinance requiring drive-in 

theatres to furnish patrols to check automobiles 

parked in the theatre. 

"Reports on these patrols should make 

for interesting . . . reading." 

Jofvm»^ 


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BOXOFFICE December 14, 1964 SE-1

From 

MEMPHIS 

îck R. Wilcoxen has assumed the operation 

of Ozark Theatre at Hardy, Ark. 

. . . Three closings were reported: White 

River at Batesville, Ark.; Ozark at Harrison, 

Ark., and Dixie at Searcy, Ark. 

J. B. Lowrey, Ritz and Main, Russellville ; 

Orris Collins, Capitol, Paragould; John 

Even if the Best Films 

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You Wouldn't Make Money! 

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ignored the matter of prime importance 

to your patrons: SEATING. So, 

if you're content that all else with 

your house is in tip-top shape, make 

sure you've given "equal time" and 

consideration to your seating. Like 

with your car, preventive maintenance 

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staples, Carolyn, Piggott; L. F. Haven, 

Imperial, Forrest City, and Ami Hutchins, 

State, Corning, were visitors from Arkansas 

.. . Tennessee came Andy Jonas 

and J. U. Burton, Ti-enton Drive-In 

at Trenton and Lake Drive-In at Wynnburg; 

Hays Redmon, Strand, Millington; 

Amelia Ellis, Ellis Drive-In. Prayser; Louise 

Mask, Luez, Bolivar; W. P. Ruffin, 

Ruffin Amusement Co., Covington, and 

Norman Fair, Fair, Somerville. 

Martin Mounger, Mart, Calhoun City; C. 

N. Eudy, Houston, Houston; and C. J. 

Collier, Globe, Shaw, were among visiting 

Mississippi exliibitors . . . The Plaza Theatre 

was the scene of an invitational showing 

of MGM's film, "The Americanization 

of Emily." 

Rhonda Acquires Yarn 

And Will Do Own Film 

HOLLYWOOD—Rhonda Fleming purchased 

the film rights to "Perfect Ladies" 

for her Rockwood Production Co. for $15,- 

000 and hired author George Lockett to do 

the screenplay as a starring vehicle for her. 

The plot concerns the headmistress of a 

school, and production is scheduled for 

next year in Europe. 

* * • 

"Space Family Robinson" will be a $250,- 

000 production of Al Wilhams of WMA 

Productions. 

Carthay Center stages will be 

used. lb Melchior's script provided the 

story. Dave Hewet is doing the special 

effects. 

* * * 

Producer Martin Ransohoff has added 

"Day of the Arrow," Robin Eastridge novel, 

to Filmways' feature production schedule. 

Tentative plans are for the film to begin 

late next summer in Ireland. 

* * * 

Mary Tyler Moore has been signed to a 

seven-year contract by Universal covering 

both feature pictures and television. Edward 

Muhl, Universal production vicepresident, 

reports "several important story 

properties" are being considered for her 

first role. Miss Moore plays the feminine 

lead in the Dick Van Dyke TV show. 

* * * 

Katherine Walsh, 17, has a seven-year 

contract with Columbia Pictures approved 

by Judge Ben Koenig. Miss Walsh becomes 

the first player to be put under exclusive 

contract at Columbia under the studio's 

new talent development program. 

* • • 

Rod Serling has turned in the first draft 

of a screenplay of "A Time of Glory," 

based on a Charles K. Peck jr. story of 

World War I aviation, which Arthur P. 

Jacobs will produce for MGM release next 

spring. 

* * * 

Harry Joe Brown is returning to the Columbia 

studio where he made a raft of 

Randolph Scott films and other westerns, 

to produce "The Southern Blade," from a 

Civil War novel by Nelson and Shirley 

Wolford. Halsted Welles will script and 

Roger Corman, recently term-pacted by 

Columbia, will coproduce and direct. Corman, 

meanwhile, continues preparing 

"Robert E. Lee," for which a deal has not 

been made. 

Cecil E. Vogel Dies; 

Former Memphis Mgr. 

MEMPHIS—Col. Cecil E. Vogel, 64, man 

ager of Loew's Palace Theatre here for 27 

years, died at Holly, 

wood, Fla., where he 

was in retirement, 

Saturday (5). 

At one time or another, 

Vogel managed 

or was in charge of 

operations of every 

first-run 

Memphis 

downtown movie. He 

had served as manager 

of the Warner, 

Strand, Malco, Palace 

and State. At one 

time the first runs 

Cecil Vogel 

were managed in a pool and Vogel was 

the man in charge. 

He started in the theatre business at 

the age of 9, working as program boy 

at Owensboro, Ky., his birthplace and boyhood 

home. He worked as usher, tickettaker, 

manager, projectionist and played 

in the theatre orchestra during his long 

career in exhibition. He founded the pre 

Christmas midnight movies for charities 

which still are part of the holiday program 

in Memphis. 

Vogel had a weakness for big black 

cigars and his favorite saying was "Take 

it easy." That's how he told you goodbye 

on the telephone. 

Some years ago he retired to a 40-acre 

farm near Hollywood, Fla., and had lived 

there ever since. 

He leaves his wife Ann and a daughter, 

Mrs. Joanne Varner of Miami. Burial was 

in Owensboro, Ky. 

$1,000 and Safe Stolen 

From Nashville Theatre 

NASHVILLE—Burglars who resorted to 

rolling away a safe they didn't have time 

or means to open took $1,000 from the 

Tennessee Theatre office recently. The 

robbery occurred on a Friday night and 

was discovered by Manager Jesse Marlow 

when he reported to work the next morning. 

Detective J. G. Kronk told the Nashville 

Banner that he believed the robbers were 

hidden inside the theatre when it was 

closed around midnight, since he could 

find no evidence of a forced entry. 

Starring in Columbia's "The Bedford Incident" 

are Richard Widmark, Sidney 

Poitier, James MacArthur, Martin Balsam 

and Wally Cox. 

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Raleigh Family Films Fans Fail 

To Practice What They Preach! 

RALEIGH. N.C.—"Where, oh wheie has 

the family movie fan gone?" is the plaint of 

Varsity Theatre Manager Ken Finlay. 

"Every weekend. I have calls telling me 

there isn't a single movie in Raleigh that 

is fit for children to see." said Finlay, who 

has been in the theatre management business 

some 20 years. 

Finlay said another complaint he gets 

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from parents runs as follows: "Why aren't 

there more movies suitable for birthday 

parties for young children?" 

So when the Walt Disney Festival was 

readied to come to Raleigh. Finlay thought 

he had the perfect fare for the family. 

The Disney festival, a five-week package 

of nature shorts and cartoons, received 

widespread publicity in all of the news 

media. School principals were notified of 

the series and more than 90 per cent of 

them replied or showed interest in the 

project. At first, the series seemed to be 

doing well enough. 

"For the first week," said Finlay, "the 

attendance was high. We heard nothing 

but compliments from parents who got to 

see the program. But after the first week, 

the attendance leveled off. 

"The series did not do as well as our 

average feature. And I often wondered 

during the lulls in attendance where all 

the people were who had asked, 'When are 

you going to have a family movie?' " 

Finlay now concedes the series might 

have done better in the summer. Another 

reason for boxoffice failure of the films was 

the lack of support from North Carolina 

State College students who are an important 

part of the Varsity's clientele. 

Perhaps the crowning blow in the whole 

five-week series came near the end. "We 

had been open all day with the Disney 

movies," Finlay recalled. "The ticket sale 

had been poor. Then we opened the boxoffice 

for 45 minutes for an adult sex 

movie. 

"We sold more tickets during the 45 

minutes than we sold aJl day for the Disney 

card." 

CHARLOTTE 

Theatre Owners of North and South Carolina 

members are planning a convention 

in Charleston, S. C, next April. 

Around 75 turned out for the recent meeting 

held here, when Harry M. Pickett jr., 

assistant to the president of Stewart & 

Everett Theatres, was elected association 

president. The election was reported in 

full in the December 7 issue of Boxoffice. 

WOMPI Libby Hinson and friends spent 

the weekend in Jacksonville, Fla., visiting 

relatives. Libby and husband Marshall 

attended the 13th annual Carousel Ball 

held last week . C. Pinson and 

family, who were transferred from Charlotte 

to Lexington, Ky., about a year ago, 

spent Thanksgiving holidays with his 

brother Walter, manager of the American 

Astor Distributing Co. 

"My Fair Lady" will open for an extended 

engagement at the new Capri Theatre on 

Independence boulevard January 28. The 

film will be shown on a reserved-seat 

basis with ten performances a week. The 

engagement here will be the premiere for 

the picture in the Carolinas. 

Kathy Godwin, American Astor, spent 

the Thanksgiving weekend at her home In 

Pembroke . welcomes two new 

members, Mrs. Betty Koone and Dianne 

B. Hoover, both from Warner Bros. . . . 

WOMPI members from Wilby-Kincey, I 

Paramount, National Screen and Queen 

' 

City were in charge of the program at the 

WOMPI November meeting with Vivian 

Black as coordinator. The Thanksgiving 

theme was carried out in the table decorations 

and a turkey shoot was included in 

the program. 

Sympathy is extended to Emery Wister, 

' 

News entertainment editor, on the death i j 

of his mother, Mrs. Laura N. Wister (1) 

j 

j 

. . . Visitors on the Row recently : Jimmy 

Earnhardt, Edenton ; Cooke. Mount 

| 

Olive: Meyer Holder, Pilot Mountain; 

( 

Rudy Howell, Smithfield, and Willie Sams, 

j 

Statesville. all from North Carolina. South 

I 

Carolinians on the Row were Buck Herlong 

and his mother, Saluda, and Tom 

| 

Fleming, York. 

Pajcnna Gimmick Rouses 

Ministers at Gastonia 

GASTONIA, N.C.—Despite a brisk wind! 

and fervent protests from parents and! 

ministers, eight persons showed up opening | 

night at the Center Theatre in their pajamas 

to gain free admission to "Pajamaj 

Party." However, those clad in pajamas! 

wore them over street clothes and under! 

sweaters and coats. The theatre had advertised 

that the first 100 persons to comej 

in their sleeping attire would receive free| 

tickets to the movie. 

Ever since the theatre ran the advertisement 

in the local newspaper, parents! 

and pastors had been attacking the the-i 

atre for attempting to degrade the morals! 

of the community. One minister evenj 

urged parents to keep their children fromf 

attending the movie. 

By the time the doors opened Wednesday 

j] 

at 9:15 p.m., a crowd of about 150 persons! 

lined up along the store fronts. 

Henry Hughes, manager of the theatre,! 

obviously was pleased with the size of the J 

crowd, but maintained that the advertisement 

had ben misinterpreted. 

"The ministers misunderstood the wholeil 

thing from the very beginning," Hughes 

said. "We didn't expect anyone to show up|( 

here wearing just pajamas." 

'College Girl' in Debut 

At 240 Carolina Theatres 

CHARLOTTE—"Get Yourself a College]| 

Girl," Sam Katzman production for MOM 

j 

release, will open in 240 Carolina theatres|] 

Friday (18K 

Major theatres booked to play the picture 

are Cinema II, Charlotte; Imperial,! 

Ashevllle; Gloria, Charleston: Palmetto,'] 

Columbia; Northgate, Durham; Colony,] 

Fayetteville ; Carolina, Greensboro; Village, I 

Raleigh; Colony. Wilmington, and Caro-li 

Una, Winston-Salem. 

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SE-4 BOXOFFICE December 14, 1964

; 

With 

' 

From 

I 

Pinehurst, 

I 

] 

Department. 

1 

Cinema 

; films 

' 

, 

named 

; 

Sandpiper" 

- producing 

I 

. . Tom 

. . Thelma 

. . Teddy 

. . Yvonne 

Ben Poblocki Fires Ace 

Wite as Witness 

North Central Edition 

N.C.—While vacationing 

recently in the Carolinas, Ben Poblocki. 

board chairman of Ben Poblocki 

& Sons, Milwaukee, shot a holein-one 

at the Pinehurst Country Club. 

And he doesn't have to prove this golfing 

feat to his wife. She was right 

there, along with Mr. and Mrs. Frank 

Crawford of .-Xlderson. \V. Va., to watch 

Poblocki's four-iron drive from the 

seventh tee on Pinehurst's number one 

course fly straight to the green, roll 

up to the pin and drop into the cup. 

The hole-in-one. the ultimate thrill 

for any golfer, came only minutes after 

Poblocki. a member of Milwaukee's 

Tuckaway Country Club, had scored a 

brilliant eagle on the fourth hole. 

lOOO-Sealer Started 

,At Cleveland Center 

t-rom Mideast Edition 

CLEVELAND—With a 

j 

1.000-seat ultramodern 

theatre going into the big Severance 

Center here, it won't be long before 

iill the major shopping centers will have 

,their own motion picture houses. 

This new theatre is scheduled to open 

in January, construction is that far along. 

The announcement of this house in this 

shopping center, Cleveland's largest, was 

made by M, Robert Rappaport. widely 

known theatreman of Baltimore, and Lawrence 

Albert, vice-president of Severance 

lEstates. 

The cost is estimated 'at a quarter of a 

'million dollars, which may seem a small 

amount but the theatre will be a converjSion 

of an already consti-ucted building, 

[Occupying 12.000 square feet. 

A widescreen. the absence of a proscenium 

arch, equipment for closed-circuit 

,TV and a stage for lectures, concerts and 

I 

other affairs will make it the most modern 

of the modern theatres recently opened 

here. 

Free Show at Durham, N.C. 

By State Department 

DURHAM, N.C. — Admission was free 

Wednesday evening when the Rialto The- 

;atre here presented a program titled "Scot- 

;land on the Screen." 

The program was introduced by Forsyth 

Hardy of Edinburgh. Scotland, film his- 

;torian and author who is touring this 

country under auspices of the U.S. State 

He was cofounder of Britain's 

Quarterly and the Edinburgh Film 

Festival. 

The screen program included several 

short documentary films on Scotland. The 

were produced by the Films of Scotland 

Committee, of which Hardy is executive 

director. They were in color and in 

the tradition of the excellent British 

documentary. 

Ben Kadish to 'Sandpiper' 

HOLL'^"WOOD — Ben Kadish has been 

associate producer on "Flight of the 

by Martin Ransohoff, who is 

the Elizabeth Taylor, Richard 

Burton. Eva Marie Saint film for MGM 

and Filmways. 

NEW ORLEANS 

. . . 

Percy Dupllssey closed the El Rancho 

Drivc-In at DeRiddcr until early March 

Herb Mipro of Transway al.so reported 

that Frank Patterson is closing his theatre 

at Mansfield from the 6th through the 

17th for refurbishing, and Jack Pope closed 

the Lion Drivc-In at Winnsboro for the 

season. 

Page Baker of Theatre Owners Sei-vice Co. 

was out calling on accounts most of the 

week . Ncely. NTS manager, went 

to Natchitoches to confer with exhibitor 

Doyle Maynard . Solomon and 

Jim DeNeve were in from McComb on 

Gulf States matters Broeckhoeft 

of the 

. 

Warner staff vacationed at 

home . France of Universal returned 

to work after a six-week layoff for 

a cataract removal . . . Walt AiTnbruster. 

Universal division, manager, came in from 

Dallas to confer with local manager 

Charles Ost . . . George Pabst and Alex 

MaiUho of Blue Ribbons Pictures called 

at the Gulf States office in McComb. 

Lee Nickolaus, WOMPI International 

president, told the story of the Filmrow 

women's organization as a guest on the 

ABC television's Open House show. Don 

Kay. first assistant chief barker of Variety 

Tent 45. plugged the "My Fair Lady" benefit 

premiere and Variety philanthropies on 

the same television program. 

Good news of the week for Masterpiece 

Pictures, Mrs. Mamie Dureau said, was that 

American International has acquired U.S. 

and Canadian distribution rights to the 

"T.A.M.I." film, meaning that as AIP 

franchise-holder. Masterpiece Pictures will 

distribute the picture in this area. An early 

screening of the Teenage Awards Music 

International film is being arranged for 

theatre owners and managers. The New 

Orleans premiere engagement is to be held 

during the school holiday period. December 

17-31. and playdates in this area w-ill be 

announced shortly. 

James McMurray. Blevins Popcorn field 

representative, after a few days at the local 

office resumed his routed coverage of Alabama. 

His immediate past road trip was 

through Mississippi. McMurray conveyed 

the news of the death of Leo Elliott, Blevins 

sales supervisor, based at the Blevins 

home office at Nashville, in a traffic accident 

near that city November 17. Elliott 

was driving one of the company trucks 

when the fatal accident occurred. 

Jude Morvant is the new shipping clerk 

at Masterpiece Pictures exchange, replacing 

Dan Boudreau, who resigned after being 

with Masterpiece since the opening of 

tlie exchange. Morvant's brother Russell 

works in the NSS shipping .section . . . Milton, 

older son of Mamie and Milton Dureau, 

is up in the clouds over his prebirthday 

gift, a prize beagle presented to him by 

his parents. His birthday is in January. 

The Better Films Club which has brought 

cheer to thousands of underprivileged 

youngsters from orphanages and other institutions 

in the Greater New Orleans area 

througli the years prior to Christmas again 

entertained the children at a party at the 

Jesuit High School Saturday morning i5i. 

It marked the club women's 15th annual 

party. Mrs. Norman E. Kerth. Christmas 

party chairman said. The entertainment 

included a movie show and a visit from 

Santa Claus. loaded down with stockings 

brimming over with goodies for all. Another 

ingredient of the fete was a huge. 

glittering Christmas tree around which the 

children danced and sang Christmas carols 

with Santa. Mayor Victor H. Schiro and 

his wife Sunny rolled out the red carpet 

for the 400 young guests. Also present to 

bring holiday greetings was Judge Leo 

Blessing of the juvenile court. Mrs. May 

R. Oppenlieimer. president of the Better 

Fi'ms Club, said Christmas gifts that the 

children can enjoy all year-round were 

sent to 14 institutions in the metropolitan 

area. 

Ticket Tax Hike No When 

It Perils Theatre Plan 

From Bastern Edition 

McKEESPORT, PA.—Elizabeth township 

commissioners decided against raising 

the amusement tax from 5 to 10 per 

cent when they were Informed that Sydney 

Weinberg, former Clairton exhibitor, 

would not go through with plans to construct 

a new theatre in the township If 

the tax hike was voted. 

Robert Baird, representing Weinberg, 

said the 10 per cent levy would keep his 

client from opening the theatre and possibly 

other amusements in the township. 

He said: "You are doing a disservice to 

yourselves, your citizens and community 

if you pass the higher rate when none of 

the neighboring communities impose such 

a tax." 

Sidney Poitier will star in Columbia's "To 

Sir, With Love" and novelist-screenwriter 

James Clavell will direct from his own 

screenplay. 

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jt'fBOXOFFICE :: December 14, 1964 

SE-5 

i

| 

JACKSONVILLE 

JJarry Wise, who is considered among the 

best professional magicians whose 

stage acts are now being booked Into motion 

picture houses, gave great enjoyment 

to crowds of young people who flocked 

to see his presentation of "Dr. Jekyl's 

Weird Show" at the downtown Imperial. 

Harry is currently on a tour of Florida, 

working out of his hometown of Sanford. 

While here, he visited with Alston Cockrell. 

also a magician who is known professionally 

as Mars. 

Mel Kafka, a co-owner of the State Theatre. 

Gainesville, and a resident of New 

York City, visited local friends after conferring 

with Bill Henderson, manager of 

the State . . . Illness kept Ernie Pellegrin, 

Columbia office manager, sidelined at home 

for a few days . . . James Taylor, former 

assistant to Al Hildreth at the downtown 

Empress, has been transferred to Dayton 

Beach as an assistant to Ted Chapin, 

manager of the Daytona Theatre. 

The Beacham Theatre, long a leading 

unit of the Florida State circuit and the 

leading showplace of downtown Orlando, 

has been temporarily shuttered for extensive 

repairs and major improvements. 

It is being fitted with new 70/35mm projectors 

of the latest type and design, a 

new Century transistor sound system, new 

seats, restrooms. carpeting and concessions 

layout. The Beacham is operated under 

the direction of Waiter Colby. FST city 

manager for Orlando, and Manager Paul 

Marsden. 

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MIAMI 

/goodbye Charlie" will make its debut here 

. . . 

at the Carib in Miami Beach as a 

benefit sponsored by the Women's American 

ORT, the largest nongovenimental 

Miami 

training agency in the world 

producer William Grefe reported his locally 

made 'Racing Fever" took in a $21,000 

two-week gross in Kansas City at five 

situations . . . Plans for a year's run of 

"My Fair Lady" at the Lincoln Theatre 

have been upped to 18 months. 

Fran Jeffries was due here on the 12th 

to di-um up interest in her "Sex and the 

Single Girl!" . . . Hem-y Oxell, chief barker 

of the 'Variety Club, returned after a week 

at the Cedars of Lebanon Hospital for examinations 

. Wheeler, 11-year-old 

son of a lieutenant colonel at the Aii- Rescue 

Service in Orland, has a role in "The 

Cry of the Laughing Owls," which is beiing 

filmed at Winter Park. 

R. Pearson to NT Board; 

Ramsey Is Ad Director 

'^rom Eostern Edition 

Wade Pearson, northern 

division manager for Neighborhood 

Theatres who has been with the circuit for 

U years, has been appointed a member of 

iihe board of directors. Herman Ramsey, 

ftith Neighborhood since 1956, has been 

promoted to advertising-publicity director. 

Pearson started as an usher at the State 

irheatre here in 1933 and became manager 

iln 1935. He has been ^division manager 

since 1962. Ramsey has managed the 

Venus, Westhampton and Westover the- 

'.atres here, and the University in Charlottesville. 

In 1961 he was promoted to 

booker in the home office, and early this 

vfear was promoted to the advertising department. 

Panacolor Is Busy Again 

On Film Processing 

:m Western Edition 

HOLL'TWOOD—Panacolor, Inc., has iniformed 

shareholders that its program to 

berfect the consistency of its film processing 

machines has been successfully concluded. 

As a result, Panacolor is resuming 

:onmiercial production with the first of 

several color feature films for MGM. 

Zeiss-Ikon A.G. of West Germany, which 

iparticipated with Panacolor in the de- 

.elopment of the new cartridge-loaded mo- 

:ion picture projector, has approved the 

TOrking prototype, and the company is 

'iabricating production models in this coun- 

!.ry, and anticipates having units available 

or demonstration and sales purposes by 

he end of the year. 

Former Dayton Exhibitor 

Mow Lives in Florida 

'' 

Mideast Edition 

TARPON SPRINGS, FLA.—Stavros T. 

ii^radelis, former Ohio exhibitor, and Mrs. 

!/radelis have established residence here 

I't 26 Pinehm-st, Beacon Square, followng 

a 14,000-mile torn- after leasing their 

'few Salem Theatre, Dayton, last January. 

New Salem is being operated by 

i&K Enterprises, a circuit owned by John 

iolokan and Jolm C. Keyes. 

Writer Scorns Far-Out Films, Says 

Those With Corn Make Millions 

MIAMI—What's wrong with corn if It 

has plenty of butter on it? asks a Miami 

News Columnist in a recent article on the 

state of the movies. 

"In these days when movie cultists look 

upon irreverence as intelligence, adultery 

as just a sign of the times, and nudity as 

something necessary for realism, it might 

be well to look at what the film-going public 

really likes." he writes. "Oh, we have 

those in Miami who go into ecstasies when 

they hear that an Ingmar Bergman picture 

is coming to town. They itch with curiosity 

about what he will emphasize this time. 

Will it be his doubt that there is a God? 

Will it be incest, perversion, rape, a nude 

dame, self-love, adultery? Now there are 

the things that make a movie 'great' 

something to cause us to think and wonder 

The tmth is that we do wonder : we wonder 

what Bergman is trying to say. 

"This is what the phony intelligentsia 

call 'art,' but the real moviegoer looks upon 

this junk with scorn. Give him something 

like 'Lilies of the Field' or 'Topkapi.' If 

far-out movies which try to disguise dirt 

as art are so good, why is it they starve to 

death at the boxoffice and the cashier has 

plenty of time to work crossword puzzles? 

"We get junkie nudies like T Was a Den 

Mother in a Nudist Camp' or 'Just the Bare 

Facts Ma'am." They're turned out fast and 

cheap with most of the cast being dames 

glad to work for $35 a day for three or four 

days and take a chance they'll be able to 

collect their salaries before the fly-bynight 

producer scrams. What kind of audience 

do these pictures attract? A lot of 

scum and those who get a vicarious thrill 

by seeing raw feminine flesh. 

"The 'intelligentsia' looks upon us with 

disdain because we don't dig the 'art' movie 

with its vague, hidden message. Why, those 

people can't even agree among themselves 

what the morose director is trying to say. 

The nudie audiences can be dismissed with 

disgust. Luckily, they are few. 

"Yes, we who become confused and walk 

out on the phony art pictures are squares 

in the eyes of the cult. They can't see why 

we flip for a 'Hud,' 'Seven Days in May' or 

"Fail Safe.' Yet these movies did enomious 

business at the boxoffice and you can't fool 

the public. The moviegoer is willing to 

think if he's watching a movie that's saying 

something. 

"The cultists look at us as if there's 

something wrong in our head because we 

crave adventure, comedy, drama or sentimentality. 

Why, that's corn and on a par 

with Ma and Pa Kettle and Abbott and 

Costello. 

"So what's wrong with corn if it has 

plenty of butter on it? More Americans 

eat corn than caviar. Think of the farout, 

offbeat, bitter comedians in the past 

few years. Where are they? Gone and forgotten. 

Who's still around? Jimmy Durante. 

Jack Benny, George Burns, Red 

Skelton. 

"How many offbeat movies can you 

remember? Very few. When a movie company 

decides to risk millions of dollars on 

a picture, do they send out an SOS to 

Bergman? No. they'll grab a John Ford, 

George Stevens or George Cukor. A producer 

knows that the bulk of his profit 

will come from parents and young children 

and mature teenagers. 'Around the World 

in 80 Days' didn't make its millions from 

the intelligentsia. Nor did 'Ben-Hur' or 

'It's a Mad. Mad. Mad, Mad World.' 'My 

Pair Lady' is humor and sentiment, "Lawrence 

of Arabia.' exciting adventure; 

'Becket,' powerful drama; "Mary Poppins' is 

warm, and 'The Greatest Story Ever Told' 

is a reverent treatment of the greatest 

drama. 

"These are the movies that you can and 

will remember. And there's nothing farout 

about any of them." 

Metallic 

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WOOD THEATRE SERVICE 

P.O. Box 54 Ph. 397-2976 Mount Vernon, Ohio 

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These rotes for U.S., Canoda, Pan-America only. Other countries: $10 a year. 

STREET ADDRESS 

TOWN STATE ZIP NO 

NAME 

POSITION 

Boxoffice - THE national film 

825 Von Brunt Blvd., Kansas City, Mo. 64124 

weekly 

. 

iOXOFFICE December 14, 1964 SE-7

THIS SPACe CONTRieUTCO BY THE PUBLISHER AS A PUBLIC SERVICE 

FRANK COWAN PHOTO 

It's nice to have Charlie Nelson back. 

Last year he had a checkup. The doctor discovered an 

early cancer. He treated it promptly, and says Charlie 

is going to be okay. 

Charlie always has an annual checkup. Not enough 

people are that wise. Cancer will strike 1 

in 4 Americans, 

according to present estimates. More lives could 

be saved if more people understood the importance of 

I 

AMERICAN CANCER SOCIETY 

BOXOFFICE 

early diagnosis and treatment. 

Charlie Nelson has good reason to understand it. 

That is why he is going to start educating his employees—with 

an American Cancer Society public 

education program in his plant. 

For information about such a program, call 

local Unit of the American Cancer Society. 

SE-8 BOXOFFICE :: December 14, Ifl 

your

j 

Two Big Texas Circuits 

Apply PRISM Screens 

HOUSTON—Two of the state's largest 

circuits have made the first Texas application 

of PRISM screens, produced by George 

English. Inc., Berwyn, Pa. 

Stanley Warner was the first, getting the 

self-applied PRISM Screen for the Winkler 

Drive-In here in Houston. The circuit now 

is making preparations to apply a PRISM 

Screen at the Circle Drive-In at Waco. 

Meanwhile Jefferson Amusement Co. has 

completed its Don Drive-In at Port Arthur, 

where a PRISM Screen was applied for 

providing superior screen performance for 

the customers, and is plamiing other applications 

on circuit units. 

HOUSTON 

Day StrickljTi, Houston actor, is scheduled 

. . . 

to fly here for the holidays and to 

complete "Arizona Raiders." the film in 

which Audie Muiphy, another Texan, 

Wilbur- Clark is scheduled to flyin 

stars . . . 

a planeload of motion pictm-e stars for 

his new Wilbur- 

the grand opening of 

Clark Inn Januai-y 8-10 , , . Bill Moody, 

operator of the Ai-t Cinema, 

"The 

opened the 

Danish "Weekend" on the 8th 

Young Lovers." a story written by the 

former Houston novelist and teacher 

George Gan-ett, opened at the Metropolitan 

where Howard Skelton 1^ manager. 

An ordinance was adopted by the city 

council of Corpus Chi-isti making it an 

offense to discriminate in places of public 

accommodation because of race, color or 

ethnic origin. A peiTnanent hmnan relations 

committee was created by the ordinance 

as was the position of human relations 

administrator. A court fine of $25 

to $200 will be levied on persons found 

guilty of violating the ordinance. 

Chief Barker Shane Names 

Eleven Tent 16 Crewmen 

-rom North Central Edition 

OMAHA—Don Shane, chief barker of 

Omaha Variety Tent 16, announced last 

week the following men have been chosen 

for the 1965 crew, effective January 1: 

Charles Ammons. Cal Bard, Walt Ki-eal, 

Irvin Dubinsky, Mai Dunn, King George, 

Jack Payne, Joe Rothkop, Abe 

Mort Ives, 

Slusky and Arnold Stern. 

The crew is expected to meet soon to 

select its officers. Tent 16 also is rounding 

out plans to raise money to pay for a Sunsliine 

coach, which is now on order. 

"Mondo 2' January 27 


HOLLYWOOD—Joe Emerson, Emerson 

Films, will open the first U.S. engagement 

of Irving Sochin's Rizzoli Film Distributors 

"Mondo Cane No. 2" in theatres in Los 

Angeles and the southern California area 

on January 27. The film is a Jacopetti- 

Prosperl production. 

DALLAS 

. . 

Tim Moran, whose film name is Prince 

Fawz, will be here on the 16th in behalf 

of "John Goldfarb, Please Come 

Home," the same dale a regional sales conference 

will be opened by Joe Sugar 

Muggins 

of 

20th-Fox for branch managers . 

White. 20th-Pox booker, will spend 

a week's vacation in New Orleans where 

her husband will attend a shoe dealers 

convention. 

Jack Walton, southern sales chief for 

Seven Arts Pictures, went to New Orleaiis 

for several days to call on circuit officials 

and booking agencies in company with 

Seven Arts sales chief Goldstone . . 

. 

Marie Dunn, longtime inspector with Paramount, 

died after an extended illness . . . 

Eunice McDonald of MGM attended a 

meeting of MGM publicists in New York 

working on "The Americanization of Emily." 

William Huie, author of the film story, 

was here and in Fort Worth on the 8th 

and 9th to discuss the picture with radio, 

television and new'spaper folk. 

Dallas Filmrow Bowling League teams 

won first and third places in the match 

with Oklahoma Filmrow players at Ardmore. 

A Sooner team placed second. Individual 

winners were: 

Women's Singles — Joy Surratt 664 ; Sue 

Gasper 594; Nancy Weaver 594; Linda 

Patterson 574. 

Men's Singles—Larry Schaivo 658; Charles 

Baird 599; Ed Gregg 594. 

Doubles—Surratt-Virgil Jackson 1229; 

Larry Schaivo-Suratt 1211; Surratt- 

Charlie Hudgins 1210. 

The VVOMPI members will enjoy an inspirational 

Christmas program and lunch- 

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Authorized dealer for 

Century— R.C.A.—Motiograph—Ashcraft 

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Mrs. Frank Taylor will be the reader. The 

decorations will be red poinsettas and the 

Nativity scene. Arrangements are under 

the direction of Mable Guinan and Blanche 

Boyle. 

New Drive-In at Garland 

GARLAND. TEX.—The new drive-in theatre 

on Belt Line road at U.S. 67. called the 

Belt Line-67, will be completed next spring, 

according to C. D. Leon, owner w-ith James 

McQuad. The latter formerly managed the 

Garland Road Drive-In. Leon heads a 

theatre circuit which bears his name. 

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BOXOFTICE :: December 14, 1964 SW-1

' 

OKLAHOMA CITY 

Qld .Man Winter struck again In the Panhandle 

of Oklahoma -Texas and wc 

were right in the middle of most of it. 

We were dum founded when the radio station 

in Amarillo warned all motorists to 

stay off U.S. 66 and Interstate 40 east 

and west of Amarillo. We were on 40 cast 

of Amarillo near Groom. The radio blared 

out that the road was covered with ice 

and snow and very dangerous But we 

didn't come on to a slick spot anywhere 

right up to Oklahoma City. We can't figure 

how such reports get out on the air 

when they are not true. They certainly 

hurt the theatre business, especially in 

areas where theatregoers have to do some 

highway driving. 

The Main Theatre in Stonewall, which 

was closed November 15 on account of 

P03r business by Cecil Ballard, local hardware 

store owner whose health has been 

not too good, was reopened by O. L. Zeek, 

salesman for Atwood Cordage Co., Dallas 

hardware dealers. Zeek worked at the theatre 

when he was in high school at Stonewall 

when it was operated by Floyd Peek. 

Zeek's wife plans to be in charge most of 

the time since her husband is out of town 

most of the time. Tliey have several children 

who will help out. 

The McLendon Corp. of Dallas headed 

by Gordon McLendon has purchased Chicago 

FM station WFMQ for a reported 

$400,000. After FCC okay on the deal, the 

^^sm\\w//As^ 

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Theatre Equipment Supply Dealer: 

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ITICHI ITICHNIKOTE CORP. 63 Seobring St., B'klyn N.Y. 31,3, I 

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Send your next order to us! 

GERRY KARSKI, PRES. 

125 HYDE ST SAN FRANCISCO, CALIF. 94102 

YOU 

only the finest merchandise the market 

has to offer." 

"Your Complete Equipment House" 

OKLAHOMA THEATRE SUPPLY CO. 

628 West Grand Oklahofflo City 

call letters will be changed to WNUS-FM, 

and operated in conjunction with WNUS, 

an all news station for which McLendon 

paid $2,000,000 two years ago. Gordon and 

his father R. R. also operate the seventheatre 

Tristate Theatres circuit in Texas 

and Oklahoma. Included is the theatre and 

drive-in at Isabel, managed by Jesse Gore. 

Don Gilbert and Russell Enlow, who 

operate the Mission Theatre and El Rancho 

Drive-In, use a folder to advertise a 

month in advance. On the outside pages is 

a calendar of the month's showings, while 

the iiiside pages featm-es brief stories on 

the pictures. With the opening of the 

drive-in in the spring an additional inside 

page is added. The folder, which is not 

too expensive, is made up by Roy Avey 

of Theatre Calendar Service. It beats 

a simple calendar program. 

Seibert Worley, mayor for several terms 

at Sharm-ock, Tex., theatre operator and 

director of the Oklahoma-Texas Panhandle 

UTO, was presented a plaque recently by 

the Chamber of Commerce honoring him 

as Shamrock's Outstanding Citizen of the 

Year. 

Seen on Filmrow were Roy Hughes of 

Poteau and Heavener; H. D. Cox, Binger; 

Bill Slepka, Okemah: L. A. 'White, 

Weatherford; Clint Applewhite, Carnegie; 

O. K. Kemp, Poteau; Mr. and Mrs. O. L. 

Branson, Sunset Drive-In, Muskogee; Mr. 

and Mrs. Homer C. Jones, Alva; Mrs. T. 

V. McDowell, Buffalo; Jimmie Leonard, 

H&S, Chandler; and Mr. and Mi-s. C. G. 

Johnson, Rex, Sentinel ... In from Dallas 

was Sebe Miller, Buena 'Vista, and B. J. 

Brager, Paramount. 

Exhibitors who have been in the business 

for the past many years will remember 

Tim Holt, son of the late Jack Holt. 

Tim made many westerns which did a lot of 

business in the Oklahoma City exchange 

territory. He is now in Oklahoma City with 

a radio station as a salesman. Several 

years ago this correspondent had the privilege 

of heading a motion pictm-e tour 

with Tim and several other Hollywood 

stars and writers. We covered the southeastern 

and southern part of the state, 

and Tim made a big hit with the movie 

fans. 

This correspondent has several 1965 exhibitors 

datebooks which we pmxhased as 

a service to the Oklahoma City exchange 

area exhibitors. They cost us $1.25. It 

costs 10 cents to mail these datebooks, so 

any exhibitor desiring one (they are the 

small pocket size) can mail us a check 

for $1.35 each. They will not last very 

long, as first come, first served. The check 

can be mailed to us at 3416 North 'Virginia, 

Oklahoma City, Okla. 73118. 

Earl Dale Smith of Siloam Springs, Aik., 

closed his Movie Park Drive-In October 31 

and is running fulltime at his downtown 

Spot Theatre . . . J. E. Jones has closed 

his Skyvu for the winter and is operating 

fulltime at his downtown Rex . . . Claude 

Thompson, Thompson Theatre, Tahlequah, 

closed for a few days for renovation and 

painting . . Bill Pierce, Tahlequah Drive- 

. 

In, has booked pictures until the 17th day 

of December, at which time the Northeastern 

State College will dismiss classes 

for the Christmas holidays. Pierce will reopen 

again next March. 

Cecil Bullard who has been operating the 

Main Theatre, Stonewall, since the death of 

Mrs. T. E. Trow, closed the theatre November 

15. He had been operating only 

two days a week, but business was down to 

almost nothing. Ti-ow, who owns the theatre, 

has not announced whether or not he 

will reopen it . . . Earl M. Freiburger, 

former owner and operator of the Dewey 

Theatre, was recently honored at a dinner 

given by the Masonic lodge in Bartlesville. 

He was presented a 50-year pin for being a 

Mason in good standing that length of 

time. Freiburger was bandmaster for the 

Cole Bros, circus in the mid-1920s and has 

a photograph of the grand entry march, 

with himself leading the cornets. He manages 

the Bartlesville City Theatre, which 

caters to roadshows only. He is also secretary 

of the Bartlesville Moose lodge and 

has, for several years, promoted circuses 

for the lodge to raise money for the underprivileged. 

A 21x36 foot screen has been installed 

at the downtown Center Theatre. The 

1,562-seater is under the direction of John 

Harvey, vice-president and general manager 

of State Theatres, which also operate 

the State Theatre. "Goldfinger," a United 

Artists release was screened on the new 

screen November 20, and every one that 

viewed it called it a very fine picture, the 

best of the three James Bond pictures. 

The other two were "Dr. No" and "Prom 

Russia With Love." 

Chickens come home to roost. In 1928 the 

National Players appeared here at the 

Criterion Theatre for some 40 weeks. The 

leading man was Lyle Talbot. He was here 

again November 21 in "Never Too Late," 

a stage play presented at the Municipal 

Auditorium. Since he left Oklahoma City 

36 years ago, he has appeared in some 150 

Hollywood movies, many of them major 

feature pictures and some 30 westerns. He 

is now appearing on television in the Adventures 

of Ozzie and Harriet. 

The Midwest Theatre, owned and operated 

by Barton Theatres here, was held up 

and robbed November 21. The amount 

he escaped with was undetermined. 

Mary Helen Galindo, 17, cashier, told 

police the man parked his car in front of 

the theatre, and walked quietly up to the 

boxoffice window and demanded her to 

turn over all of the bills. When she hesitated 

he said, 

"Do you want to hand over 

the bills or do you want me to shoot you?" 

Bob and Peggy Hoffman are parents of 

a baby son, born November 10. Peggy recently 

resigned at United Artists . . . Mrs. 

Ruby C. Malone, 60, of Oklahoma City died 

recently. She is survived by her husband, 

two sons, seven brothers and eight sisters. 

The sons are Robert R. of Minneapolis, and 

Jerry of Oklahoma City. Bob was with 

United Artists here for many years before 

being promoted to manager at Minneapolis. 

Jerry has been with Columbia Pictures 

here as shipper, booker and now as a 

salesman. 

Based on a novel by Alberto Moravia, 1 

"Contempt," an Embassy release, is a ' 

highly charged novel of modern society, 

centering around the motion picture colony 

of Rome. 

( 

SW-2 BOXOFFICE December 14, 1964

^NTACT YOUR JlnanlaarL. m ^/liannatianal 

DALLAS 

Don 

Grienon 

OKLAHOMA CITY 

Lois 

Scott 

2011 Jackson Street 

Dallas 1, Texas 

Rirarside 8-4964 

708 West Sheridan 

Oklahoma City, Okla. 73102 

CEntral 2-3038

. . Ignacio 

. . . Larry 

i 

SAN ANTONIO 

. . . 

t>oy Moore jr., city manaser for Gulf 

State Theatres of Texas, has recovered 

after an operation and is back on duty at 

offices at the Alamo Drive-In. He planned 

to attend the circuit's upconiins managers 

conference . Torres, manager of 

the Alameda, Spanish-language theatre, 

featui'es Ladies Days on Mondays and 

Thursdays with admission at 45 cents. 

There is free parking at a parking lot 

adjacent to the Alameda after 5:30 p.m. 

Pamela Baird. actress of San Antonio, 

appeared at local churches where 

the Billy Graham movie, "World's Pair 

Encounter." was being shown. Miss Baird 

won Disney's national talent contest for 

a part in "In the Land of Me 'O My." 

and has had parts in "The Wonderful 

World of the Brothers Grimm," and "The 

Remarkable Mr. Penny Packer," "Good 

Morning. Miss Dove," "The Dark Wave" 

and "Tlie Guns of Port Petticoat." 

The diownto^vn Majestic, where Lynn 

Kruger is manager, and the Aztec, managed 

by Norman Schwartz, booked several 

former hits. The Majestic had a double 

horror bill of "The Cui-se of Prankenstein" 

and "HoiTor of Dracula," while the Aztec 

was bringing back "Tom Jones" . . .Local 

SAVE MONEY! 

Use Filmack's low Priced 

TEASERETTES 



] >r

' 

Of L^637 wd ''"* 

DES MOINES—A. H. Blank, chairman of 

the board of Tri-States Theatres Corp., 

and widely known veteran of the film in- 

A. H. BLANK 

lustry and philanthropist, "lias been named 

ecipient of the 1964 Americanism Award 

)f Des Moines Post 637 Jewish War Vetrans 

of the United States. 

Blank will be presented the award De- 

;ember 27 at a dimier in his honor at 

Sotel Fort Des Moines. 

In announcing the award, Joseph F. 

Jpstein cited Blank's recent gift of $150,- 

)00 to establish a Des Moines Children's 

|5oo, in addition to his work on behalf of 

Blank Memorial Hospital, the Des Moines 

Child Guidance Center, National Conference 

of Christians and Jews, Boy Scouts, 

ifMCA and the Anti-Defamation League. 

Charles Schlaifer Honor 

Guest at Nebraska Dinner 

OMAHA — Charles Schlaifer, formerly 

lirector of advertising for 20th Century- 

:.='ox and now president of Charles Schlaier 

and Co., an advertising agency, was 

i.he guest of honor at the first annual dinger 

of the Nebraska Ass'n for Mental 

iealth Thursday (3). 

Governor Frank B. Morrison of Nebraska 

'ntroduced Schlaifer, who is an honorary 

ellow of the American Psychiatric Ass'n 

ind is one of the most prominent laymen 

n the field of mental health in the United 

States. He recently was appointed by Gov. 

Jelson Rockefeller as one of the three 

jmstees of the New York State Mental 

liygene Facilities Improvement Fund. 

MILWAUKEE 

. . . 

jPhe Shorewood Women's club is sponsoring 

the opening night of "My Pair 

Lady" December 23 John Bates, formerly 

of Allied Artists here, has been appointed 

manager of Prudential's Southgate 

-Tieatre ... A football autographed by 

Ion Kramer and Paul Hornung of the 

iJreen Bay Packers was stolen from Bud 

lose. 

^^^''^*y ^^"^ ^ 

^ Expanding 

Nebraska Membership 

LINCOLN—Variety Tent 16, confined 

mostly to Omaha throughout its existence, 

is expanding, not only statewide but al.so 

into television, radio and other entertainment 

fields. 

Irvin Dubinsky of Dubinsky Bros. Theatres 

and Jack Thompson, Cooper Foundation 

Theatres, were chairmen of a luncheon 

held at the Cornhusker Hotel here Friday 

when inauguration of the Variety Club of 

Nebraska was to be decided on. Thompson, 

Dubinsky, Walt Jancke and Richard Brehm 

and other local showmen have been members 

of the Omaha tent. 

Radio, television, news media, night club 

operators and sports events leaders were 

invited to the Friday luncheon. An auxiliary 

group al.so was to be formed to which 

women workers and wives can belong. 

Behind the Omaha tent expansion to a 

statewide organization Is an effort to Increa.se 

total membership and strengthen 

the program. Early thinking on the Lincoln 

group's part is that its first project 

locally would follow out a Variety tradition 

of many years' standing—purchase 

and operation of a Sunshine bus, especially 

equipped to handle handicapped persons 

so they "can also travel out in the world." 

The bus plan is international. 

Industry Owner and 'Movie Addict' 

Comments on 60 Years of Viewing 

MILWAUKEE — Charles I. Wesley sr., 

chairman of the board of Wesley Enterprises, 

has a soft spot in his heart for 

movies, although his industrial interests 

center on the Wesley Steel Ti-eating Co., 

with branch plants throughout the midwest. 

Among his other affiliations is the Milwaukee 

County News, for which he periodically 

"takes pen in hand" to do a 

cokunn. For example, recently he decided 

to "take a look at the movies." He wondered 

how many of us remember when 

there was one nickelodeon on Grand avenue, 

now Wisconsin avenue "where it cost 

one thin dime to enter. 

"The next one opened on Mitchell street 

where the magnificent Modjeska Theatre 

now reigns supreme," he wrote. "An old 

vacant store was utilized with hard folding 

chairs to sit on. A nickel to enter, the 

moviegoer frequently had to stand outside, 

often in the rain until the first show was 

over—Everybody Out, Please! Whereupon 

the lucky ticket holders swarmed in to the 

tunes being banged out on the honky tonk 

piano. 

"Remember," he continued, "those gentle 

reminders? . . . Ladies, Please Remove 

Your Hats ... No Smoking Please! Remember 

the early movies without sound, 

and the subtitles at times failed to follow 

the action on the screen? 

"Then came the era of huge ornate lobbies, 

standing room only crowds, and overbearing 

ushers who looked like generals. 

One movie house seemingly more ornate 

than the other. 

"Remember the Merril Theatre, where 

Blinks' seven-piece orchestra put on a concert 

sufficiently lengthy to enable the projectionist 

time enough to rewind the reel? 

"And now we have those Friday nights, 

when the teenagers take over. They're up, 

they're down, they're squealing, and the 

screen is ignored. Well, why bother, we'll 

see it on TV some day. 

"Then there's those one-minute intermissions 

that seem to drag to ten minutes, 

while we listen to announcements from the 

vending stand, with their pitches for hamburgers, 

cool drinks, etc. 

"Those drive-ins with too many heaters 

found out of order, so you move up a few 

more stalls until you find one that does 

work. Only to have some one drive up behind 

you, and keep his lights on. 

"Cancel your subscription to the Milwaukee 

County News? I'd better quit while 

I'm ahead. However, I've been a movie 

addict for nigh on to 60 years, and have 

enjoyed relaxation and pleasure from them. 

Fond memories of Greta Garbo and Charlie 

Chaplin!" 

Wesley's brother Joe was one of the 

original nickelodeon players, and still puts 

in an appearance at various events calling 

f(5r props and players of the days of 

yore. 

New Tent 16 Chief Barker 

Opens Omaha Restaurant 

OMAHA — Mort Ives received double 

well wishes last week when he opened his 

new pancake house, both for his new venture 

in the restaurant field and for his 

election as chief barker of Omaha Variety 

Tent 16. 

Mort held a preopening party at the 

recently completed Village Inn South. Two 

years ago he opened the first Village Inn 

in West Omaha and it has become one of 

the popular eating spots Ln town. 

Mort is a veteran of show business. He 

was a representative for several film companies 

in the Nebraska, western Iowa and 

southern South Dakota territories for many 

years and at one time was a partner in 

the Co-Op Booking Service. He long has 

been active in Variety Club affairs. 

To Build Nassau Studio 

HOLL"YWOOD—Manhattan Sound will 

build studios in Nassau, the Bahamas, for 

scoring and sound work on "Captain 

O'Flynn," to be produced by Britannia 

Films, starring Steve Cochran. Manhattan 

president Fred B. Adaire jr., will supervise 

the work. The picture will roll early next 

year. 

Filming has begun at the Shepperton 

Studios, London, on the Columbia release, 

"The Bedford Incident." 

lOXOFFICE :: December 14, 1964 NC-1

. . Warners' 

. . The 

I 

I 

! 

DES MOINES 

fl'ongratulations on the Recent Arrival! Des 

Moines Variety Club's spanking-new 

$9,000 Sunshine Coach anivcd in the city 

December 1 to begin a long and useful life. 

The vehicle will transport handicapped 

children to special events around the city. 

A few last-minute details remained to be 

worked out before the official launching 

but even before the Sunshine Coach "gets 

on the road" we extend congratulations to 

members of Tent 15 and their ladies for 

what promises to be a great contribution to 

the city of Des Moines! 

Note to Ben Weiner of Gernos Productions, 

New York: You must have done 

quite a job promoting "Miracle of Santa's 

White Reindeer" on your recent visit here. 

Three of my iPat Cooney's) tots saw the 

film from "keen" seats "way up in front of 

the first row." Wow! Like the place was 

crowded 

Des Moines has just a few more days of 

waiting before the "loverly" film version of 

"My Fair Lady" opens December 23 at the 

Ingersoll ... Ed Williamson, midwest 

division manager for Warner Bros., was in 

NCA Board Approves 

Two Theatre Groups 

MINNEAPOLIS — North Central Allied 

has adopted a resolution asking for recognition 

of two distinct types of exhibition 

operations, the large film-controlled theatres 

and the small independently owned 

houses. Directed at film distributors, the 

resolution was presented at the NCA board 

level by Ben Berger and passed unanimously. 

The cnicial sentence in the resolution 

read, "Be it resolved, that in the interest 

of the financial health of the entii'e industry, 

distribution launch and approve 

a system and policy of ability-to-pay to 

small operators and the complete elimination 

of form or minimum terms in the 

less than $1,000 per week income operations." 

MINNEAPOLIS 

H fter "Cleopatra" finished its Mill City 

iim at the Centui-y Theatre, the big 

marquee sign went to the Empire in 

Grand Porks, N, D. After the Empire run, 

projectionist Ken Lowe, a member of the 

YOU CAN'T 

BEAT FILMACK 

For Speed 

Showmanship 

! 

! 

.

(^NTACT YOUR JlmenlaarL, at ^nXajzaaXionaL 

MILWAUKEE 

Ed Gavin 

212 West Wisconsin Ave. 

Miiwaulcee 3, Wisconsin 

BRoadway 3-6285 

OMAHA 

Meyer L. Stern 

1508 Davenport Street 

Omaha, Nebraska 

342-1161 

MINNEAPOLIS 

1000 Currie Ave., North 

Room 3, Suite B 

Minneapolis 3, Minnesoto 

Phone: 333-8233 

Branch Manager: Hy Chapman

. . Richard 

3, N.Y. 

1 

OMAHA 

pichard Barkes, who lias the TOP Advertising 

Service and who is associated 

with the K. Gordon Murray Productions, 

reported that the bookings of tlieir children's 

movies for Christmas shows have 

been phenomenal and that the midwest has 

been saturated with bookings. He also 

noted that they were hard put to meet 

the demand for prints in Canada. 

Gordon McKinnon, head of the Arrow 

Theatre Corp. (formerly the Pioneer circuit 

I , 

flew to California last week on business. 

His headquarters are at Spender. 

Iowa 

. Max, owner of the Max 

Theatre at Sibley. Iowa, flew to California 

to spend the holidays and hopes to have 

his new Buick delivered by the time he 

returns. 

Ken Claypool of Co-Op Booking Service 

announced that Carole Underwood of Ralston 

has been added to the secretarial 

staff. Ken said he had a note from Bill 

Barker, founder of the sei-vice, saying Bill 

is enjoying a vacation on the west coast 

and expects to spend the holidays at Portland 

with relatives. 

Charles Thoene. exhibitor at Lyons, spent 

several days at Pordyce, Neb., where he 

has ranch interests . . . A. E. Tliacker jr., 

owner of the State Theatre at South Sioux 

City and an ardent civic worker, went to 

Yankton for a conference on plans to push 

for a nine-foot navigation channel in the 

Missouri river to that point. 

. 

Tony Schroedl. veteran exhibitor at Falls 

City. Neb., was reported recuperating nicely 

in the hospital. He has the Rivoli Theatre 

in Falls City . Frank Hollingsworth, 

Beatrice exhibitor, 

. 

and his wife left for 

California to spend the holidays with their 

daughter and her family . . . Axel Sorensen. 

exhibitor at Beresford, S. D., who 

entered Veterans Hospital at Sioux Palls 

for an operation, expects to be home for 

Christmas. 

The walls are upon the new theatre being 

built by the Lake City, Iowa, community 

to replace the theatre destroyed 

by fire. Bob Fridley of Ida Grove will 

operate the new theatre. 

Ed Cohen, Columbia salesman, and his 

family were given a severe jolt last week. 

While his wife was preparing dinner in 

the kitchen one evening, Ed heard a shattering 

noise and thought something fell 

in the kitchen. But investigation showed 

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'Poppins' Up to 350 

Sixth Detroit Week 

DETROIT — "Mary Poppiiis" soared even 

a little higher in its sixth week at the 

Adams while the Mercury easily held the 

lead among outlying houses with the second 

week of "Send Me No Flowers." The Fox 

took third honors with the opening of 

"First Men IN the Moon." 


Adorns Mary Poppins (BV), 6(h wk 35C 

Fox—First Men IN the Moon (Col); Devil Ship 

Pirofes (Col) 170 

Grond Circus, Moi Koi— Goodbye Charlie (20th-Fox) 135 

Madison Youngblood Howke (WB) 120 

Mercury Send Me No Flowers (Univ), 2nd wk. 225 

Michigan The Outroge (MGM) 125 

Palms Rio Conchos (20th-Fox); Surf Party 

(20th-Fox) 135 

Roval Where Love Hos Gone (Para), 

6th wk Not Available 

Trons-Lux Krim The Night of the Iguono 

(MGM), 16th wk 100 

"Fair Lady,' "Shot in Dark' 

Over 400 in Cincinnati » 

CINCINNATI—Attendance at first-run 

theatres was quite strong considering that 

Christmas shopping is uppermost in the 

mind. "My Pair Lady" at the Valand 

"A Shot in the Dark" at the Times 

continued to hold the spotlight. "The Finest 

Hours" drew very well at the Guild. 

Albee Tom Jones (UA-Lopert), rerun 95 

Capitol Goodbye Chorlie (20th-Fox), 3rd wk 90 

Esquire, Hyde Park Nothing But the Best (Royal), 

2nd wk 125 

jrand— How the West Was Won (MGM-Cineroma), 

rerun 1 00 

:„ild—The Finest Hours (Col) 1 30 

international 70 Youngblood Hawke (WB), 

3rd wk 90 

Keith Rio Conchos (20th-Fox), 2nd wk 100 

Times—A Shot in the Dork (UA), 7th wk 425 

Twin Drive-ln Witchcroft (20th-Fox) 90 

Valley— My Fair Lody (WB), 5th wk 475 

My Fair Lady' 300 Leads 

First Runs in Cleveland 

CLEVELAND—Percentages continue to 

remain abnormally high for this season 

of the year but there is no complaint about 

this from the exhibitors or anyone else 

in the industry. A few dip but most remain 

topside. 

. 80 

Al-. The stripper (20th-Fox); The Hustler 

.'I'th-Fox), reissues 90 

Cn.Tia— Send Me No Flowers (Univ), 5th wk. ...200 

Colony My Fair Lady (WB), 4th wk 300 

Continental One Potato, Two Potato (Cinema V), 

11th wk 165 

Detroit, Maylond Topkopi (UA), 6th wk 125 

Heights Girl With Green Eyes (Lopert), 3rd wk. 

Hippodrome The Eorth Dies Screaming (20th- 

. . 1 30 

Fox); Apache Rifles (20th-Fox) 50 

Poloce Goodbye Charlie (20th-Fox), 3rd wk. 

State Horror of Drocula (Univ); The Curse 

. 

of 

Frankenstein (WB), reissues 100 

Vogue The Pumpkin Eoter (Royol) 150 

To Sign 'Brighty' Director 

DETROIT—Stephen F. Booth, head of 

Paragon Productions, left here Sunday (6i 

for Los Angeles to sign a director and other 

key personnel and to start casting leads for 

"Brighty," the family type animal picture 

which Paragon will produce, chiefly in the 

Grand Canyon. En route, Booth wUl stop 

over in Arizona to select a burro to play 

the lead and to fill requirements for other 

trained animals. 

Theatres Help Bus Fund 

MARTINS FERRY, OHIO—Three theatres 

in Belmont County—the Fenray here, 

the Capital in Bellaire, and the Taplin in 

Powhatan—have turned over the proceeds 

of their business on November 25 to help 

the Council for Retarded Children pur- 

Chase a school bus. 

Author Reports Writer 

Role Up in Hollywood 

DETROIT—The shortage of films has 

helped make writers much more welcome in 

Hollywood, William Bradford Huie, writer 

of MGM's "The Americanization of Emily," 

told an audience of some 350 representatives 

of women's clubs at the Greater Detroit 

Motion Picture Council. 

Huie commended the handling of his 

novels by the screen writers, recognizing 

the need for important changes in transferring 

a story from print to pictures. 

The guests, including about 200 women 

representing clubs not regularly council 

members, were given an insight into changing 

industry conditions by the council's 

education chairman, Mrs. Woodrow R. 

Fraught, wife of the United Detroit Theatres 

president. She spoke particularly of 

multiple first runs, and the changing pattern 

from the usual single downtown run. 

and a number of second and subsequent 

runs, to a more scattered presentation of 

the earlier runs. 

The council's system of previews, ratings, 

and other activities was also explained. 

Copies of the Green Sheet were distributed 

to visitors. 

A panel of clergymen to discuss the 

theme that "Religions Have a Concern in 

the Movies" at the January 8 meeting will 

include major religious representatives. 

Arrangements for Huie's appearance 

were handled by Kal Bruss, MGM division 

exploitation representative. The meeting 

was held in the unusual setting of the 

Trans-Lux Krim Theatre, whose manager, 

Harry Koons, welcomed the visitors in his 

first general public introduction to the city 

after coming here a few months ago. 

Koons paid special tribute to the talents of 

Julie Andrews, as cited by Huie. 

Coffee was served to visitors both before 

and after the meeting. Major O. W. Agre 

of the Salvation Army spoke on the 

Christmas spirit. 

TWINS ARE KNIGHTS! — Adolph 

and Irving Goldberg, twin brothers 

and exhibitor partners at Detroit, have 

been honored by the trustees of Maryglade 

College as Knights of Charity. 

The Goldbergs received plaques and 

solid gold medallions at a dinner at the 

hotel Cadillac in the Motor City. Also 

receiving Knight of Charity awards 

were Thomas H. Keating, General Motors 

board member, and Ralph Mc- 

Elvenney, president of Michigan Consolidated 

Gas Co. and American Natural 

Gas Service Corp. Left to right: 

McElvenney, Irving and Adolph Goldberg, 

and Keating. 

Cinedome Will Reopen 

Detroit Cass Feb. 15 

DETROIT — The long -anticipated reopening 

of the 1,500-seat Cass Theatre 

under the new name of Summit has been 

scheduled for February 15, with a roadshow 

policy opening with the new Cinerama 

relea.se of "Circus World." Acquisition 

of the 38-year old legitimate theatre 

by Cinedome Theatres, a division of Beacon 

Enterprises of Boston, and the rechristening 

were announced in these 

columns in the fall of 1962. At that time 

the theme of a "summit conference" was 

much in the news. 

The Cass has remained closed for about 

three years, with occasional use for industrial 

shows and the like. It is to be 

given both exterior and interior facelifting 

at a cost of $300,000, it was announced by 

Beacon president Sheldon Smerling. Operation 

will be directed by Prank Upton, 

eastern divisional manager for Cinedome, 

who makes his headquarters at Detroit 

Music Hall, the pioneer off-Broadw-ay 

Cinerama theatre. 

The transition of the Cass into the Summit 

is expected to be the prototype of future 

development plans for Cinedome nationally, 

with negotiations currently under 

way in several towns for additional theatres, 

with a stated policy of "concentration 

principally in downtown areas of major 

metropolitan centers where uiban redevelopment 

programs are under way." 

The Detroit house is close to several recent 

and plamied constiniction projects in 

the central city area. 

Dayton Colonial Will Be 

Razed for New Church 

DAYTON—The Colonial 

Theatre building 

at the northwest corner of Fifth and 

Ludlow streets downtown, will be torn down 

and the site will be used for a new St. 

John's Lutheran Church. The Rev. WUliam 

H. Borchers, pastor, said that construction 

is at least a year away. 

Henry Bader, of Henry Bader Realtors, 

who represented both parties in the transaction, 

said the church has acquired the 

building from the RKO Theatre Corp. and 

would take possession after the first of the 

year. He said, "The possibility is that the 

theatre wlil remain there during most of 

1965." The building includes the theatre 

and two store rooms. 

The century-old congregation has always 

had a downtow^n church. 

The Colonial Theatre was opened on 

Nov. 12, 1912, featuring vaudeville. Constantine 

"Gus" Zahars, operator of the adjacent 

Colonial grill, said he recalled that 

the grand opening lasted two weeks, with 

free roses and carnations for the ladies and 

free cigars for the men. After vaudeville 

days, the name was changed to the Gaiety 

and the bill was burlesque. Then it was renamed 

the Liberty, when it housed a stock 

company. This faltered and the name 

again became Colonial, offering films. 

New Circle-R Heaters 

CLEVELAND — The Memphis Drive-In 

has installed 

new Circle-R in-car heat«rs. 

manufactmed by Drive-In Theatre Mfg. 

Co. of Edwardsville, Kas. 

BOXOFFICE December 14, 1964 ME-1

. 

. 

. . 

DETROIT 

£jd Susse, MGM manager, hosted a 

tiade- 

. . 

sci-eening of "The Americanization of 

Emily" at the Michigan Theatre, following 

closely after the Detroit visit by author 

William Bradford Huie . With the Goldberg 

twins of Community Theatres now 

honored as Knights of Charity, they are 

really Sir Adolph and Sir Ii-ving . . . Tlie 

Will Rogers Hospital Christmas cards 

solicitation were received by local filmites 

this past week, somewhat tardy for those 

who planned and ordered their cards weeks 

and often months ago. 

Nick George scheduled a sneak preview 

"John Goldfarb. Please Come Home" 

Sunday il3i at both the Mai Kai and 

Grand Circus theatres— to serve also as a 

trade screening ... Joe Busick reports the 

MONEY! 


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THE BIG COMBINATIONS 

COME FROM 

Allied Film Exchange Imperial Pictures 

1026 Fox BuHiHnt 

2108 Payne Ave. 

Detroit, Mick. 

Cleveland, Ohio. 

Circle Theatre in Dearborn has been closed 

for extensive remodeling, and will be reopened 

Clii-istmas Day as the Camelot . 

Ronald Bemiett is managing the new 

Studio-8 Theatre, general manager Ross 

Caccavale reports. Gleim A. Harnden, the 

new projectionist formerly was at the 

Music Hall . . . Mrs. Nina Allen, wife of 

the late and well-liked Tom Allen, manager 

of United Film Service, has a sister 

ill in Harper Hospital. 

Small Exhibitors Say 

Posters Misleading 

DETROIT—There is a significant current 

of sentiment among upstate exhibitors 

against the nature of current film posters 

and trailers, it was indicated at the Michigan 

Allied Board meeting here. The only 

action feasible, however, is protest to film 

companies against "misleading" advertising. 

Michigan Allied President Milton H. 

London commented, adding: 

"This hurts boxoffice business. There 

is an emphasis on sex and violence which 

often does not appear in the film itself. 

This often keeps people away from pictures 

they might otherwise enjoy. This is 

a serious problem, especially in small 

towns." 

Other issues considered at the meeting 

include organization unification, legislation, 

blind bidding, and admission taxes. 

The Michigan Allied convention, held during 

the closing day of the National Allied 

convention here last month, was set ahead, 

as indicated likely at that time, to March. 

This advances the date about five months 

from the practice of recent years, but returns 

to an old Michigan tradition. 


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Giveaways to CATV 

Assailed by Ohio ITO 

COLUMBUS—Exhibitors in Mansfield. 

Lima, Findlay, Wauseon, and Ashtabula 

should stir up their state representatives in 

the Ohio legislature, women's clubs, AFL- 

CIO unions, newspapers and radio stations 

to fight "silver platter" giveaways of community 

antenna franchises to promoters, 

said Ken Prickett, executive secretary of 

the Independent Theatre Owners of Ohio. 

Lawmakers in the five Ohio cities within 

the past year have given free CATV 

franchises, said Prickett. He pointed out 

that Neptune Broadcasting Corp. made an 

offer to the city of Wellsville to pay that 

city of 7,717 population $13,800 for rights 

to a nonexclusive CATV permit for 20 

years. 

"If Neptune is prepared to offer that 

kind of money for a town of that size," 

said Prickett. "we wonder what consideration 

could have motivated the city councils 

of the five towns (all greater in population) 

to present on a silver platter free 

franchise to CATV promoters." 

Ovid R. Davis Is President 

Of Public Relations Society 

From Canadian Edition 

MONTREAL — Ovid R. Davis, vice-president, 

the Coca-Cola Co., Atlanta, has been 

elected president of the Public Relations 

Society of America for 1965. Davis' election 

by the PRSA Assembly of Delegates to head 

the 4.800-member organization was announced 

by 1964 president, Thomas P. 

Robertson, director of public relations, Eastman 

Kodak Co.. Rochester, N. Y. 

Davis was bom in Milledgeville, Ga., and 

received his education at West Georgia 

College, Georgia State College and Woodrow 

Wilson College of Law, from which he was 

graduated in 1937. He joined the Coca-Cola 

Co. in 1937 as a member of the legal staff 

ana later held several positions in production 

and sales. In 1948. Davis joined the 

executive staff of the company in industry 

relations. 

Tom Tannenbaum Joins 

Wolper Productions 


HOLLYWOOD — Thomas D. 

Tannenbaum 

is joining Wolper Productions as 

vice-president and executive assistant to 

David L. Wolper, head of the television 

and motion picture organization. Tannenbaum 

resigned as vice-president in charge 

of TV packaging at Seven Arts, where 

earlier he was executive assistant to Ray 

Stark. Wolper Productions is now a division 

of Metromedia, Inc. 

SILICON 

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ME-2 BOXOFFICE December 14, 1964

l!!K>««LS,*-"J^

. . . Many 

Strand at Akron 

Goes Dark; Loew's 

Prepares to Close at End of Year 

AKRON—Some blueprints have been 

drafted for a multimillion dollar program 

for rebuilding the downtown section, including 

construction of a convention center 

and sports arena and a hall for the performing 

arts, but the area is bound to suffer 

more losses before the grand renewal 

scheme gets under way. 

The Strand, downtown entertainment 

center for nearly half a century, closed its 

doors on Thursday night ( 3 > after the last 

of 65 paying customers who saw "Youngblood 

Hawke" had filed out. Stanley Warner 

Theatres, the operators, is building a 1.300- 

seat house in the Smnmit Mall in suburban 

Fairlawn. 

Millard Ochs, manager of the Strand, 

will be managing director of the chain's 

Colony Theatre in Shaker Heights until 

the new Strand at Summit Mall is opened. 

Ochs managed the old Strand for 26 years. 

The 1,141-seat Strand at 131 St. Main St. 

was built for James Dimn in 1916 and the 

building is owned by Dunn's daughter, Mrs. 

Frank Meyers. Warners took over operation 

in 1929 and scored a number of box- 

TOLEDO 

The Colony Shopping Center Merchants 

Ass'n held a holiday promotion Saturday 

( 5 1 centering around a special show for 

children in the Colony Theatre and special 

merchant "Kris Kringle" coupons which 

were honored at the Colony, from 10 a.m. 

to 1 p.m. The movie and stage show was 

designed to make it easier for mothers to 

shop duiing that time. The special bargain 

coupons were published in a neighborhioald 

weekly. While sixteen merchants 

featured "Kris Kringle Koupon" specials, 

all 34 of the merchants in the area were 

sponsors of the special movie. The Colony 

program included a cartoon carnival, plus 

the stage show featm-ing Danter the Magician, 

Alvin and the Chipmunks, and 

a screen feature, "The Bashful Elephant." 

In another tiein, the Benway Jewelry store 

offered a color photo of a youngster with 

Santa Claus. ensconced in the Colony lobby, 

to all those getting a special coupon 

from any Colony merchant. The photo was 

made with a Polaroid camera on the spot, 

with Urban "Andy" Anderson, manager 

of the Colony Theatre, acting frequently 

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office successes. The film "Sergeant York" 

ran tliere for 11 weeks. 

The chain's lease on the theatre building 

expires on December 31. A realty firm 

is attempting to find another tenant. 

Meanwhile. Loew's Theatre, a 3,000- 

seater. is due to close at the end of the 

year when the lesise runs out. If this is 

done, only two first-run theatres will be 

left downtown, the Colonial and the Palace. 

Karam Joseph, parking lot operator who 

was an usher at Loew's when a youngster, 

last year bought the property for a quarter 

million dollars, has let it be known the city 

can have the place for $60,000 for a civic 

auditorium, but there's no apparent move 

for municipal purchase, remodeling and 

operation. 

Joseph's interest is mainly in the land 

under the theatre. It adjoins land which 

he owns on Bowery street and where he 

plans soon to erect a new office building. 

He says he's not going to let Loew's stand 

idle for long. Used or unused, taxes amount 

to $16,000 a year. He already has asked for 

bids on demolishing the building. 

as the "shutter" man. 

Two large industries in Toledo have again 

selected the Colony Theatre as the site of 

their Christmas parties for employes' children. 

On successive pre-Christmas Saturday 

mornings, the theatre will be filled 

by Libbey-Owens-Pord Glass Co. and 

Owens-Hlinois Glass Co. employes' offspring. 

Opening attractions at the new twin theatres 

to make theLr debut December 17. 

the Cinema I and Cinema n, will be "Goldfinger," 

which replaces the previously announced 

"The Outrage" in Cinema II, and 

"Send Me No Flowers," at Cinema I. according 

to Phil Klein, Toledo manager for 

the Redstone interests, 

A discarded cigaret caused a $200 fire 

damage to a couch in the ladies lounge of 

the Rivoli Theatre downtown. Most of the 

400 afternoon patrons were miaware of 

what had happened. JeriT Kopitka, assistant 

manager, was alerted by patrons 

and found the couch in flames. He put out 

the blaze with two fire extmguishers and 

fii-emen took the smouldering couch outside 

and doused it with water. 

Studio Expansion Plan 

Is Projected at ABC-TV 


LOS ANGELES—James Riddell, vicepresident 

of ABC-TV's western division, 

has projected a $7,000,000 expansion of 

studio facilities subject to approval by the 

network heads. Most of the new space will 

be devoted to the web's daytime programs. 

Blueprinted are two new studios, offices, 

engineering facilities and rehearsal area. 

One studio will be restricted to color programing 

on the assumption by Riddell 

that "color is ready to go." Presently ABC's 

Selmur Productions, headed by Selig Seligman, 

is supplying the network with nine 

and a half hours a week, three being daytime 

strips. 

New Dayton Drive-In 

Opened by Chakeres 

DAYTON—The new Southland 75 Drive-, 

In on state Route 741 adjacent to Inters 

state 75 was opened by Chakeres Theatres! 

on Thanksgiving Eve. The 1.400-car the 

atre on a 35-acre site is equipped with 

electric in-car heaters, a 135x56-foot screen 

and projection facilities for showing 70mm 

Flowers were given to the women on 

opening night and candy to the youngsters. 

On the screen were Golden Horse 

shoe Review, a Disney featurette; A Shot 

in the Dark, and From Russia With Love 

CINCINNATI 

pountain Square, which faces the Albee, 

is resplendent in its Christmas decorations. 

Downtown theatres are expected 

to finish their decorations this week, which 

will contribute to the festive atmosphere 

for the holiday season. 

Audience reaction was excellent for thd 

previews of "The Americanization ol 

Emily." Capitol, and for "Goldfinger," International 

70, which play Chi-lstmas week 

area exhibitors attended thd 

seminar for "Goldfinger" conducted by 

Addie Addison, UA's publicity staff, at th^ 

Fox screening room. 

Carl Ferrazza, Universal field repre 

sentative, was in Detroit to attend a pressl 

luncheon and Mike Beinner, MGM field 

representative, visited Indianapolis. Also, 

out-of-town were Murray Baker, division 

manager for Continental Distributing, whq 

was in Chicago and Indiana temtory, 

while Harold Rullman, AIP manager, 

visited Columbus. 

Visitors on the Row included Jack Need' >ih-C 

«« 

ham and William Queen. Columbus; Mike 

I 

d reis 

Chakeres, Wally Allen. Jack Fi-azee and 

K'iCl 

Tom Wolf, Chakeres ciixuit. Springfield] 

C 

Joe Joseph, JUR ciixuit. Parkersburg, 

ann 

W. Va., has opened a local office in the 

Owi 

Kroger Building . . . Frank Mills is refui-bishing 

the Roxy, DeGraff, and expects * 

to reopen by mid-December. 

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Sherwood, Majors Charges 

Dismissed by Judge Battlell; 

From Southeast Edition 

MEMPHIS — Judge Preston Battle hafj 

dismissed charges against Cecil W. Sher- J* 

wood, manager of the Ritz Theatre ODj 

Mississippi boulevard (not the fIrst-runj p|'f 

Ritz on Poplar avenue) and his projection-] 

ist, William M. Majors, who had been ar-' 

rested on a charge of exhibiting an ob-j 

scene film. 

The dismissal came as a result of 

I 

the 

Tennessee Supreme Court's recent decision, 

which held that Tennessee's obscenity law 

was unconstitutional. 

The men were arrested after a film, 

"Soft Skin on Black Silk," had been shown. 

Vice squad officers made the arrests. 

The law was held unconstitutional because 

it did not specify the accused must 

have knowledge of the obscenity contained 

in the film. 

Starring in Joseph E. Levine's "Contempt" 

are Brigitte Bardot and Jack 

Palance. 

ME-4 BOXOFFICE December 14, 1964) m 

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Carbine 

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Danny 

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— 

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I 

2-Day Storm Slows 

Boston Attendance 

BOSTON — Freezing sleet, icy roads, 

subnormal temperatures combined into a 

two-day storm. Satm-day and Sunday i5, 

61. sent averages in Boston downward. 

A.S the storm hit Saturday i5>, weather 

announcers warned of dangerous driving 

and advised staying out of the city, a situation 

which motion picture exhibitors in 

Boston have to combat every winter. Protests 

to radio stations have been made 

in past years, and motion picture exhibitors 

are again forming committees 

to deal with the problem. Weekend business 

was cut as a result of the bad 

weather. Roadshows fared b^t this week 

with sold out performances, notably "My 

Fail- Lady" running high above average 

in its sixth week at the Saxon. 


Beacon Hill Topkopi lUA), 8th wk 140 

Boston Mediteronnean Holiday (Cont'l), 7th wk...l25 

Caprr The Condidote (Atlantic), 4th wk 125 

Center Diary of a Bachelor (AlP); Under 

Age lAlP; 140 

Cinema, Kenmore Square Girl With Green Eyes 

(Lopert), 9th wk 1 20 

Exeter The Finest Hours (Col), 3rd wk 150 

Gary Mory Poppins (BV), 7th wk 300 

Mayflower First Men IN the Moon (Col); 

2nd wk 145 

Crimson Blade (Col), 

Memorial Kitten With a Whip (Univ); Faces 

in the Dork (SR), 2nd wk 140 

Music Hall A Hord Day's Night (UA), rerun 155 

Ofpheum Goodbye Charlie (20th-Fox), 3rd wk. ..140 

Paramount The Outrage (MGM), 3rd wk 135 

Pork Square Cinema The Luck of Ginger Coffey 

(Confi), 3rd wk 145 

Saxon My Fair Lody (WB), 7th wk 300 

"One Potato, Two Potato' Finds 

Response in New Haven 

NEW HAVEN — Happily noting initial 

response to first-run experimental bookings 

at the previously subsequent-ioin Strand. 

Hamden, the Bailey-Ferguson combine 

has decided to keep the subm'ban house 

in the first-run category, either as a solo 

or as a multiple-outlet showcase. 

>-wn— Great Directors Festivol (Various attractions 

throughout week, through Christmas, 

all reissues) 80 

-incoln Girl With Green Eyes (Lopert), 2nd wk. . . 75 

Laew's College The Outrage (MGM), 3rd wk 70 

Milford Drive-ln Youngblood Hawke (WB); The 

(20th-Fox}, reissue 90 

Poromcunt Youngblood Hawke (WB), 2nd wk. ... 80 

SW Cinemart Tom Jones (UA-Lopert), rerun .... 65 

SW Roger Sherman Send Me No Flowers (Univ) 85 

Westville, Strand, Hamden One Potato, Two 

' 

Potato (Cinema V); Fote Is the Hunter (20th- 

Fox), rerun 1 00 

VVhalley it's a Mad, Mod, Mod, Mad World 

(UA-Cineroma), 5th wk 85 

World' Draws Best 

'Circus 

Among Hartford Holdovers 

HARTFORD—It's the time of reissues, 

rermis and extended engagements, as well 

as more -or -less modest boxoffice returns. 

Holdovers included United Ai-tists' "Topkapi," 

Bronston-Cinerama's "Circus 

World." Universal's "Send Me No Flowers" 

and Waniers' "Yomigblood Hawke." 

Allyn Youngblood Hawke (WB), 2nd wk 70 

Berlin Drive-In The Seducers (Brenner); Sin 

You Sinners Brenner), reruns 60 

Burnside The Pink Ponther (UA); The Best 

Man (UA), reruns 65 

Cineromo Circus World (Bronston-Cineromo), 

6th wk 90 

Cine Webb Topkopi (UA), 2nd wk 85 

Elm—A Shot in the Dark (UA); The Miracle 

.Worker (UA), reruns 60 

; E M. Loew s— 'Till the Clouds Roll By (MGM); 

Williams (MGM), reissues 50 

Rivoli Murder Ahoy (MGM); The Organizer 

; 

(Cont'l), 2nd wk 70 

Strand Send Me No Flowers (Univ), 2nd wk 65 

Evening Organ Programs 

NEW HAVEN — Jim Darby. Paramount 

Theatre, is now featuring local organist 

Wilson during intermission every 

evening. 

Hartford Exhibitors Awaiting City 

Reaction to 10-Cent Parking Plan 

By ALiEN M. WIDEM 

HARTFORD—Connecticut exhibition interests, 

vigorously endorsing Louis Morgansteni-promulgated 

plans for alleviating 

parking problems in the downtown area via 

ten-cent parking facilities, are openly perplexed 

over slowness of acceptance by civic 

officialdom of these plans. 

One prominent circuit executive told 

Boxoffice that after reading about the 

Morganstern plan for parking space accommodating 

thousands of cars in downtown 

Hartford for the modest sum of ten 

cents in metropolitan Hartford dailies and 

in this tradepaper, he looked to a good 

city and state government response. 

"All I've seen since the press and Boxoffice 

articles," he remarked glumly, "has 

been an air of apathy and unconcern. It's 

too bad that the city of Hartford doesn't 

realize insufficient parking space is driving 

more traffic out of the city than all of 

the multifaceted programs for new consti-uction 

and so-called business-building 

thinking." 

WOULD USE VACANT LAND 

In a unique approach to resolving parking 

problems in Connecticut's capital city. 

Morganstern, board chairman of Resolute 

Insm-ance Group and Capitol Motors, Connecticut's 

largest Chevrolet dealership, has 

proposed to the Hartford redevelopment 

agency setting up of now-vacant land adjoining 

the automotive agency's land with 

good illumination facilities. 

Morganstern, who numbers prominent 

theatre-owners among his longtime friends, 

doesn't expect a profitable retm-n on his 

parking plan for Hartford. As a matter of 

fact, the Morganstern forces, in a fine gestui-e 

of community cooperation and alertness, 

are willingly providing manpower and 

tliiiiking at a corporate loss. 

"We want to give Hartford something it's 

direly in need of." Morganstern told 

Boxoffice. "This idea could well be emulated 

by other community-minded businessmen 

and merchants in key cities 

across America. Parking problems are going 

to be with us as long as we stand idly 

by and think they're being settled in a 

magic, miracle move. Nobody's going to get 

any more parking in Hartford or anywhere 

else unless the redevelopment agency and 

similar bodies in major cities realize that 

the life-blood of commerce is being drained 

away by 'no-place-to-park.' " 

50 CENTS TOO MUCH 

First-nin managers here are quick to 

admit that adjacent parking lots, with 

fees iTjnning upwards of 50 cents aren't 

exactly inducements for greater theatre 

patronage. One theatreman said: "We 

are up against it when trying to bring 

people to see a first-nin movie. People arc 

unlikely to pay 50 cents or more for a 

movie downtown when they can wait a few 

weeks or so and see the same entertainment 

in an outlying fringe theatre at no 

parking expense." 

Only two first nans here ithe Stanley 

Warner 1.500-seat Strand and the AB-PT 

1,900-scat Allyn > provide a parking plan 

of sorts for patrons. In both instances, 

the theatres have to pay the parking lot 

managements a minimum of 35 cents per 

car. The policy is in effect only after 5 

p.m. Earlier in the day no such offer can 

bo advertised. 

Morganstern. in a dynamic demon.sti-ation 

of faith in downtown Hartford's future, 

has expended $1 million plus for a 

prominent office building, known as 99 

Pratt St., and is putting the well-known 

structure through extensive remodeling and 

redecorating at a cost to himself of several 

hundred thousand dollars. Nearby parking 

lots can accommodate 1.500 cars, but Morganstern, 

a realistic, farseeing businessman, 

believes the 1,500-figure simply isn't 

enough and he looks hopefully to the tract 

next to Capitol Motors ijust up the block 

from 99 Pratt St.i for expansion of parking, 

the latter, of com-ss, to serve for a 

modest ten cents. 

What's to happen? Morganstern is waiting 

word from the Hartford Redevelopment 

Agency for authority and approval to 

move. He's announced his ten-cent parking 

lot some weeks ago and, to date, nothing 

of official nature has emanated from 

city hall. He's perplexed and puzzled. And 

downtown Hartford theatre owners are 

perplexed and puzzled with him. 

The $10 million Bushnell Plaza commercial-de 

luxe apartment tract, now under 

construction, will contain an 800-seat 

theatre. As of the moment, no circuit or independent 

exhibitor has stepped forward 

to lease the project. Inadequate adjacent 

parking may well be the deterrent to theatre 

leasing action. 

Chance to Buy Theatre 

Passed Up by State 

HARTFORD—The state of Connecticut 

has rejected a $70,000 bid to purchase the 

long-shuttered Middlesex Theatre. Middletown, 

on the grounds that the offer was 

not in the best interest of the state. 

The theatre building was taken over by 

the state when the owners were unable 

to repay a $140,000 loan. 

Middletown realtor OUn Wilcox told 

newsmen that the state, in amiouncing 

a turndown on the $70,000 offer, avoided 

saying what price would bs acceptable. 

Ray Stone Closes Airer 

WATERPORD, CONN.—The Ray Stone 

Waterford Drive-In has been closed for 

the season. 

YOU CAN'T 

BEAT FILMACK 

For Speed 

Showmanship 

Send I's Your 

Next Order 

MAKK. IS 

I'liovK it: 

HARTFORD 

John Scott Repass, son of the late Hartford 

industry pioneer Charles L. Repass, 

has been named director of sports 

information at the University of Hartford. 

He had been serving as business 

news editor of the subuiban Manchester 

Charlie Tolls of Tolls 

Eveiuiig Herald . . . 

Theatres of Connecticut was in town from 

Meriden . . . Joe Miklos. district manager, 

toui-ed eastern Connecticut situations for 

Stanley Warner. 

. . . Mrs. 

Sam Germaine, AIP, reported strong 

regional openings for "Pajama Party" . . . 

The onetime Lampert-operated Glastonbury 

Theatre, Glastonbmy, has been converted 

to other commercial use . . . Doug 

Amos, general manager, Lockwood & Gordon 

Theatres, met with Jack Connell, Cine 

Webb, on "Topkapi" promotion 

Josephine Youmatz, manager and partner 

with Lockwood & Gordon in the Sky-Vue 

Drive-In, Toirington, has been a patient 

at Charlotte Hungerford Hospital in that 

northw-estern Connecticut city. 

The Capitol, Meriden, promoted pajamas 

from a cooperative merchant for an opening 

night giveaway on "Pajama Party." 

VERMONT 

^[êatre owners throughout Vermont have 

been heartened by a report from the 

state department of employment secm-ity 

that October's underlying employment conditions 

continued to show strength, with 

the outlook much better than at the same 

time in 1963. Seasonal factors, together 

with two labor-management disputes, were 

dominant short-term influences. Unemployment 

declined in three areas and rose 

in seven. 

The Burlington Film Society announced 

cancellation of the remainder of its sea- 

Want To Save Money? 

You may find just the equipment or 

service you ore looking for in 

the 

CLEARING HOUSE 

Published every week in BOXOFPICE 

son's movie series at the Unitarian Church. 

A scheduled showing of "Macbeth" was 

dropped and refunds were made to sub- 

.scribers ... At Lyndon State College in 

Lyndon Center, an Indian film, "The 

World of Apu," was shown in Bole Hall 

December 2. 

A new movie establishment, the Heineberg 

Theatre, has been opened at the 

Heincbcrg club on North avenue in Burlington. 

The initial program featured John 

Wayne and Mauieen O'Hara in "McLintock!" 

There were afternoon and evening 

shows. 

When a special engagement of "PT 

109" was begun at the State Theatre in 

Burlington December 2, the management 

announced a special benefit show for the 

Kennedy Memorial Library, with 10 per 

cent of the gross receipts to be donated to 

the memorial fund. The cofeature was 

"Spencer's Mountain." 

Hartford Central Ready 

For Week's Remodeling 

HARTFORD—The Park Street Investment 

Co.'s 865-seat Central, West Hartford 

will join metropolitan Hartford first 

runs Christmas Day in hosting a day-anddate 

Comiecticut premiere of Buena Vista's 

"Emil and the Detectives." 

Park Street Manager Murray Lipson disclosed 

plans to close the Central December 

16 for interior redecorating and remodeling, 

including installation of a new 

screen. The Central has been a subsequentrun 

outlet. 

Censorship Not Function 

For Police Departments 

HARTFORD— Police have no right to 

act as censors of motion pictures or magazines. 

New York City police commissioner 

Michael J. Mui-phy observed at a Greater 

Hartford Forum session. 

At the same time, he remarked that 

growing antagonism toward authority 

among teenagers must be corrected in the 

home, not the school. Parents have fallen 

down in instilling discipline and respect. 

Hartford Lyric Combines 

Revue and Screen Fare 

HARTFORD — The 900-seat 

subsequentrun 

Lyric ran a combination stage and 

screen show, charging $3 for adults, $1 for 

children under 12. 

On stage were Sergio Bruni and an Italian 

revue. The Italian import, "The Conjugal 

Bed," with titles, was screened. 

Live 'Kiddies Circus' 

TORRINGTON, CONN. — The Warner 

Theatre hosted a "live" Saturday kiddies 

show, billed as "Iiiternational All-Star Circus," 

charging one dollar for adults and 

50 cents for children. 

MAINE 

^Jovie theatre attendance dipped to the 

near zero mark in some Maine areas 

December 1 when the season's fu-st blizzard 

hit the state disrupting traffic and 

causing three deaths. The northern and 

eastern section were virtually paralyzed, 

many cars and trucks skidding off highways 

in heavy wind-driven snow and hundreds 

of travelers stranded. Drifts blocked 

several highways. 

Many friends in the movie theatre business 

were saddened by news of the death 

of James B. O'Kane sr., 69, of Rumford, 

former advertising manager of the Lewiston 

Evening Journal and later publisher of 

the Rumford Falls Times and the Rangeley 

Record. In recent years, he had been associated 

with Maine State Raceways and 

served as public relations director at the 

Scarborough Downs race track. 

Film exhibitors concerned over the proposed 

curtailment of activities at defense 

bases in Maine and nearby New Hampshire 

communities have been encoui'aged by 

a new report from Senator Edmund S. 

Muskie of Maine, who said he had been 

assured by the Secretai-y of Defense that 

the work force at the Portsmouth-Kittery 

Naval Shipyard is expected to remain at 

about its present level for at least three or 

four years and that employment at Dow 

Air Force Base in Bangor should stay "at 

a reasonably high and stable level until 

at least July 1, 1967." 

NEW HAMPSHIRE 

^heatre operators and other businessmen 

in the Portsmouth-Dover area have 

been asked to participate in a fund-raising 

effort to finance sending a lobbyist to Congress 

to fight agaist the proposed closing 

of the big Portsmouth Naval Shipyard and 

curtailment of operations at the Pease Air 

Force Base in Newington. At a breakfast 

meeting of the business leaders, former 

Dover Mayor Stuart N. Shaines, chaiiTnan 

of the Dover economic commission, pointed 

out that the area stands to lose a $13 million 

payroll annually if the defense cutback 

proposals are caiTied out. 

Movies were replaced by another stage 

attraction at the Palace Theatre in Manchester, 

when pupils of Gloria Messier's 

dancing studio presented a program there 

with music by Ted Herbert and his orchestra. 

'Pajama Party' Premiere 

NORWICH, CONN.—Eastern Comiecticut 

premiere of American International's 

"Pajama Party" was held day-and-date 

at the hardtop Palaoe (E. J. Lord) and 

Parkway Drive-In (Zeo family). Nonnally, 

a film opens in a single theatre here. 

JonAâtM' 


Large Cor* 


meant 

MAXIMUM LIGHT 

Evenly Distributed ^ 

in New York—Sun Carbon Co., 630 — 9th Ave., New York City 

Nationof Theatre Supply, 500 Pearl St., Buffalo, N. Y. 

Circle 6-4995 

Phone TL 4-1736 

Albany Theatre Service, Albany, Kew York. Ho 5-5055 

in Massachusetts—Massachusetts Theatre Equipment Co., 

Boston. Liberty 2-9814 

December 14, 1964

TACT YOUR ^nXennaiionaL exchange 

46 Church Street 

Boston, Massachusetts 

Phone: Liberty 2-0677 or 78 

Bronch Manager: Horvey Appell

. 

NEW HAVEN 

Tames M. Totman, Stanley Warner New 

England zone manager, has named 

Giiido Limibinello as manager of the Warner, 

Lawrence, Mass., succeeding Jack 

Kecgan, resigned. Steve Barbel. Palace, 

Lawrence, Manager, has resumed his duties, 

following recuperation from accident 

injui'ies. Perry Nathan is the district manager 

The subsequent-run Forest has 

. . . installed a Dalite CinemaScope screen . . . 

Franklin E. "Pergie" Ferguson, Bailey Theatres 

general manager, ran a benefit 

screening of "It's a Mad, Mad, Mad, Mad 

World" at the Whalley for the West End 

Club. A barber shop quartet held forth 

on stage as extra entertainment. 

Robert Ruscoe, newly named assistant 

at the SW Palace. Danbmy, is writing a 

weekly coliunn, newly instituted, in the 

city's sole newspaper, the News-Times. 

The project marks a "first" in Danbury 

SILICON 

Lm AITOE RECTIFIER STACKS 

f>om 80 lo 130 Amp«r*t 

silicon ^^ diodes 

249 US' ^*'ii 

ii-.itmiiim 

iiiiiiiniii'i 

Lee ARTOE CARBON CO. 

940 W. B«lmon* Av«. Chlcmgo 

QUALITY 

j 

lASSIIIIIill 

and is being well-received by trade and 

public alike, according to John Scanlon 

III, SW city manager . . . The Ray Stone 

Groton Drive-In, Groton, has a new Sunday 

policy of screening its main feature 

first. 

King Brown Now Manager 

At New Redstone Dualer 

WEST SPRINGFIELD—King Brown, formerly 

with Trans-Lux Theatres in Baltimore 

and Detroit, has been named resident 

manager for Redstone Theatres at newly 

opened Cinema 1 and 2, dual-theatre complex 

here. 

Peter Russell and Joseph Jaworsky are 

serving as assistant managers. 

Chicopee 2-for-l Show 

CHICOPEE, MASS.—The Cabot advertised 

a "Two-for-One" offer, the newspaper 

coupon entitling the bearer to buy two 

adult tickets for the price of one 1 85 cents > 

Screens "Humpbacked Horse' 

NEW HAVEN — The Ballet Society of 

Connecticut sponsored a screening of "The 

Humpbacked Horse" at the SW Merritt, 

charging $1.25 admission. 

Springfield Bijou Closed 

SPRINGFIELD-The B&Q Bijou, downtown 

first run, has been closed for an indefinite 

time. 

Two Pittsburgh Area 

Theatres Proposed 

From Eostern Edition 

PITTSBURGH—Approval of a rezoning 

application was expected during the week 

for construction of a shopping center on 

the 100-acre Denny farm on the Freeport 

road at Harmarville west of the Turnpike 

bridge near Route 910. The tract now is 

owned by William F. Sullivan, developer. 

A motion picture theatre is included in the 

plans. 

The project has been in the talking 

stage for about four months, but there 

has never been a public announcement. 

SHARON, PA.—Samuel M. Hyman ol 

West Penn Realty, Pittsburgh, has purchased 

the local Hickory Shopping Plaza 

and the leases there and he will improve, 

the complex and build a motion picture 

theatre. Hyman, a former New Kensington 

theatre owner, has built several Pittsburgh 

area shopping centers and theatres 

West Penn purchased the Hickory Shopping 

Plaza for $2,657,684, plus $1,088,62"; 

for the leases of its 42 businesses. His improvement 

program will cost $1,500,000 

Mike Wellman, long operator of the 

Hickory Drive-In here, this year opened ar KOil 

indoor theatre at the shopping center neai ibito 

his ozoner. At that time he said he held s 

25-year lease. 

Hyman's company purchased the Nortl: uin 

Hills Shopping Plaza, Pittsburgh, two yean listu 

ago for seven million dollars, and alsc Eiuwi 

owns the Eastland Shopping Center on the 

McKeesport road, where a new theatre 1^ Id, and 

under roof for the Associated circuit. nec 

It 

EVERY 

WEEK 

Opportunity 

in 

Knocks 

BOXOFFICE 

• CLEARINQ HOUSE for Classified Ads 

• SHOWMANDISER for Promotion Ideas 

i-prei 

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Mr, 

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• FEATURE REVIEWS for Opinions on Current Films 

• REVIEW DIGEST for Analysis of Reviews 

Don't miss any issue. 

Handy subscription blank on last page. 

NE-4 BOXOFFICE December 14, 1964

1 

by 

, 

ton 

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atres 

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i 

five 

i 

chain, 

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industry, 

, 

Manitoba 

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Vancouver 

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Survivors 

: "Casanova— 

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being 

Harry Hurwitz Dies; 

Long at Winnipeg 

WINNIPEG — Harry W. Hurwitz, 64. 

general manager for Odeon Morton Thefor 

13 years, died November 29 after 

lengthy illness. Odeon Morton operates 

theatres in Manitoba and Saskatchewan. 

Hmwitz had been active in the Winnipeg 

entertainment field for the last 44 years. 

Born in Boston, Mass., August 8, 1900, he 

came to Winnipeg in 1920 to join his uncle, 

the late Henry Morton, founder of the 

Morton circuit, at the Monarch Theatre. 

, 

From 1926 to 1930 he owned and operated 

the Park Theatre. Later he moved to Saskatoon, 

where he operated the Tivoli. now 

part of the Odeon Morton circuit. In 1944 

he moved to Hamilton for Odeon Theatres 

of Canada. 

Two years later he rejoined Henry Moras 

supervisor for the Odeon Morton 

and in 1951 he was appointed genmanager, 

a position he held until his 

death. 

Always interested in the affairs of the 

he served as president of the 

Exhibitors Ass'n and the Canadian 

Pictui-e Pioneers, was chairman of 

the Smiday movie committee and a member 

of the Saskatchewan Motion Pictm-e 

Exhibitors Ass'n executive board. 

Hm-witz was named Pioneer of the Year 

the Canadian Picture Pioneers this 

year in recognition of his service to the 

industry. 

Hurwitz is sui-ylved by his wife, brother 

Robert, active locally as an exhibitor, a 

.'ôn, and two sisters. 

The Odeon Theatres board of directors 

was represented at the funeral by Hm-- 

witz's longtime friend Frank H. Fisher, 

vice-president and general manager. 

J. Howard Booth 

Dies at Vancouver 

VANCOUVER— J. Howard Booth, known 

as Mr. Showbusiness by motion pictm-e 

people here and as Mr. Automobile Club 

lin car circles, died recently in his sleep. 

He was 79. 

Born in Thorold, Ont., in 1885, he came 

to Winnipeg as a young man and built a 

film theatre there in 1909. He moved to 

in 1918 and made several films 

and sold screen ads. He produced several 

travelogs of western Canada: then in partnership 

with Harry Rosenbaum he formed 

ISkreenadz in the old exchange building 

'On Granville street. The office was moved 

'later to Durrard and Davie. 

Booth joined the fledgling Automobile 

Club of British Columbia in 1921 and 

twas an active member mitil his death. In 

he 

J1929 

was elected to the board, and 

iwith the late Percy Gomery and H. J. Bird 

embarked on a program of promoting road 

{building and tourism in their infancy. 

built the suburban Dunbar Theatre 

in 1941 when that organization was 

;founded. He was Odeon district manager 

.until 1951. 

include his wife, sons Jack, 

ja newspaper cartoonist, and Prank, who 

ilives in Los Angeles, and two daughters, 

iMi-s. P. F. Fletcher of North Vancouver 

land Mrs. M. R. Mallory of Hallebourg, 

Ont. 

'70," an Embassy release, is 

filmed in wldescreen and color. 

Reviewer of 'Substitute' Gives 

Plan for Canadian Film Trade 

MONTREAIÂ strong call for development 

of a strong, thriving Canadian film 

industry was made by Carl Dow, writing 

in the Star following the screening of a 

new feature-length film made by the National 

Film Board in its Ville St. Laurent 

studios here. The title is "Sweet Substitute," 

produced and directed by Larry 

Kent. It deals with the coming of age of 

youth, "in a frank, realistic and .sympathetic 

manner," and Dow emphasizes his 

hope it will be shown to Canadians. 

"Arthur R. M. Lower, a noted Canadian 

liistorian-scholar, has called Canada a 

country of lost causes, a statement that 

may be applied to Canada's film industry," 

writes Dow. "Tliose that can't make it 

here, go elsewhere. Johnny Wayne and 

Frank Shuster, two internationally known 

Canadian television artists, had to get on 

the Ed Sullivan Show before they could 

become national idols. And there are many 

others. 

DIRECTS JAMES BOND SERIES 

"For example, the current director of 

the James Bond series. He is a Canadian 

who produced a movie called 'A Dangerous 

Age' and it was never released in 

Canada. But it was released in England 

and it was a financial success. The same 

man has directed the James Bond movie 

called 'Goldfinger.' His name is Sydney 

Furrie. These are only two examples of 

Canadians who have had to go elsewhere 

'to make it' before they could be accepted 

in Canada. The trouble with us is 

that we are really colonials—we have no 

real sense of our own identity. If it comes 

from London or New York (or even Moscow), 

it's okay; but if we do it, it's only 

second-rate. 

"Piist it was the French of Prance who 

dominated om- culture; then it was the 

English of England and now it is the 

Americans of the United States. Rarely, if 

ever, has it been Canadians in Canada. 

"Canada's film industry is dominated by 

U. S.-owned distributors whose job it is 

to make money for their U. S. parents. (But 

I'm making no argument with that. There 

is nothing wrong with making money out 

of an enterprise—this is the foundation 

of our way of life). What I am complaining 

about is the apologetic attitude of 

Canadians that lends no confidence to 

Canadian production, at least at the cultural 

level. 

UNCERTAIN FATE FOR OTHERS 

"What fate lies before 'Sweet Substitute' 

and other Canadian produced films? 

It will be presented to a distributor (a 

U. S. controlled agent) and the distributor 

will okay a token show. The argument 

being that it must 'show its stuff 

in a two-week run (at best) or it will be 

withdrawn. 

"There does not exist for Canadianproduced 

films a machine that will promote 

it. There does not exist, as there 

does for other Canadian commercial enterprises, 

govertmient support to ensure the 

industry's present and future success. Not 

in Canada; but France. Italy, England, 

Argentina and Mexico, to name some, 

all have support legislation for their film 

indu.stries. If a Canadian film indu.slry is 

to develop it needs four things: 

"1. The participation by distributors and 

exhibitors in the financing of film production 

as they do in other countries. 

"2. If necessary, a system of quotas 

which will allow Canadian films to compete 

among them.selves; in other words, 

that the Canadian government legislate 

that movie houses be required to show 

a minimum number of Canadian-made 

films. 

"3. Seventy-five per cent Canadian ownership 

of movie theatres. 

"4. Government assistance loans with 

script, contract, and distribution guarantee 

accepted as collateral. 

"I know this is a big order; but Canada's 

talent needs the support of its 

people and government. The vei-y fact that 

Canada exists at all is a wonder—our 

every existence is a tribute to a people 

stubborn in its wUl to self determination. 

But we must become more aggressive in the 

expression of om- reality. 

"We can do this not only in terms of 

economics, as is apparently the plant of 

the Quebec provincial government, but we 

must do this at the cultm-al level, too. 

And the development of a thriving Canadian 

film industry is a good way to help 

accomplish pride in Canada. 

"The whole world knows of the American 

cowboy: but who really knows about Johnny 

Canuck?" 

UAC First Anniversary 

Party for Golden Agers 

MONTREAL—Members of the Golden 

Age Movie Club sponsored by United 

Amusement Corp.. theatres were guests at 

a free first anniversary party held on Monday 

(7) from 9:30 a.m. to 4:30 p.m. at 

the Loew's Theatre. The guests were welcomed 

by Harold Giles. UAC vice-president, 

and by Mrs. Joseph Smylovics. Mrs. Hai-vey 

Preedman. Mrs. Arnold Nussbaum of the 

committee of B'nai B'rith Women. 

The Golden Age Movie Club was inaugurated 

last year under the auspices of the 

B'nai B'rith Women and UAC. which operates 

the largest chain of theatres in this 

district. Over 10.000 people are now members. 

There is no charge for registration; 

to be eligible the appUcant must be 60 

or over. Holders of cards can attend any 

of 22 United Amusement theatres, French 

and English. And from Deceml)er 26 on. 

the club members will be admitted to matinees 

at the Palace, Parisien, Capitol and 

Loew's theatres from Monday through Saturday 

for 40 cents a person. 

The B'nai B'rith Women will hold a 

registration for new members at the Palace, 

Parisien, Capitol and Loew's on January 

11 and 12 and on January 14. 

FPC Declares Regular 

TORONTO—Famous Players Canadian 

Corp. declared a regular dividend of 25 

cents on the commoir shares for the fourth 

quarter of 1964, payable December 11 to 

stockholders of record November 25. 

iJOXOFFICE December 14, 1964 K-1

. . 

MONTREAL 

T A. DeSeve, president of Compagnie 

R'ance-Pilm. distributor and exhibitor, 

returned from a business trip in Euiope . 

Bertrand Dufour, sales representative for 

Select Films' 16mm division, has returned 

from Dolbeau and Chicoutimi . . . Armand 

Besse of Best Theatre Supply proudly announced 

the birth of a granddaughter, 

born to Besse's son Andre and his wife 

November 29. It's their first child 

Nat Gordon of the D. English 

. . . 

& Co., 

and Arthur Bahen of Odeon Theatres attended 

the grey cup football classic in 

Toronto. 

Sarto Mercier has resigned as salesman 

for Cie France-Film. He was replaced by 

Andre Gilbert, a fomier Fi-ance-Film staffer 

Roger Chartrand, manager at 

. . . 

MGM. entered Sacred Heart Hospital for 

examinations ... A new program policy 

will be instituted for a few theatres at 

the end of the month. Same playdates 

will be shared by the Capitol and the 

Snowdon. while the Loew's and the Kent 

will team on the same films ... At a wellattended 

monthly meeting of the Montreal 

Moviemakers Club, the feature of the evening 

was a lecture-demonstration on film 

continuity. 

Seen at the exchanges were D. Payeur 

of the Pigalle Theatre, Thetford Mines; 

Georges Champagne of the Auditorium 

at Cartier. and Roxy at Showinigan; Julien 

Gilbert of the LaSarre and Le Francais 

at LaSane, the Rouyn and Montcalm of 

Rouyn, the Royal at Malartic, the Amos 

at Amos and the St. Louis at Nonmetal; 

Georges Lefort of the Cinema Ville-Marie, 

Ville-Marie; A. Lacouture of the Sorel 

Cinema, Sorel, and Mr. and Mrs. Roland 

Menard of the National and Palace theatres, 

Grand'Mere. 

The Royal Canadian Navy has completed 

work on a film which it feels may change 

teaching techniques. The film on banking 

services was taken at the Bank of Montreal 

here by a tri-service crew and was 

conceived and directed by Lt. Cmdr. Maundecote 

Carter, head of the instructional 

methods, equipment and aids division at 

the local Hochelage fleet school. Carter 

said the navy plans more of these films 

Pi

i 

i 

ITACT YOUR Jimaniaaru at ^/iZannaiianal 

•Ik TOD 

^cnge BIdg. 

V;orio St. 

NT 

CANADA 

BILL 

ELMAN 

5800 Monlcland Ave. 

MONTREAL, CANADA 

LEN HERBERMAN 

162 Union St. 

ST. JOHN, CANADA 

MORLEY MOGUL 

435 Befiy Street 

WINNIPEG, CANADA 

SYD SNIDERMAN 

3811 Edmonton Troll 

CALGARY, CANADA 

ABE 

FEINSTEIN 

2)82 W. 12rii Are. 

VANCOUVER, CANADA

. . 

I 

VANCOUVER 

Chopping and showgoing practically came 

to a standstill on the weekend when 

the Vancouver Lions championship pro 

football team played the Hamilton Tisjcr 

Cats in Toronto for the Grey cup. The 

dropoff began on Friday since it seemed 

everyone wanted to get home early that 

evening so they could be up early Saturday 

to catch the game on radio or TV. 

Pregame kibitzing and postgame second 

guessing filled the two media before and 

after the big fray. Then after the Lions 

won. celebrations got under way and lasted 

into Sunday morning! For others it was too 

late to go downtown. The suburban shopping 

centers and neighborhood theatres 

picked up after the game Satmday. 

"Shot in the Dark" closed at the Coronet 

including a seventheatre 

after eight big w-eeks i 

multiple run the first fouri, and 

the ensuing weekend was the first in 

months without a Peter Sellers pictures 

showing somewhere in this city . . Word 

. 

is that the Kansas City Athletics will 

sponsor a Ti'iple A team here next season. 

The feeling is that it will be a one-season 

activity unless the Athletics succeed in 

puttin'j; together a winner here. 

Jim Fairley of the Stevenson circuit 

passed through tow^n en route to Prince 

George after his annual holidays. He spent 

a couple of days on Pilmrow booking for 

Prince George and Revelstoke, but had to 

head north before the Canadian Picture 

Pioneers Amiual dinner . . . Ralph Clark 

of the Chilliwack Drive-In was on the 

Row before heading for warmer climes 

till the cherries bloom again in the Praser 

Valley and the inhabitants start looking 

for outdoor entertainment. 

The suburban Cii-cle went first run on 

a multiple with the Westminster and 

North Vancouver diive-uis on a double 

bill of "Adam and Eve" and "Riff Raff 

Girls." While this was an ideal combination 

for the di-ive-ins, fog hit over the 

weekend and killed any chances of it marking 

a ti-uly representative gi-oss . . . The 

independent Cascades Drive-In Burnaby 

has seemingly gone to a triple bill policy, 

this being the fourth week in a row when 

a pitch has been made to the quantity 

not quality fans. Seems to work, too. 

OTTAWA 

Jêvil Doll" was premiered at the Centime 

Theatre with good results despite 

Christmas shopping. Manager Frank Gallop 

provided splash advertising for the 

Associated Films picture which was classified 

Adult Entertainment by the Ontario 

Board of Censors . . . It's been a long, 

long, long time since the opening of "It's 

a Mad, Mad, Mad, Mad World" opened 

at the Imperial in Montreal but the theatre 

is still using newspaper advertising 

In Ottawa to encourage local patronage. 

President Doug Pinder of the Ottawa 

Theatre Managers Ass'n has announced 

regular meetings will be held on the third 

Wednesday of each month in 1965 at the 

Riverside Hotel. Pinder is the bustling 

Rideau manager . . . The Mayfair in Ottawa 

South, owned by F. G. Robertson, 

celebrated its 32nd anniversary by providing 

a special double bill consisting of "The 

Unsinkable Molly Brown" and "Ensign 

Pulver." It is interesting to note that the 

Mayfair is rented each Sunday for Italian 

film programs. 

Casey Swedlove, proprietor of the Linden, 

repoits success with a foreign-language 

film showing each Thursday night. 

Last time it was a German dual topped 

by "Romanze in Vcnedig. ' On the previous 

Thursday, he presented two Polish features 

. . . The two latest stage offerings 

at the FPC Capitol, managed by Jim Mc- 

Donough, were the appearance of Jose 

Greco, Spanish dancer, Wednesday night 

(9i, and the concert by Marian Anderson 

Sunday afternoon il3i. The screen 

feature between times was "Roustabout." 

Now residing in London, England, B. W. 

Freedman was back recently to check on 

his drive-in theatre operations in Ontario, 

which include the Auto-Sky and 

Aladdin in Ottawa. In England his wife 

Toby Robins has made her fii-st film feature 

titled "A Game for Thi-ee Losers" . 

The latest trade report is that sales in 

Canada of TV receiving sets totaled 412,- 

975 in the fii-st 10 montlis of 1964. an 

increase of 15.9 per cent over the same 

period last year. 

Disney's "The Light in the Forest" was 

the feature of the Saturday morning free 

show for juveniles 7 years and over in 

the theatre of the National Museum of 

Canada. At the National Art Gallei-y. 

which is distinct from the museum, a free 

Festival of F^'ench Films was presented 

Thursday night i3) 

. . . The special Embassy 

featm-e, "Santa Claus Conquers the 

Martians," di-ew large crowds at matinees 

Satm'day and Sunday at the Palace in 

Cornwall and the Biltmore in Kingston. 

Admission was 50 cents. 

Rose Zimanich Promoted 


HOLLYWOOD—Rose Goldstein Zimanich, 

long in the Paramount international 

department, has been named head of the 

studio's foreign section, succeeding Ed 

Schellhorn, resigned. The Hollywood Foreign 

Press Ass'n hosted a reception for her 

at the home of Mr. and Mrs. Mishel Green. 

TORONTO 

. 

Industry veterans were shocked to learn of 

the death in Winnipeg of Han-y W. 

Hurwitz, 64, a few days after he and his 

brother Robert had been jointly honored 

with the annual award of Pioneer of the 

Year at the 13th annual banquet in Toronto 

of the Canadian Picture Pioneers. 

The presentation was made to Robert. 

Larry, a son accepted in behalf of HaiTy 

who was unable to attend because of illness 

The Motion Picture Theatres 

Ass'n 

. 

of 

. 

Ontario has tlu-ee new directors 

on its new board, which will meet shortly 

to name officers for the coming year. The 

newcomers are Gerry Collins and Steve 

McManus of Toronto and M. E. Johnston, 

a Wiarton exhibitor. Collins of Loew's Theatres 

replaced J. H. Clarke, longtime director 

and treasurer of the association 

and now retired in Toronto after 33 years 

with Loew's. The MPTOA has a membership 

of 293 theatres, or six more than a 

year ago. 

Many cities and towns in Ontario voted 

December 7 on the question of Sunday 

shows and commercial sports. Ninety municipalities 

in this province now permit 

Sunday perfoi-mances in theatres. The 

campaign in support of Sunday shows 

included the following advertisement: 

"Would you vote against television on 

Sundays? Of course you wouldn't! Motion 

pictures are now being shown on television 

on Sundays . . . Why not in theatres?" 

A highly respected veteran among exhibitors, 

David Korman, 84, died. He was 

active in Northern Ontario for years. The 

operation of his Palace Theatre at Englehart 

is being continued by members of 

the family. 

'Dear Heart' Qualifies 


HOLLYWOOD—"Dear Heart" the Martin 

Manulis production for Warner Bros., 

opened a three-week exclusive engagement 

at the Hollywood Paramount Theatre 

on December 3 for Academy award nomination. 

The picture stars Glenn Ford and 

Geraldine Page and was directed by Delbert 

Mann. National release is scheduled for 

early spring. » 

Start BOXOFFICE coming ... 

D 3 years for $10 (SAVE $5) 

n 2 years for $8 (SAVE $2) Q t year for $5 

D PAYMENT ENCLOSED 

THEATRE 

D SEND INVOICE 

These rates for U.S., Canada, Pon-America only. Other countries: $10 a year. 



NAME 

POSITION 

BOXOFFICE - THE NATIONAL FILM WEEKLY 

825 Van Brunt Blvd., Kansas City, Mo. 64124 

K-4 BOXOFFICE December 14, 1964

I 

• Joanie 

ADLINES & EXPLOITIPS 

• ALPHABETICAL 

INDEX 

• EXHIBITOR HAS HIS SAY 

• FEATURE RELEASE CHART 

• FEATURE REVIEW DIGEST 

• SHORTS RELEASE CHART 

• SHORT SUBJECT REVIEWS 

• REVIEWS OF FEATURES 

• SHOWMANDISIMG IDEAS 

THE GUIDE TO i BETTER BOOKING AND B U S I N E S S - B U I L D I N G 

Hollywood Premiere Campaign 

Builds Up lively Set' Impact 

Campaigns for "Tlie Lively Set" will be 

revised to fit individual situations, but the 

Chrysler tieup on its new jet-powered car 

is bound to remain the promotional piece 

de resistance. 

This innovation will be in the forefront 

of the seasonal surges of public interest in 

automobiles for a long time yet—even 

after jet cars go into full production. 

A late fall campaign on this Universal 

picture involving the young set and the new 

type car comes to Boxoffice Showmandiser 

from Holly Fuller, a former Canadian 

Odeon showman whose work appeared 

in these columns several years ago 

as manager of the Odeon Roxy in Woodbridge, 

Ont. He now manages the Xenia 

Ohio) Theatre for Chakeres Theatres. The 

Fuller effort is outstanding in its exploitation 

of the Chrysler tieup and the Joanie 

Sommers-Pepsi-Cola angle. 

FULL CHRYSLER COOPERATION 

Fuller contacted the Chrysler public relations 

office in Detroit, and the local 

dealer, and obtained full cooperation in 

building up an attention-commanding Hollywood 

Premiere featuring new model 

Chrysler cars, the film, plus some of the 

dragster set's souped-up hotrods. 

The entire block of Greene street in 

Xenia where the Xenia Theatre is situated 

was roped off on opening night to 

automobile traffic. Xenia Chrysler dealer 

Harold McKinney had all his new 1965 

models parked diagonally in the theatre 

block for public inspection; hotrods were 

on display with members of the Road 

Knights Dragster Club of nearby Dayton to 

explain their creations. Searchlights, celebrities 

and a high school band livened up 

the scene. Four-page souvenir programs 

from the distributor containing information 

on camera techniques, race car and 

driver data were passed out on a whilethey-lasted 

basis to all patrons, adding a 

note of distinction to the premiere. 

PEPSI PARTY IN LOBBY 

There was a free lobby Pepsi Party 

Sommers, the Pepsi Girl of TV is 

in the cast of "The Lively Set"). The local 

Pepsi bottler donated the portable bar 

where patrons were served free Pepsi-Cola, 

and used the occasion to introduce the new 

Diet Pepsi drink. 

Salesmen from Purdom Motors gave out 

new car brochures as well as ten-page 

The scenes at 

show a happy 

left 

Chrysler-Plymouth 

dealer, 

Harold McKinney of 

Purdom Motors, 

Xenia, Ohio. 

At top, he shows 

'The Lively Set" 

display in the 

front window 

of the 

Purdom showroom. 

The other pictures 

ore of a 1965 

Chrysler car 

with "Lively Set" 

signs, and the 

gold Chrysler car. 

booklets, expressed from Detroit by the 

Chrysler Corp. for the premiere, on the 

new turbine car. The 75-piece West Junior 

High School band played for 30 minutes 

prior to and through the arrival of celebrities, 

then marched into the theatre. 

Floodlights lighted up the scene and 

pierced the sky. Harold McKiimey, Purdom 

Motors manager, drove the 1965 Gold 

Chrysler Imperial to pick up Mayor Olive 

Huston, the Rinks Bargain City (discount 

store) TV personalities, headed by Hjonan 

Ulner and Willie Thall, who plugged the 

premiere in large ads. Chakeres officials 

Mike Chakeres, Nick Condello and others 

from the head office in Springfield 

greeted the guests. 

5,000 FAN PHOTOS 

One week in 

advance, 5,000 Pamela Tiffin-Carole 

Wells autographed fan photos 

were distributed at Rinks Bargain City, the 

area's largest and busiest discount store. 

FM stations WGIC and WHBM covered 

the premiere night event with portable tape 

recorders. 

Purdom Motors advertised the opening 

as "Chrysler's Hollywood Premiere" in 

large ads and on radio, advance and current. 

The Purdom showroom, cars and 

front windows were covered with "Lively 

Set" six-sheets. Uxl4 gloss stills, wall 

plaques and window cards. A 1965 Chrysler 

model was on display in front of the 

theatre each night of the engagement. 

Chrysler also air-expressed from Detroit 

for the occasion "Tomorrow Is Today," the 

16mm color sound film based on the designing, 

engineering and testing of the 

turbine car, on which was spliced the TV 

trailer obtained from Universal at Cincimiati. 

These were shown at all the engagements 

in the downtown window of the 

Camera Shop. The setup had a special 

shielding arrangement to diffuse sunlight 

for daytime showings. This brought 

crowds to the front window to see the 20- 

minute Chrysler film and "Lively Set" 

trailer. 

Manager Fuller figured that approximately 

$700 of free co-op newspaper advertising 

was acquired for the film. 

Ass'n of Rodeo Cowboys 

Ties in With 'Rounders' 

MGM has completed plaiis for a national 

promotional tiein with the Rodeo Cowboys 

Ass'n in behalf of "The Rounders." The 

western film was to be screened for the 

RCA's board of directors when finalists 

from throughout the country assemble for 

the national rodeo championships. International 

rodeo champion Casey Tibbs, 

whose Rose Bowl Rodeo. January 24, will 

feature horses from "The Rounders." 

staged the film's rodeo scenes which 

brought about the RCA's endorsement. 

Promotional plans include appearances 

by the film's stars at various RCA rodeos 

prior to "The Rounders" release early next 

year. 

BOXOFFICE Showmandiser :: Dec. 14. 1964 197 — 1

! 

" 

- 

Names of Stars Scattered in Want Ads 

In 30-Day Promotion With Newspaper 

READ THE WANT ADS IN TODAY'S 

"kti'ST 

IDENTIFT THE 3 STARS, SOON TO APPEAR IN 3 BIG HITS 

COMING TO THE ISIE THEATER, "KITTEN WITH A WHIP," 

INVITATION TO A GUNFIGHTER" AND "YOUNGBLOOD HAWKE' 

Six-column, 15-inch ad published by the Aurora, III., 

Beacon-News introducing a 30-day Identify the Stars 

want-ad promotion arranged by Bob Nelson of the 

Isle Theatre. The only cost to the theatre is the 

theatre 

passes. 

Radio Hosts Preview 

For Xove Has Gone' 

For "Where Love Has Gone," Frank 

Arena, Loew's manager at Buffalo, supplied 

Van Miller and Norman Oklahoma, 

who conduct a show on radio station 

WBEN, 1,000 guest tickets to distribute to 

listeners for a special showing. The show, 

aired from 1 to 3 p.m. weekdays on WBEN, 

is directed at the young adult gi-oup. 

Listeners-in were instructed to send a 

stamped, self-addressed envelope to the 

station, requesting a ticket to "The First 

Amiual Van Miller-Norman Oklahoma Free 

Movie." Within three days the ticket supply 

was exhausted. To add further interest 

and insure a good turnout, at the 9 

a.m. Saturday showing, both personalities 

agreed to make a stage appearance before 

the show started. Over 700 attended the 

show. 

Arena reports: "I have been involved in 

many radio station promotions, but would 

certainly consider this Van Miller show 

one of the most successful." 

'Pajama' Star in Shorties 

Patti Chandler, who's seen in "Pajama 

Party," wore shortie pajamas when in Buffalo, 

N.Y., a couple of days making the promotion 

rounds and appearing at Shea's 

Teck, and the Aero Sheridan and Star 

drive-ins. 

Colleges Sponsor a Show 

Jerry Fowler of the Geneva (N.Y.) Theatre 

had a rental November 17 sponsored 

by the Colleges of Seneca. 

A variation of the want-ad standby in 

which a number of names of local people 

are planted has been worked by Bob Nelson 

with excellent success in promotions 

for the Isle Theatre in Aurora, 111. 

Instead of local names. Nelson has current 

or upcoming star names planted in 

the wânt ads. Prizes for locating them and 

writing a few words (25 words or less) on 

"Why I read the want ads" are passes to 

the theatre. 

As Nelson points out, his local Beacon- 

News is tough when it comes to what it 

feels is publicity, but the paper gave the 

introductory ad on the 30-day co-op arrangement 

90 inches (6 cols. 16 inches). 

Nelson got co-op space for "The Lively 

Set" from both the local Chrysler-Plymouth 

dealer and the Pepsi-Cola bottler. 

Nelson sends in the above promotion 

descriptions with this comment: 

"During my many years in the business 

I have been honorably guilty of 'stealing' 

many promotional ideas from fellow exhibitors 

through BoxoFFicE without making 

contributions by sharing our ideas, 

stunts, etc. While writing this letter I recall 

an occasion of about 12 or 15 years 

ago when I won second prize in a contest 

that was put on by Universal. I was first 

aware of the fact that I had won the second 

prize when reading an issue of Boxoffice 

and observed my picture among 

other exhibitors and the aruiouncements 

of winners. A short time later I received 

the cash prize from Universal along with 

the notification. Just shows it pays to read 

BoxoFFicE thoroughly 

"Keep the ideas coming, and thanks." 

Rental to Catholic Sisters 

At the Oswego (N.Y.) Theatre, James 

Maoris arranged a rental for the Sisters 

of Saint Joseph Proincilate on Nov. 11. 

Rents to Dystrophy Group 

Lou Hart, Auburn iN.Y.) Theatre, arranged 

a benefit rental for the Muscular 

Dystrophy Ass'n on Saturday, November 

21. 

Customers at Macy's in Son Francisco were informed 

that "Bullets flew fast and furious in 'Rio Conchos,' 

and were invited to guess the number of bullets in a 

glass bowl and win tickets to the local pro football 

gome or on official football. The film, at the Fox 

Warfield Theatre, stars Jim Brown, Cleveland Browns 

BOXOFFICE Showmandiser Dec. 14, 1964 — 199 — 

star. 

Cowboy 26 Ft. 

Beats Marquee in 

Tiff 

With Wind 

Tall 

Imagine attracting unusual attention 

with a cowboy in the middle of the cattle 

country! But this was certainly done in 

front of the State Theatre in Amarillo, 

Texas—one of the last remaining spots in 

the entire states where ranches remain in 

operation. Of course, local plainsmen no 

longer run around loose packing six -shoot 

'ers and there are absolutely none available 

in the tall Texas variety who stand 

more than 20 feet in height, as did Yul 

Brynner in the huge cutout for "Invitation 

to a Gunfighter" at the State. Perhaps that 

is why passing motorists took instant 

double-takes and gawked at the marvel 

they saw standing erect at the edge of the 

sidewalk. It was certainly a sight which 

was remembered, nonetheless. The picture 

went into a holdover. 

This 26-foot standee was also the victim 

of the elements, yet it withstood the 

entu-e engagement—even more strongly 

than the marquee it partially covered. Assistant 

manager Russell Brummett reported 

that winds were of such force in 

front of the theatre that the marquee letters 

were consistently blown together and 

even rearranged. As the picture indicates 

above, the name of the star is misspelled. 

Such was not the case originally. The R 

from Brynner had not only been removed 

by the wind completely but had scooted the 

other letters down to take its place, overnight! 

The accident wasn't discovered 

until after the shot was made it was so 

cleverly concealed. Along with the hefty 

breezes there was also a steady rain, a mist 

and even some sleet. 

This huge standee was manufactured by 

State Manager Claude Hanley and assistant 

Brummett. but the entire theatre 

staff was in on its erection and construction. 

And 11 not everyone got to the downtown 

district to see it, it was still seen throughout 

the Panhandle, anyway. It got good 

coverage on both television and radio!

Ragtime and jazz thrive in New Orleans, and maybe the explanation is that these beats receive encouragement 

here ... the climate's right and they start the players young! And the theatres do their 

part in musical cultivation. Here Dune's Honky Tonks, a young jazz band, 7 to 17 years old, with 

singers and dancers, are shown making collections for the City of Hope charity in front of Loew's State 

Theatre in the Crescent City, courtesy of Frank Henson, Loew's manager. This group also helped entertain 

at the recent premiere of "Mary Poppins" in Martin's Cinerama Theatre. Other motion picture showmen 

use the youthful musical group in film promotions and fanfare. 

Timely Reminder by an Allied Showman: 

More Public Contacts^ More Business 

There's an old saying that the salesman 

who rings the doorbells gets the most 

orders, writes Thor Hauschild, city manager 

for Armstrong Theatres at Toledo, 

Ohio, in the Allied 1965 Merchandising 

Manual distributed at the recent National 

Allied convention in Detroit. 

"By the same token," he continues, "the 

business that has the most points of public 

contact is likely to attract the most customers. 

And so it follows that the successful 

theatre operator is the one who is 

heads-up, aggressive and enterprising . . . 

who approaches the selling of each program 

with imagination, ingenuity, intelligence 

and initiative. 

"In many theatres throughout the country, 

the biggest effort expended by the 

theatre manager to sell his show is the 

race to beat the ad deadline at the newspaper 

office. This is a sin. Theatre managers 

MUST come up with more planning, 

more work and 

more originality in selling, 

showmanship to keep this beloved business 

of ours alive. 

"The majority of the public no longer 

goes to the theatre thi-ough habit, and the 

amusement page has long lost its appeal for 

the rank and file of newspaper readers. If 

a theatre manager expects to do business 

simply by using the regular methods of 

reaching the public, he is dooming his theatre 

to slowly withering on the vine. 

"This past year, grosses have never been 

lower or higher. The paradox is that, while 

countless theatres are losing the battle of 

survival and going out of business (due, of 

course, to many and varied reasons) , others 

are reaching unheard-of grosses, enjoying 

wonderful prosperity. 

"In general, the problem is management; 

there are far too many 'openers and closers,' 

candy butchers, hot dog hustlers, and not 

enough theatre managers. Concession income 

is fine and has become a vital part of 

our business, but honestly, shouldn't a real 

theatre manager's basic thinking be concerned 

more with how many different ways 

he can expose his attraction to the public 

and attract more boxoffice dollars? 

"Showmen, come alive! Too long now 

have filling station operations, supermarkets, 

drugstores, etc., stolen our 

thunder, usurped our position. Let's put 

SHOWMANSHIP back into show business 

where it belongs. Let's hit the campaign 

trail for bigger grosses with better public 

relations and more active exploitation. 

"Let's do more planning, creating, testing 

and evaluating of new methods, ideas and 

approaches for more successful selling of 

motion pictures." 

Special 'Moon' Edition 

The Teenage Book Club, influential 

monthly service to the younger generation, 

has chosen H. G. Wells' master sciencefiction 

tale, "First Men IN The Moon" for 

special distribution. According to Ballantine 

Books, the club has ordered 65,000 copies 

of "First Men IN the Moon" for distribution 

to its membership. The books feature 

cover art based upon Charles H. Schneer's 

version of 

the Wells book, to be released at 

Thanksgiving by Columbia, including substantial 

credit to the film. 

Dance Contest on Stage 

At Middletown, Conn., the Saraceno 

Capitol added an audience stage dance contest 

to its Sunday night program, providing 

passes to all patrons coming up on stage. 

Music was provided by The Sonics, New 

Haven rock and roll band. On the screen 

were "Roustabout" and "Love With the 

Proper Stranger." 

Passes Good for Big Ads 

In 'Hoods' Want Ad Deal 

Ten passes a day given to the Times 

want ad department at Wichita Falls, Tex., 

resulted in 22 inches of display advertising 

111 inches in the morning edition and 

11 inches in the evening issue) for three 

weeks in a deal arranged by Fred McHam 

of the Strand Theatre for "Robin and the 

Seven Hoods." 

The deal is explained by this boxed banner 

copy which appeared in all editions 

(in addition to the display space) above 

the first want ad page: 

CLASSIFIED READER BONUS . . . 

TWO FREE THEATRE TICKETS! 

Find your name listed among the 

many bargains in the classified section 

and see "Robin and the Seven 

Hoods" at the Strand Theatre as guest 

of the Classified advertising staff. 

You'll receive two free theatre tickets 

if your name is listed! Lucky Readers 

. . . Pick Up Your Free Tickets at the 

Strand Boxoffice. 

McHam supplied the local radio station 

with a number of albums of the film's 

music and got many free spots, also the 

playing of the soundtrack music daily. 

Other details of the campaign: 30 of 

the three-way posters used, plugging the 

book, music and film; banners on news 

and magazine trucks, plus rack cards in 

book stores; giant setpiece with sound used 

in lobby in advance, then moved to music 

store duiing run; Archery Club members 

wore Robin Hood hats to meetings and 

all archery exhibitions; boy and girl, 

dressed as a "hood" of the 1920s and a 

flapper, carried violin case with signs in 

a street promotion; 50 window cards, and 

100 Robin Hood hats given away. 

Back to School Gross 

Over Thousand Dollars 

A Back to School show arranged by 

Harry A. Wiener, managing director of 

the Wellmont Theatre in Montclaii", N.J., 

resulted in close to $700 receipts at the 

boxoffice and candy and drink sales of 

more than $350, 

The entire cost to the sponsor, the 

Tedesco Music Center, was $250, including 

film, 1,200 pencil boxes, 100 Kennedy 50- 

cent pieces and sharing the expense of 

heralds. 

The Kennedy half dollars were placed 

in 100 of the pencil boxes which were given 

free to the youngsters. A free music lesson 

coupon was in each box. 

Tedesco put on a talent show featuring 

his pupils. The theatre gave in return for 

all this three weeks of screen advertising 

and mention in all theatre ads prior to the 

show. 

A thousand of the special Back to 

School heralds were sent out by Tedesco 

on his mailing list, while 2.000 were distributed 

to children as they left the 

schools. 

For the lobby display, Wiener decided 

against art layouts because they are costly 

and instead promoted from the local 

Kresge store some manikins (children) for 

a setup built around the back-to-school 

theme (clothes). 

The sponsor was well pleased and said 

he would be happy to sponsor another Back 

to School show next year. 

.leof 

— 200 — BOXOFFICE Showmandiser Dec. 14, 1964

o X u> r r I V n ^ u u—A. 1 b u 

fc^jît^ ^«ii*. 

M ^ Mm 

An interpretive analysis of loy and tradcprcss reviews. Running time is in parentheses. The plus and 

minus signs indicotc degree of rmerit. Listings cover current reviews, updotcd regularly. This department 

olso serves os an ALPHABETICAL INDEX to fcoture releases. ic> is tor CincmaScopc; (V VistaVision; 

':^ Panavision; >j Techniromo; s Other onomorphic processes. Symbol O denotes BOXOFFICE Blue Ribbon 

Award; O color photography. Legion of Decency ILOD) ratings: A1— Unobjectionable for General Potronage; 

A2— Unobjectionable for Adults or Adolescents; A3— Unobjectionable for Adults; A4—Morally 

Unobjectionable for Adults, with Reservations; B—Objectionable in Port for oil; C—Condemned. For 

listings by company in the order of releose, see FEATURE CHART. 

/Review digest 

AND ALPHABETICAL INDEX 

++ Very Good; t- Good; — Fair; — Poor; — Very Poor. In the summory ^^ is rated 2 pluses, — as 2 minuses. 

i= S *= £ 

« 5 i £ * •:- S 

Oi P K I- a oe— Zj 

Adorable Julia (94) Comedy Lionex 5-11-64 

QAII These Women (SO) Comedy. .Janus 11-30-64 

2S73 Americanization of Emily, 

The (115) War Com MGM 11- 9-64 B 

2865 Any Man's Woman (89) Melo. .Ellis 10-12-64 

2873 ©Apache Rifles (92) Western. .20th- Fox 11- 9-64 Al 

Ape Woman. The (97) Drama. Embassy 9-21-64 A3 

2843 ©Avenger, The 

(108) (D Hist Or M«tallion 7-13-64 

2879 Awful Dr. Orlof. The (90) Hor Sioma III 11-30-64 

^ 

©Ballet al Othello 

The (95) Ballet Artkino 5-25-64 

Bandits of Oroosolo (98) Melodr ..Janus 5-18-64 A2 

2834 ©Bedtime Story (99) Comedy Univ 6- 8-64 A3 

2853 Behold a Pale Horse (122) Dr Col 8-24-64 A2 

2S470Biliini Beach (100) ® Mut AlP 7-27-64 A3 

2848 ©Black Duke, The (90) Dr. .Production 7-27-64 

2831 Black Like Me (107) Doc Dr..Cont'l 6- 1-54 A4 

28260Black Sabbath (99) Ho Drama. AlP 5-U-64 B 

2870 ©Blood on the Arrow (92) W Dr..AA 10-26-64 A2 

2847 ©Blood on tlie Balcony (92) Doc Jillo 7-27-64 

2S45 Bomb in the High Street 

(60) Sui Dr Hemisphere 7-20-64 

2845 ©Bullet for a Badman (80) W.Univ 7-20-64 A2 

2868 Candidate, The (84) Melo. .Atlantic SR 10-19-64 

2820 ©Carpetbaggers. The (150) ® Dr.. Para 4-20-54 B 

©Cartouche (115) © Cos Dr.. Embassy 8-10-54 A3 

2851 Castle of Blood (85) Ho Dr.Woclner 8-10-64 

2818 UQChalk Garden, The (106) ..UnW 4-13-54 A2 

Chelkash (45) Melodr Sovexportfilm 5-4-64 

2872©Cheyenne Autumn (158) (gj W. .WB 11- 2-64 Al 

2856 Christine Keeler Story, Thi 

(90) Melo JaGold 8-31-64 C 

2S43©Circui World (135) ® Ad» Dr.. Para 7-13-54 Al 

2880 ©Code 7, Victim 5 (88) ® Ac Dr Col 11-30-64 A3 

Crazy Desire (lOS) Com Dr. .Embassy 10-26-64 B 

2813 ©Crimson Blade, The (81) l§) Cos Dr Col 3-20-54

REVIEW DIGEST 

AND ALPHABETICAL INDEX Very Good; + Good; — Fair; — Poor; = Very Poor. In the summary +1 is rated 2 pluses, = as 2 minuses. 

£ = 

28S40Lively Stt. The (95) Rom Or.Univ S-24-64 Al 

2S76 Living Between Two Worlds 

(78) Melo Empire Pics H-16-64 

2882 OLonesome Women 

(72) Melo Jack Alexander 12- 7-64 

2836 OUng Ships. The (126) ® Dr Col 6-15-64 B 

2842 Ol-ooking for Uxit 

(83) (g Com with Mus MGM 7- 6-64 B 

2858 Lorna (77) Melodrama Eve 9-7-64 

Los Tarantos (81) Mus Dr Sigma Ml 8-24-64 A3 

2863 Luck of Ginger Coffey, The (100). Conll 10- 5-64 A3

Feoturt productions by compony in order of release. Running time in porentheies. TD Is tor ClnemoScope; 

® VistoVision;

FEATURE 

EMBASSY 

CHART 

^ li 

Th« key to IcNeri and csmblnoHoni thtraof indicating itory typa: (Ad) Advanturc Dramo; (Ac) ActtoH 

Oramo; (An) Animated-Action; (C) Comody; (CD) Comedy-Dromo; (Cr) Crime Dromo; (DM) Dramo 

with Music; (Doc) Documontory; (D) Dromo; (F) Fontojy; (Ho) Horror Dromo; (Hi) Historical Drama; (M) Minical; 

(My) Mystery; (00) Outdoor Dromo; (S) Spectocle; (SF) Science-Fiction; (W) Western.

. D . . Mar 

, . .Adv. 

Com. 

Mar 

. 

FEATURE 

CHART 

UNIVERSAL 

UOThe Brass Bottle (89) C .6409 

Tuny Itundall. Hurl Ives. 

Iturbara Eden 

CJThe Riiders (75) Dr. .6410 

Robert Culp, Brian Keltb, 

Judl Meredith 

©The Chalk Garden (105). .0. .6413 

lleborah Kerr. John Mills 

©The Evil ol Frankenstein 

(86) Ho. .6414 

Peter Ciistilnj. Kathj' Wild 

Niohtmare (83) Sus..6415 

[•arid Knleht. Moira Redmond 

©Wild and Wonderful (88) C..6416 

Tony Curtis. (Sirlstlne Kaufmann 

©Bedtime Story (99) C..6417 

Marlon Brando, Darld NKen. 

Shirley Jones 

©Marnie (129) 0.6418 

Tlppl Iledren. Sean Connery 

OOlsland of the Blue 

Dolphins (99) 6419 

Cella Kaye, George Kenwdy 

©McHale's Navy (93) ..C..6420 

Ernest Borjnlne. Joe Flynn, Tim 

Conway 

©Bullet for a Badman (80) W. .6421 

Audle Murphy. Ruta Lee, 

Darren McOartn 

©I'd Rather Be Rich (96) C. .6423 

Sandra Dee, Robert (3oulet, 

Andy WllUaos 

©The Kllleri (95) D..6424 

lêe Marvin, Angle Dleklnsoo 

©The Lively Set 

(95) Rom Dr.. 6425 

James Darren. Pajnela Tiffin, 

Doug McClure 

©Send Me No Floweri 

(100) ® CO.. 6426 

Doris Day. Rock Hudson. 

Tony Randall 

Kitten With a 

Whip (83) SUSP D. .6427 

Ann-Margret, John Forsythe 

Sing and Swing (75) Mus D..6428 

Kenny Ball k Hl> Jaizmen, Darld 

Ilemlnns, Veronica Hurst 

©Father Goose (117) War Com 

Cary Ortnt, Lealle Ctna 

Guns of August (99) ..Doc. 6422 

World War I 

The Night Walker (86) Susp D .. 

Robert Taylor. Barbara Stanwyck. 

Lloyd Bochner. Judith Meredith 

©Taooart (85) 

Tony Young. Dan Dur>"ea. Elsa 

Cardenas. Dick Foran 

©The Art of Love 

.limes Oarner. Dirk Van Dyke 

©The Sword of All Baha 

Peter Mann. Laura Lane 

Man in the Dark 

William Sylvester, Barbara Shelley 

©Strange Bedfellows 

Rock Hudson, (Tina LoUobrtglda, 

Olg Young 

WARNER BROS. 

©A Distant Trumpet (U7)..D..363 

Troy Donahue, Buaanne IMeshette 

FBI Code 98 (104) D..364 

Jack Kelly, lta>' Danton. 

Andrew Duggan 

©Robin and the 7 Hoods 

(120) (B C .365 

Frank Sinatra, itean Martin 

©Ensign Pulver (104) (g C. .366 

liobert Walker. Bull Ives 

Hamlet (191) D..478 

Electronovlslon Special Sep. 23-24 

Richard Burton 

UKisses for My President 

(113) C..451 

Fred MacMurray. Polly Bergen 

Ready for the People (54) 452 

Simon Oakland, Everett Sloane, 

Aime Helm 

©My Fair Udy (170) (g) Mus.. 479 

Audrey Hepburn, Rex Harrison 

Roadabov engagements 

Youngblotd Hawke (137) D..453 

James Frandscus. Suzanne 

Pleshette, (Senevleie Page 

©Sex and the Single 

Girl (114) CD.. 454 

Tony Curtis. Natalie Wood, 

Henry Fonda, Lauren Bacall 

©Cheyenne Autumn (158) 

Super

.Simone 

.Will 

.Toshi;o 

ARGENTINA 

Hand in the Trap (90) ... 8- 5-63 

iAti.;ft) .Kls.1 hjuiifi. Fraiicisco 

li.ibal 

BRAZIL 

Given Word, The (9S) .... 5-11-64 

( Llonex ) . Leonnrdt) VU.ir, Glorlu 

DENMARK 

Week End (84) 6- 1-64 

(Clicma-Vlfleo) . .Lotte Tarp. 

Osterhdlm 

.N'lis 

FRANCE 

Adorable Julia (94) 5-11-64 

(Scc-.\rt) . .LilU Talmcr. Cli.irles 

Boyer 

Candide (90) 2-18-63 

(I'nioii) . .Jean I'lerrc Cassel, 

I'icrrc Krasscur. Dahlia Lari. 

Niiilia 

Gr.iy 

Crazy Desire (108) 10-26-64 

iKmlussy) 

. I'Ku Tcignazzi. CatluTint' 

Spjak. Cianni (larko 

Crime of Monsieur Lange, 

The (90) 6- 1-64 

(Brandon! . .Rene Lefever. Florelle, 

llmrl Oiiisol 

Devil artd the Ten Commandments, 

The (120) 12-23-63 

(linlon) . Alain Uclon, Danielle 

Harrieux 

Don't Tempt the Devil 

(IDS) 5-11-64 

(i:.MI') Marina Vlady. Bonrvil, 

Virna Lisi 

QDoulos—the Finger 

Man (IDS) 8-24-64 

(I*atlie-Contemporary) . .Jean-Paul 

Belnjondii, Serge Reggiani 

Dragon Sky (95) 9-28-64 

(LopiTi) . .Narie Hem, Sam El, 

.Niip Nem 

F^re Within, The (110) . . 3- 9-64 

(Ciliraltar) . Manrice Kunet, Lena 

Skcrla 

Julie the Redhead (96) . .12-23-63 

(Shawn Infl) . .Pascale Petit, 

Daniel Gclin 

La Bonne Souce (97) .... 3-30-64 

(InCI ria.«ies) . .Annie Girardol. 

Marie Bell 

. 

La Poupee (90) 11-11-63 

(I.ione.^) . Abigniew Cj'bulski, 

S'.nnc Teal 

Les Dames Du Bois De 

Boulogne (84) 5-18-64 

(Brandon) . .Paul Bernard, Maria 

Tasares 

Marriage of Figaro, TTie 

(105) 8-12-63 

(Union) ..Jean Piat, Mlchellae 

Boudet 

©Mistress for the Summer, 

A (SO) (S) 5-25-64 

(American Film) . .Pascale Petit, 

Michel Auclalr 

Moderato Cantabile (95) . . 4-13-64 

(Royal) . .Jeanne Moreau, Jean-Paul 

Belmondo 

©Muriel (115) 12- 9-63 

(Lopert) . .Delpblne Seyrig, 

Jean-Pierre Kerien 

My Life to Live (85) ..12- 2-63 

(Union) . .Anna Karina. 

Sandy Rebbot 

Naked Autumn (98) ©. . 1-6-64 

(UMPO) . 

Signoret, 

Reginald Herman, Alexandra 

Ste^rart 

Night Watch, The (IIS) .. 7-20-64 

(Consort/Orion) . -Jean Keraudy, 

Michel Constantln 

Nutty, Naughty 

Chateau (102) 10-26-64 

See Lopert (Miscellaneous) 

Of Wayward Love (91) . . 6-15-64 

(Pathe-Contemporary) . .LiDl 

Palmer, Bernhard Wlckl 

Pickpocket (75) 6-10-63 

(Delnhaye) . .Martin LaSalle 

Sinners of Paris (81) 5-25-54 

(Ellis) 

. 

.Charles Vanel, Bella Darvl 

Skin, The (117) . . 11-16-64 

(Cinema V)..Jean Desalllv, 

Francoise Dorleac, Nelly Benedettl 

Suitor, The (S3) 10-14-63 

(Atlantic) . 

.Pierre Etaii 

Third Lover, The (85) 

(Atlantic) . .Jacques (Tiarrier 

Three Fables of Love (76) 9-29-63 

(.TanusI . .Leslie Caron, Rossano 

Rrazzl 

War of the Buttons (100) 1-13-64 

(Bronston) . 

.Jacques Dlfilbo 

©Woman Is a Woman, 

A (SO) 12- 7-64 

(Pathe Contemporary) . .Jean-Paul 

Belmnndn 

GERMANY 

Ciske the Rat (88) 8-26-63 

(Bakros) . .Dick van der Velde, 

Kees Bmsse 

Review 

D>r< FOREIGN LANGUAGE 

ciDer Rosenkavalier (200)., 2-10-64 

(SliimoiMporatiiui) . .lilMzabcth 

ScliH artzkupf 

Die Fledcrmaus (107) 2-24-64 

(Casino) . .Peter Alexander, 

Marika Roekk 

. 

Faust (121) 5-27-63 

(Diiina-T.ant) Qtiadfllei! 

Golden Plague, The (95) . .8-26-63 

iKakrosl . . I\an Desn\' 

Judge and the S.niier 

The (94) 6-29-64 

(Casino ) . . Heinz Riihmann, 

Karin Haal 

Man Who Walked Through the 

Wall, The (99) 11- 2-64 

(Slia^xii Int'l) .. Heinz Ruehmann, 

.Nicole 

Conreel 

Secrets of the City (88) . . 8-12-63 

(Bakros) . ..\nnemarie Dueringer 

GREECE 

Alice in the Na/y (90) . .4- 1-63 

(CMP) . .Alikl VonyouklakI 

Antigone (88) 10-15-62 

(Kills) .. Irene Papas, Manos 

KalrakLs. Nikos Kazis 

Electra (110) 1-14-63 

(Lnpiî-l ) . . Irene Papas 

Policeman of the 16th 

Prec net 5-13-63 

(GMl'l . .Costas Hadjichristos 

We Have Only One Life 

(116) 7-22-63 

(Greek M.P.) . .Dimitrl Horn, 

)>Luuie 

Sanson 

INDIA 

The Music Room (93) 1-27-64 

(llarrisiin) . .Cliabi Biswas, Padma 

Devi. Pinaki Sen Gupta 

Two Daughters (114) 5-27-63 

(Janus).. A. Cliatlerjee, C. Banerjee 

ITALY 

Arturo's Island (90) 1-21-63 

(.MG.M)..Reg Kerman, Key 

Mceisman 

Candits of Orgosolo (9S) . . 5-18-64 

(Cunlemporary) . .Miciiele Cossu, 

l"eppcddu Cnccu 

Disorder (105) 6-15-64 

(I'athe-Conlemporary) . .Louis 

Jourdan, Curt Jurgens, Antonella 

Lualdi 

Eclipse (123) 2-11-63 

(Times) . ..Main Delon, Monica Vlttl 

S'/2 (135) 7-15-63 

(Kmbassy) . .Marcello Mastroiannl 

Fiances, The (S4) 5-18-64 

(Janus) . .Carlo Cabrinl, Anna Canzl 

Fiasco in Milan (104) 5-20-63 

(A-T-U) . .Vlttorio Gassman 

Four Days of Naples, 

The (124) 3-25-63 

(MG.M) . .Jean Sorel, Lea Massail, 

Georges Wilson, Keglna Blanehl 

Kapo (116) 6-15-64 

(Lionex) . .Susan Strasberg, 

Laurent Terzieft 

Let's Talk About 

Women (108) 11- 9-64 

(Embassy) . .Vittorio Gassman, 

Sylva Koscina, Antonella Lualdi 

Love and Larceny (94) .... 3-11-63 

(Major) . .Vittorio Gassman, Anna 

Maria Ferrero, Peppino de Fillippo 

Mafioso (100) 7-20-64 

(Zenith) . .Alberto Sordl, Noraw 

Beneell 

Oroanizer, The (126) 7-20-64 

(Cont'l) . .Marcello Mastroiannl, 

Annie Glrardot 

Run With the Devil (93) . .11-11-63 

(Jillo) . .Antonella Lualdi, 

Gerard Blain 

Seduced and Abandoned 

(118) 8-17-64 

(Cont'l) . .Stefania Sandrelll, 

Saro Urzl 

Sound of Trumpets, The 

(90) 12- 2-63 

(Janus) . .Sandro Panzerl, 

Loredano Del to 

To Bctl. .Or Not to Bed 

(103) 3- 2-64 

(Continental) . .Alberto Sordl, 

Gunilla B^m-Tomnulst 

Two Nights With Cleopatra 

(90) 4-27-64 

(Ultra) . . Sophia Loren, Alberto 

Sordl. Ettnre Manni 

Yesterday, Today and Tomorrow 

(119) 4-6-64 

Emba.ssy) . .Sophia Loren, 

Marcello Mastroiannl 

JAPAN 

Bad Sleep Well, The (135) . .2-25-63 

(Toho) Toshirn MIfune 

Chushingura (IDS) 10-14-63 

(Toho) K'onshiro Matsiimoto 

©Honolulu-Tokyo-Hong Kong 

(102) D.. 1-13-64 

(Toho) . .Akira Takaratla, Yu MIns 

Hidden Fortress, The (90) 7-29-63 

(Albes) . .Toshiro MIfune, 

Misa Uehara 

Hinh and Low (142) IS) 2-. 3-64 

(Cont'l) . .Toshiro MIfune 

Review 

Date 

Idol. The (165) 5-20-63 

(Siiockiko) . .Sctsiiko Hara 

©My Enemy, the Sea 

(97) (^) 2-17-64 

(Ishlhara Int'l) . .Yujlro Ishlhara 

©My Hobo (98) 8-26-63 

(Tolio) . .Keiju IvoabayashI 

Pressure of Guilt (113) ®.. 2-10-64 

(Tolui) . .Keiju KoabayashI 

Saniuro (96) 7- 8-63 

(Toliol . .Toshiro MIfune 

Stray Dog 9-30-63 

(Toho) . MIfune 

Takashi Shimura 

©Temptress and the Monk, 

The (87) 7-15-63 

(Hakim) - -Yumcji Tsnkioka 

WIten a Woman Ascends the 

Stairs (111) S- 5-63 

(Toho) . .Ilideko Takamine 

Woman in the Dunes (123) 11-16-64 

(Pathe-Conten»pnrary) . .Eiji Okada, 

Kyoko KLshida 

MEXICO 

Vanco (85) 8- 3-64 

(Jerand) . .Ricardo Ancona, Jesus 

Medina 

POLAND 

Knife in the Water (95).. 11-18-63 

(Kanawha) . .Leon Niemczyk 

Partings (101) 12- 3-62 

(Telepix) . .Maria Wachowiak, 

Tadeusz Janczar 

RUSSIA 

Ballad of a Hussar, 

The (94) 7-29-63 

(Artkino) . Larlssa Golubklna 

©Ballet of Othello, The (95) 5-25-64 

(Artkino) . .Vakhtang Chabukiani, 

Vera 1'signadze 

Chelkash (45) 5- 4-64 

SovexportfiJm) Buyanovsky, 

. . V. 

V. Pivnenko 

Dimka (75) 4- 6-64 

(Artkino) . .Alyosha Z.-igorsky 

Oltia Lysenko 

©Duel, The (88) ... .C. .10-12-64 

(Artkino) . .Gleg Strlzhenoj, 

Ljaidmile Shagalova 

Great Battle on the 

Volga (75) 6-10-63 

(Artkino) . . Docirmentary 

Grown-Up Children (75).. 5-13-63 

(Artkino) . .A. Orlbov, Z. Fedorova 

House on the Front Line, 

The (105) 9-23-63 

(Artkino) . .Larlssa Luzlna, 

Leonid Bykov 

Lady With the Dog (86) .. 12-24-62 

(Artkino) . -lya Savrliia, Alexel 

Batalov. Nina AUsova 

Last Game, The (88) ..11-9-64 

(Artkino) . .Volkov, Kashpur, 

Karavlyov. 

My Name Is Ivan (97) 8- 5-63 

(Sig Shore) . .Kolya Burlaiev 

Musical Spring (45) 11-27-63 

(Artkino) . .Second International 

Tchaikovsky Piano Competition 

Optimistic Tragedy, The 

(120) 3-9-64 

(Artkino) , .Margarita Volodina 

©Panorama of Russia (66) 8- 3-64 

(Artkino) . 

. Documentary 

Peace to Him (88) 9-9-63 

(Artkino) . .Alexander Demyanenko 

©Songs Over Moscow 

(92) 12- 7-64 

(Artkino) . .Olga Zabotkina, 

Svetlana Zhivankova 

SPAIN 

Lazarillo (100) 5-13-63 

(Dnlon) . .Marco Paolettl, Juan 

Jose Menendei, Memmo Carotenuto 

Los Tarantos (51) 8-24.64 

(Sigma III Corps) .. Carmen 

Amaya, Sara Lezana 

SWEDEN 

©All These Women (80) .. 11-30-64 

(.lanus) . .Harriet Andersson, 

Eva Dahlbeek 

Doll, Tlie (96) 2- 3-64 

(Kanawha) . .Per Oscarsson, 

GIo Petre 

Flamboyant Sex, The (76) 9-30-63 

(Shawn Int'l) . .Anita Undoft, 

Ulla Blomstrand 

Of Love and Lust (109).. 7-22-63 

(F-A-W). .Mai Zetterilng. 

Anita Bjork 

Silence, The (95) 4-27-64 

(Janus) . .Incrid Thulln, Gunnel 

Lindblom. Blrger Malmsteo 

Winter Light (SO) S- 6-63 

( Jamis) . . Ingrid Gunnar 

Bjomstrand, Max 

Thulln, 

yon Sydov 

FOREIGN LANGUAGE 

FEATURE 

The Terrace 

Ro.val Films Int'l 

REVIEWS 

90 Minutes 

Ratio: 

1.85-1 

Drama 

Rel. Nov. '64 

Leopoldo Torre-Nilsson, the Argentine director, 

whose previous pictures, notably "Summer Skin" 

and "Hand in tlie Trap," have attracted attention 

in a few ke.v city art house bookings in tlie U.S., 

should win greater acclaim with this fascinating, 

brooding drama of upper-class teenagers in revolt 

against their elders—and society in general—in 

Buenos Aires. The director's name and the fact 

that the picture was shown at New York's PUm 

Festival will attract class patrons and build on 

word-of-mouth. The picture's bikini-clad beauties 

might even be exploited in a few downtown key 

city spots, as was done on New York's 42nd Street. 

Produced by German Szulem from a screenplay by 

Beatriz Guido (Mrs. Torre-Nilsson), the story opens 

on a human touch, as a ten-year-old girl delivers 

newspapers and runs the elevator of a luxurious 

apartment house, which is topped by a swimming 

pool where the bored, spoiled teenagers swim and 

cavort. The teenagers keep their elders at bay by 

threatening to .jump from the high terrace and, 

after a night of lovemaking and drinking by the 

pool, one of them threatens to hurl the little girl 

to her death. After a climactic tragedy, the little 

girl, now lame, resumes her apartment house chores 

and gazes sadly on the now-deserted terrace. 

While Graciela Borges and Leonard Favio as two 

of the teenage leaders are excellent, it is the child 

actress Belita mot the one-time skating star) who 

wins acting honors with a charming and completely 

natural portrayal. 

Graciela Borges, Leonardo Favio, Belita, 

Bernardo KuUock, Dora Baret, Hector Pellegrini. 

II Bidone (The Swindle) 

f|«°' 

comedy-Drama 

Mario De Vecchi Films 91 Minutes Rel. Dec. '64 

At long last going into stateside distribution, this 

1955-vintage Federico Fellini effort is an admixture 

of sentimentality of singing satire, peopled out by 

character probing traditional with this gifted filmmaker's 

studies of mankind ever in quest of 

empathy, understanding, compassion, call it what 

you will. The quest is seen through a variety of 

eyes and amid a diversity of situations and can be 

likened to much that's been accepted within the 

sphere-and-scope of Fellinism. He collaborated 

with Ennio Pianiano and Tulio Pinelli on the shooting 

script, spinning out an essentially engrossing 

story of a petty thief (Broderick Crawford) who 

finds himself constantly ingratiating himself for 

small gains, the climactic moment instilling in him 

a feeling for his fellow man, and, significantly, a 

resolvement of doing better. Crawford provides an 

absorbing delineation and he's ably backed by 

Giulietta Masina. Richard Basehart and Franco 

Fabrizi. English titles accompany the Italian dialog. 

Titanus release, first time distributed in U.S., 

will be commended by the more discerning critical 

fraternity. Premiere audience at the New Yorker 

Theatre, New York, found much in the fine film 

element here. 

Broderick Crawford, Giulietta Masina, 

Richard Basehart, Franco Fabrizi. 

FEATURETTE 

A Cossack's Lament 

Artkino 

30 Minutes 

Ratio: 

1.85-1 

Comedy 

Bel. Dec. '64 

Mikhail Sholokhov has adapted this featurette 

from his book, "Tales of the Don," infusing the narrative, 

dubbed in English, incidentally (with exception 

of several Cossack songs') , with some satirical 

swipes at the man-run world which looks at women 

as second-class citizens. A city lass, newly arrived 

in the peasant country, gathers others of her ilk 

around for a spirited show of rebellious spirit. I. 

Dzerzinsky's directorial prowess is to be commended. 

10 BOXOFFICE BookinGuide Dec, 14, 1964

Opinions on Current Productions 

ÊATURE REVIEWS 

Symbol (^ denotes color; (^ ClncmoScopa; (g} Panovition; ® Techniramo; S> other onomorphic proccssoi. For story synopsis on coch picture, ice levcise side. 

Dear Heart 

^Varner Bros. ( ) 

Rotio: 

1.85-1 

Comedy-DranM 

114 Minutes Rel. March '65 

Every so often along comes a chaiming. heart-warming 

picture dealing with down-to-earth likable humans and 

this Martin Manulis production based on a screenplay by 

Tad "All the Way Home" Mosel is made-to-order for 

family-type mass appeal, especially the women patrons. 

Geraldine Page, best known for "Sweet Bird of Youth" 

and the Broadway stage, gives a portrayal of a spinsterish, 

well-intentioned postmistress which merits Academy 

Award consideration and the tender title tune by Henry 

Mancini is certain to be nominated for "best song." 

Under Delbert Mann's understanding direction, the longpopular 

Glenn Ford gives his finest performance to date 

and a standout brief role for Angela Lansbury, plus three 

character gems by Ruth McDevitt, Alice Pearce and 

Mary Wickes, as straight-laced busybodies. add to the 

picture's delight. For the younger fans, there's an amusing 

beatnik son. played by Michael Anderson jr. Everyone 

who has ever attended a convention of out-of-towners 

(the picture's original title i in the bustle of New York 

City, will recognize the various types and their noisy 

doings, an indication of Mann's fine directorial hand. 

The location shots in Manhattan's Pemisylvaiiia Station. 

now under demolition, are a distinct asset. 

Glenn Ford, Geraldine Page, Michael Anderson jr., 

-Angela Lansbury, Charles Drake, Barbara Nichols. 

Ratio: 

Seance on a Wet Afternoon 'î 

°""" 

Artixo Pictures 115 Minutes Rel. Dec. '64 

One of the most absorbing, haunting and dramatically 

explosi\'e pictures to be imported from England in the 

past year, this Richard Attenborough-Bryan Forbes production 

for Allied Film Makers should chalk up long runs 

at the key art houses and build on favorable word-ofmouth 

with the "No One Seated After the Start of the 

Film" gimmick an exploitable point, as it was for 

"Psycho." The American Kim Stanley and one of 

Britain's finest. Richard Attenborough, who give superb, 

flawlessly etched portrayals, will first attract class 

patrons, as did "Room at the Top," but the picture can 

later do well at many regular situations. Bryan Forbes, 

who wrote the off-beat psychological screenplay, as well 

as directed, never lets audience interest falter and, 

although the plot deals with the kidnaping of a wealthy 

child by a neurotic medium and her spineless husband, 

he creates great sympathy for the unhappy pair. Miss 

Stanley is no less than magnificent and Attenborough, 

wearing a flat-nosed makeup, has never been better. 

Judith Domier. as the kidnaped child, and Nanette 

Newman, as her worried young mother, also contribute 

fine acting jobs. Gerry Turpin's camerawork, especially 

a chase sequence on the busy London streets, is noteworthy. 

Kim Stanley, Richard Attenborough, Nanette Newman, 

Mark Eden, Patrick Magee, Judith Dormer. 

Bebo's Girl 

Ratio: 

Drama 

1.85-1 

Continental 106 Minutes 

Rel. Nov, '64 

A grim, yet realistic and interest-holding drama laid in 

post-World War II Italy, this production by Franco 

Cristaldi for Lux-Ultra-Vides made in 1963 as "La 

Ragazza di Bube." now' has increased marquee value 

because of Claudia Cardinale's emergence as a U.S. name 

in "The Pink Panther" and "Circus World" and George 

Chakiris' recent "633 Squadron" and other United Artists 

releases. The Italian-language original is best suited to 

the art spots while the English-dubbed version should do 

w'ell in many regular situations, especially as the beautiful 

Miss Cardinale is believable and remarkably effective 

as a simple peasant girl. Chakiris. too. gives a sensitive 

portrayal, his best since "West Side Story" of 1961-62. 

Their scenes together, especially when Miss Cardinale 

tries to seduce the shy. inarticulate Chakiris and. much 

later, when they face each other in his prison cell and 

she vows to wait for him. are intensely moving. Despite 

the film's slow pace, director Luigi Comencini maintains 

interest throughout. Also turning in excellent performances 

are Marc Michel, as a young intellectual who 

loves the girl and promises marriage, but she remains 

loyal, and Emilio Esposito. as the girl's bewildered peasant 

father. Based on Carlo Cassola's novel. 

Claudia Cardinale, George Chakiris, Marc Michel, 

Dany Paris, Emilio Esposito, Monique Vita. 

/aind 

-1 ' 

I

! 

FEATURE REVIEWS 

Story Synopsis, Exploitips; Adiines for Newspaper and Programs 

THE STORY: "The Adventures of Scaramouche" (Emb) 

Scaramouche (Gerard Bai'ray). the most famous carnival 

clown in France, is also a great swordsman and lover 

although he is unaware that he is actually a nobleman 

who wâs kidnaped in infancy. When a marquis recognizes 

Barray from an identifying scar, the nobleman 

using his name has him killed and accuses Scaramouche. 

He goes into hiding but. when trapped in the tower of 

Notre Dame. Scaramouche has a daring duel with his 

enemy, after which he learns of his noble birth. At a 

grand reception given bv the pseudo duke, Scaramouche 

and his troupe pantomime the murder of his nobleman 

father. Scaramouche and the false duke then fight a duel 

across the reception hall and from the chandeliers. 

When his rival is killed. Scaramouche is declared the 

duke. 

EXPLOITIPS: 

To attract youngsters and action fans, stress the color 

and swordplay of the famed Sabatini novel and mention 

that Lewis Stone and Stewart Granger played Scaramouche 

in films in 1923 and 1952. respectively, to interest 

the mature patrons. Use stills of lovely Michele Giradon 

and Gianna Maria Canala. both foreign beauties. 

CATCHLINES: 

Daredevil Exploits of Fiction's Fabulous Hero . . . 

Scaramouche, the Most Famous Clown in Paris Is Also 

the Greatest Swordsman in France . . . Sabatini's Fictional 

Swordsman. Made Famous by Lewis Stone and 

Stewart Granger in Early Films. 

THE STORY: "Dear Heart" (WB) 

Geraldine Page, a small town postmistress, arrives In 

New York to attend the annual convention. Her friendly 

manner to strangers endears her to the hotel help but 

gets her a brushoff from other strangers. Even Glenn 

Ford, a greeting card salesman who is engaged to Angela 

Lansbury, a widow with a teenage son, is indifferent to 

her until he has an unhappy experience with a call-girl 

and finds he is beginning to like Geraldine's sincerity. 

He takes Geraldine to see the apartment he has picked 

out for himself and Angela, and the postmistress, who is 

falling in love with him, learns for the first time about 

his marriage plans. But. when Angela, with her bossy 

decisions about living in a hotel, and her teenage son 

and his beatnik girl friend intrude on Glenn's plans, 

he walks out on her. At the hotel, the disconsolate 

Geraldine has checked out, but Glenn chases her to 

Pennsylvania Station and stops her from leaving for 

home. 

EXPLOITIPS: 

The title 

song, recorded by Jack Jones, Fi-ank Sinatra, 

etc., is already sweeping the nation's airwaves. 

CATCHLINES: 

A Small Town Girl Finds Excitement and Romance in 

the Bustle of New York City . . . The Glitter of Manhattan 

and its Cocktail Parties Almost Made Him Overlook 

a Genuine Small Town Gem . . . Geraldine Page, a 

Three-Time Academy Nominee, in Her Most Endearing 

Film Role. 

THE STORY: "Strange Compulsion" (IVIanson) 

This is a psychiatric study of a young man with a 

compelling fixation. Preston Sturges jr.. medical student 

within two yeais of graduation, is afflicted with an 

overwhelming desire to watch and observe women in 

various stages of undress while subjects are unaware of 

his presence. To satisfy this urge, known in medical 

parlance as "voyeurism," he conceives many methods of 

devious nature. Finally aware that he must rid himself 

of this compulsion, he seeks out advice of psychiatric 

counselor Jason Johnson, who helps him explore and 

discuss the reasons for his unconventional behavior. In 

flash-back, experiences that drove him to apparently 

endless search for sensual satisfaction are relived. 

Clinical discussions provide resolvement of this tragic 

condition. 

EXPLOITIPS: 

More cooperative writers can provide columns and 

paragraph mentions of son of the late, acclaimed screenwriter-director, 

in his first starring role. 

CATCHLINES: 

I Don't Want to Touch Them ... I Just Want to Watch 

Them! ... An Explosive Subject—Portrayed With Boldness 

and Daring! . . . This Film Definitely for Adults! 

on ti 

(105) 

me, 

THE STORY: "Seance on a Wet Afternoon" (Artixo) 

Kim Stanley, mentally disturbed medium who conducts 

weekly seances, is married to Richard Attenborough, a 

spineless man who coddles her schemes until she informs 

him he must aid her in kidnaping Judith Dormer, 

child of wealthy parents. She plans to thus further her 

reputation as a medium by revealing to the police the 

location of the child and the ransom money. Attenborough 

reluctantly kidnaps the child and the two keep 

her in their attic bedroom while Kim tells the police 

she will aid in the child's rescue. After Attenborough 

collects the ransom, he becomes disturbed by his wife's 

fancies that the child should become a playmate of their 

own dead son. Realizing that Kim has become mentally 

deranged and plans to kill the kidnaped girl, 

Attenborough leaves the child where she can be found 

by the police. When the police attend one of Kim's 

seances, he tells them where the ransom money is 

hidden. After her trance, Kim has a breakdown. 

EXPLOITIPS: 

Kim Stanley, whose only previous picture, "The Goddess," 

won her an Academy Award nomination, is famed 

for her stage portrayals, such as "The Three Sisters" on 

Broadway last season, and Richard Attenborough is 

starred in "Guns at Batasi," and "The Great Escape." 

CATCHLINES: 

Kim Stanley. One of America's Great Actresses, 

Teamed With Richard Attenborough, One of England's 

Outstanding Players, in a Magnificent Suspense Film. 

THE STORY: "The Shame of Patty Smith" (H-M) THE STORY: "Bebo's Girl" (Cont'l) 

Small-town Kansas girl Dani Lynn, in Los Angeles, 

shares an apartment with Merry Anders. One summer 

evening, Dani and a boy friend drive to the beach, 

where Dani is criminally attacked by three hoodlums 

who, it's later learned, are narcotic addicts. Dani, some 

weeks later, finds she's pregnant and turns to Dr. J. 

Edward McKinley, who can't help, citing ethics of his 

profession. Society doctor Sherwood Keith will perform 

an abortion, provided she comes up with $600. Still later, 

Dani and Merry come in contact with an abortion ring, 

latter operating out of a massage salon. Police Lt. Jack 

Haddock, aided by McKinley. tracks down the ring, apprehending 

the kingpins. Dani has to pay for her action: 

she dies in the hospital. 

EXPLOITIPS: 

Stress "No Children. Please!" in all advertising and 

promotion. Invite social workers and the like to attend 

advance screening, to be appropriately covered by communications 

media. 

CATCHLINES: 

No One Is Safe From Shame! 

ents Say When They Find Out? 

Shame 

What Will My Par- 

Help Me! Solve My ^"; 

(jjork 

fling, 

Bebo (George Chakiris) , a young Italian partisan hero, 

goes to a village in Tuscany after World War II, to pay 

his respects to the family of his dead soldier buddy. There 

he meets Claudia Cardinale, who attempts to flirt with 

Bebo, but she finds him shy. Claudia finally manages to 

overcome his timidity and he asks her father for the 

girl's hand. Although Bebo is in trouble because he killed 

the son of a police chief in a partisan incident, Claudia 

follows him into hiding. Before they can be married, 

Bebo has to flee the country and Claudia is questioned 

by the police, but reveals nothing. Going to the city to 

seek employment, Claudia meets Marc Michel, a serious 

young intellectual and their friendship turns into love 

until she gets word that Bebo has been arrested and 

faces 14 years in prison. In prison, she promises to wait 

for him for she is "Bebo's Girl." 

EXPLOITIPS: 

Claudia Cardinale, who has been featured in "Circus 

World," "The Pink Panther" and "The Leopard," all 

major company releases, is the main selling point, followed 

by George Chakiris. who scored in "West Side 

Story" and then starred in "633 Squadron" and "Flight 

Frorn Ashiya" in 1964. Stress the novel by Carlo Cassola 

to attract Italian patrons. 

CATCHLINES: 

From Carlo Cassola's Novel About Two Young People 

Whose Love for Each Other Is Challenged by Insurmountable 

Odds. 

BOXOFFICE BookinGuide Dec. 14, 1964 

J

; 

Field 

' 

. -gmg 

B'ES: 20c per word, minimum $2.00, cash with copy. Four consecutive insertions for price 

lo three. CLOSING DATE: Monday noon preceding publication date. Send copy and 

answers to Box Numbers to BOXOFFICE, 825 Van Brunt Blvd., Kansas City, Mo. 64124. 

i 

I 

HELP WANTED 

iroittctionistl Full time, non-union, preolder 

man. Michigan. Boxollice, 9986. 

âi around employment for experienced 

:n manager in Cleveland area. 

General Cinema Corp., S390 North- 

Road, Maple Heights. Ohio. 

« anted: Director of advertising and 

notion for newly created position with 

onal chain exhibitor. Sena resume to: 

leral Cinema Corporation, 480 Boylslon 

Boston 16, Mass. 

OES REPRESENTATIVEl Outdoor Ad- 

_f ising Service. Compensation com- 

" isurate with ability. Protected territory. 

xat Vide Company, Chetek, Wise. 

I 

POSITIONS WANTED 

Meen years projectionist, nine months 

small theatre. Manager trainee 

targer theatre desired. Married, iamily, 

lio resident. Relocate in Northwest. 

Islfice 9988. 

Ijonager: experienced, drive-in, hard 

iamily man. Boxoffice, 9992. 

BUSINESS STIMULATORS 

ngo, more action $4.50 M cards. Other 

es available, on, off screen. Novelty 

Caes Co., 106 Rogers Ave., Brooklyn. 

lild attendance with real Hawaiian 

lids. Few cents each. Write Flowers ol 

aii, 670 S. Lafayette Place, Los Ans 

5, Calif. 

jgo Cards. Die cut 1, 75-500 combina- 

'3. 1, 100-200 combinations. Can be used 

:KENO, $4.50 per M. Premium Products. 

'West 44th St., New York 36, N. Y. 

IMULATE BUSINESS AND CASH IN 

'AMCE. Town ol 2,200 population. Reed 

over $1,200,00 cash in October, 

from the Trade-At-Home program, 

(vill stimulate your business, please 

'(-• 

business firms and put a minimum 

500.00 in your pocket. 

Lake Park, Iowa. 

Al Myrick, Box 

GENERAL EQUIPMENT USED 

Mechanisms—E-7 and Super Simplex, 

Brenkert, Lamphouses, bases, magazines, 

soundheads, Simplex and RCA amplifiers. 

What do you need? We buy, sell, trade, 

repair. LOU WALTERS SALES & SERVICE, 

4207 Lawnview Avenue, Dallas, Texas. 

75227. Telephone: EV 8-1550. 

Two sets upper and lower XL, 18" 

magazines, $175.00; film cabinets, up lo 

16 sec. @ $1.50 sec; 18" magazines, 

regular uppers and lowers, $5.00 each. 

MISSOURI THEATRE SUPPLY, 115 West 

18lh Street, Kansas City, Mo. 

NO JUNK! RCA-Ashcroll Hv-arcs with 

90 ampere rectifiers, beautiful condition, 

$895; Simplex SP projectors, beautifully 

rebuilt, with arc lamphouses, rectifiers, 

heavy pedestals, complete, $1,625.00; 

Simplex SP, with Mazdas, $1,195 00; Wollensak 

series I coated 4" lenses, new, 

$19.50 pair. STAR CINEMA SUPPLY, 621 

West 55th Street, New York, 10019. 

PAIR STRONG 135 amp. lamps, completely 

rebuilt with 13.6mm contacts and 

rollers, new 18" Balcold reflectors, water 

cooled, $1,195.00 Two pairs of Super Simplex 

projectors, one pair completely rebuilt, 

$450.00, the other good used, clean, 

$275,00. Two electric three unit machines, 

complete rebuilt, $15000 each. One pair 

Uke new Strong Mogul lamps, $200.00. 

Warehouse full of new and used equip- 

.Tient at bargain prices. Hardin Theatre 

Supply Co., 714 So. Hampton Rd., Dallas, 

Texas. 

Wanted: Used theatre equipment. Frank 

Rogers, 1648 Georgetown Rd., Speedway 

24, Ind. 

Completely equipped booth — Simplex 

heads, screen, amplifier, and speakers, 

etc. Now in 7 day operation. Must be 

sold immediately to make room for new 

equipment. At sacrifice price, $3,000.00, 

Contact Cabot Theatre, Chicopee, Mass,, 

LY 2-4641. 

EQUIPMENT WANTED 

Wanted: 35mm sound projector. Leonard 

Panizzi, Benton, 111., RR No. 3. 

Wanted: Strong 135 amp. arcs and rectihers. 

Reply Boxoffice, 9987. 

LCLfflfildG HOUSE 

THEATRES FOR SALE 

For sale, theatre building in i < 

r.i; 

ment, 

lent 

420 :,ual;. 

farming 

Population 

community. 

3, QUO i:j;Ci 1 

Same ownership 

forty years. Reason for selling, have out 

of town business interests. Immediate possession. 

Burt Parsons, Springfield, Minnesota. 

Outdoor-indoor drive-in. Major living, 

recreation center for south California 

lOM to 50M population. FP $80M—$30M 

down. Many amenities. Write, Box 21, 

Big Bear Lake, Calif. Phone: 714/866-3022 

For sale, small indoor, colored theatre, 

central Florida. Profitable operation for 

active owner. Favorable terms to responsible 

party. Boxofhce, 9981. 

MayHeld Art Theatre, 700 seats. 7-room 

apartment up; single house in rear. Two 

small stores at front. Located in large 

college and cultural center, presently 

closed to settle estate. $40,000. Mastandrea, 

1469 Lakeview, Cleveland, GA 1- 

2637. 

For sale or leasel Ritz Theatre, Oklahoma 

City. Only second run theatre now 

operating north side. Glen Thompson Jr. 

Box 14728, Oklahoma City, Okla, 

THEATRES WANTED 

Wanted to Buy or Lease: Indoor the 

atre in metropolitan areas, population at 

least 75,000. Contact WilFiam Berger 

Metropole Hotel, Cincinnati, Ohio. 

Wanted to Buy or Lease: Indoor theatre 

in Metropolitcm area. Population at least 

200,000. Contact Harry Wald. 506 St 

Charles St., St. Louis, Mo 

SHOWMAN has $1,000.00, will buy-lease 

theatre. Texas, New Mexico. Boxoffice 

9990. 

Lease drive-in. experienced showman, 

Calif, or Oregon. Send full details, I. J, 

Unruh, 7504 Hollanderry Plaza. San Jose, 

Calif. 

Buy or lease drive-in or indoor. Maryland, 

Pennsylvania, Washington exchange 

preferred. Will consider others. Boxoffice, 

9964. 

THEATRES FOR LEASE 

Newly decorated, equipped, operating. 

Available because ol illness. 4ffll * seats. 

Missouri town. Boxollice, 9983. ? 

THEATRE SEATING 

SPECIALISTS IN REBUILDING .CHAIBS. 

Best workmanship, reasonable prices. 

Have men. will travel. Rebuilt tneatre 

chairs for sale. Neva Burn Products Corp., 

262 South St., N.Y.C. 

INTERNATIONAL AND BODIFORM 

CHAIRS, used. New chairs,' Lone Star 

Seating, Box 1734, Dallas, Texas, 

POPCORN MACHINES 

Brand new counter model, all electric. 

Capacity, hundred portions per hour, 

$199.00. Replacement kettles all machines. 

120 S. Halsted, Chicago 6, HI. 

COLLECTORS ITEMS 

Will buy, sell, list or rent I6mm sound 

films at low prices. H, C, Films, 518 

McDonough, Sandusky, Ohio, 

SOUND PROJECTION 

MAINTENANCE MANUAL & 

MONTHLY SERVICE BULLETINS 

YOUR GUIDE TO BETTER PROJECTION 

AND SOUND Reproduction. Trout's 

Monthly Service Bulletins and Service 

Manual is used by leading projectionists, 

exhibitors, theatre chains, repairmen, theatre 

supply houses, etc. SIMPLIFIED SER- 

VICE DATA on projectors, arc lamps. 

Xenon lamps, motors; maintenance data 

on soundheads, amplifiers, speakers, 

power supplies, optical magnetic, and 

new transistor systems. Schematics. Pictures, 

every monthl Data on screens and 

lenses. EASY TO UNDERSTAND. "Helpful 

tips on theatre maintenance," too. You 

can SAVE $$$ in projection room operation 

and buying. You can service your equipment 

easily SERVICE MANUAL AND SER- 

VICE BULLETINS S7.95 (Bulletins sent lor 

one yearl). Canada, S8.50. Cash, check 

or P.O. Order; No CODs. 25 Years ol Experience. 

WESLEY TROUT. Publisher & 

Editor, Knox Bldg., Box 575, ENID, OKLA- 

HOMA. 73701. 

/ 

THEATRE TICKETS 

•ompt Service. Special printed roll tick- 

100,000, $40.75; 10,000, $13.75; 2,000, 

5. Each change in admission price, inling 

change in color, $4.25 extra. Dou- 

extra. F.O.B. Kansas City, 

Cash with order. Kansas City Ticket 

ipony, Dept. 11, 109 W. 18th Street, 

numbenng 

i City 8, Mo. 

BUY! SELL! 

TRADE! 

FIND HELP 

or 

POSITION 

Through 

BOXOFFICE 

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areatest Coverage in the 

at Lowest Cost 

Per Reacier 

insertions for the price of 3 

TOP PRICES PAID, for soundheads, 

lamphouses, rectifiers, projectors, lenses 

and portable projectors. What have you? 

Star Cmema Supply, 521 West 55th Street, 

New York 10019. 

Wanted: Simplex SP portable equipment 

or XL projectors. Boxoffice, 9989. 

DRIVE-IN THEATRE EQUIPMENT 

500 NEW AHVDJ HEATERS for outdoor 

theatres, $6 50 each, f o b, Berman Sales 

524 Smith St,, Toledo, Ohio, 43601. 

EQUIPMENT REPLACEMENT 

A-4 Brenkert Lomphouse replacement 

carts Send for free price list, Stanis Industries, 

231 E. St. Clair St., Romeo, 

Michigan, 

EQUIPMENT REPAIRING 

All makes, all models r>roiection equipment 

repaired. LOU WALTERS SALES & 

SERVICE CO,, 4207 LAWNVIEW AVE , 

4207 Lawnview Avenue, Dallas, Texas. 

75227. EV 8-1550. 

MISCELLANEOUS 

For rent, apartment, Montego Bay. Jamaica, 

Bedroom, living room, kitchen, and 

swimming pool. Everything furnished 

$'00,00 per week. Ocean front. Write room 

412, 55 East State street, Columbus, Ohio. 

or call 224-2662. 

BOXOFnCE: 

Handy Subscription Order Form 

825 Von Brunt Blvd., Kansas City, Mo. 64124 

Please enter my subscription to 

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ETER Issue and the BUYERS' DIRECTORY & REFERENCE Issue. 

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I XOFFICE December 14, 1964

.ev\e>A'^4%S 

No* in 

prepo rtrfio" 

Will Make and Save You Money in '65 

The next BOXOFFICE BAROMETER—the film industry's most 

complete and practical booking and buying guide—will be 

published soon as a second section of BOXOFFICE. 

TELLS 

YOU 

Are the most popular stars 

Are the top hit producers 

Are the leading directors 

Made the most hit pictures 

Turned out the best shorts 

Stars in what '63-'64 films 

Distributes foreign films 

lilU- 

Wkai- 

Is in store for 1965-66 

Are the year's hit films 

Was their boxoffice rating 

Is the biggest grosser 

Films scored above average 

Films scored below average 

Are their release dates 

Is 

their running time 

Reissues are available 

Long established as the most authoritative and useful reference 

source on product information, 

BOXOFFICE BAROMETER 

is relied upon by virtually every exhibitor for the record of grosses 

and ratings at the boxoffice of films that have played during 

the past season. No other source is so complete in details on 

released pictures and their stars — as well as on the 

data covering the forthcoming features. 

complete 

Contents will include: The All-American Screen Favorites Poll of 

19G4—Features and Shorts Indexes of 19G3-64—Picture Grosses 

—Outstanding Hits—Production Trends—Advance data on 

films in production or completed for release— Many other service 

features of practical use-value designed to help attain top showmanship 

and boxoffice profits in 1965. 

ANOTHER "NO. 

1" SERVICE 

TO ALL SUBSCRIBERS OF THE 

INDUSTRY'S NO. 1 MAGAZINE: 

A SEPARATELY BOUND 

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Boxoffice-December.14.1964

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